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Mastering Dental Call Coaching: Strategies to Boost Patient Engagement
Every day, potential new patients are calling your office because they have a problem, a question, or a real desire to improve their smile, yet somehow those conversations do not always lead to booked appointments. And honestly, it can be frustrating. That is the piece most dentists overlook. You...  Read More
How the Best Dental Marketing Agency Uses Augmented Reality to Transform Patient Engagement
As dental practices look for new ways to stand out, partnering with the  can make a measurable difference. One of the most impactful innovations shaping modern dental marketing is Augmented Reality (AR). At Identity Dental Marketing, we help practices use AR to educate patients, increase treatment...  Read More
How the Best Dental Marketing Agency Helps Fee-for-Service Dentists Thrive
Choosing the  is one of the most important decisions a fee-for-service dentist can make. Without insurance-driven volume, your practice depends on visibility, trust, and perceived value. Strategic dental marketing ensures patients understand why your care is worth choosing—and paying for....  Read More
Never Miss a Patient Call Again: A Guide to AI Integration in Dental Practices | Ryan Johnson | 590
Are missed patient calls causing headaches for your front desk and costing your practice money? This episode unveils a game-changing solution for practice owners and staff: integrating AI and Voice Assist technology to optimize phone call conversions. Michael sits down with Ryan Johnson from...  Read More
Why Identity Dental Marketing Is the Best Dental Marketing Agency for Growth-Focused Practices
Choosing the  means finding a partner built on trust, accountability, and proven results. At Identity Dental Marketing, we focus on ethical strategies, clear communication, and sustainable growth—never shortcuts or empty promises. Unlike many agencies, we do not outsource or rely on generic website...  Read More
When Patients Change Everything | Part 2 (EP. 314)
“There’s a beauty in understanding that the interactions we have with people really affect us and have this extraordinary ripple effect.” - Dr. Maggie Augustyn   Brief Overview of the Episode In Part Two of this series, the conversation shifts from difficult patient interactions to the...  Read More
What You'll Learn - Why traditional SEO won't save you when patients ask ChatGPT for dental recommendations, and what specific steps you need to take today to fix your AI visibility problem.  - The exact framework successful practices use to appear in AI recommendations, including the seven...  Read More
Why the Best Dental Marketing Agency Recommends DIY Video Content for Dental Practices
When searching for the , dental practices are often looking for partners that understand modern, cost-effective strategies that actually drive patient growth. One of the most powerful—and underutilized—tools we consistently recommend is DIY video marketing. Video content builds trust, improves SEO,...  Read More
Why the Best Dental Marketing Agency Optimizes Dental Websites for Voice Search
Choosing the  means working with a team that anticipates how patients search, not just today, but tomorrow. One of the fastest-growing shifts in patient behavior is voice search, with more people using Siri, Google Assistant, and Alexa to find local dental services. Dental practices that fail to...  Read More
S6 E06 - Strategies for Selling or Buying dental offices with Gerry Crandles, Professional Practice Sales
Please follow the podcast on your preferred podcast platform, link options below. Co-Travel Podcast Intro Website:  LinkedIn:  -  -  -  -  Bob Piercy - host - phone - 780-965-2232 - email - co.travelpodcast@gmail.com - LinkedIn -  - Website -  - Facebook -  - Professional Practice Sales:...  Read More
Why the Best Dental Marketing Agency Teaches Dentists to “Squeeze the Juice”
, one philosophy consistently separates average growth from exceptional results: maximizing every asset you already have. Grace Rizza, CEO of Identity Dental Marketing, calls this concept “squeezing the juice.” In dental marketing, it means fully leveraging your data, content, patient experiences,...  Read More
Nature-First Self-Care & Gifting: Simple Rituals for Calm, Energy, and Connection
Nature-First Self-Care & Gifting: Simple Rituals for Calm, Energy, and Connection Life has become noisy, our schedules are loaded, the screens are up all the time, and our nervous systems have been set into a high-speed perpetual almost-there race. All that seems to be in a hurry requires the...  Read More
S6 E05 - Helping patients choose the best treatment option with Jackie Brett of Dental Coaching ABC
Please follow the podcast on your preferred podcast platform, link options below. Co-Travel Podcast Intro   Read More
Artificial Intelligence and Other Emerging Tech: A Review of New and Innovative Products and Technology for the Clinical Team by Melissa Turner Artificial intelligence. Augmented reality. Machine learning. Virtual care. Innovation in dentistry is on the rise with countless new products,...  Read More
The Best Dental Practice Management Software for 2026
Having the right dental practice management software is a must if you want your dental practice to thrive and grow. Are you wondering: What’s the best way to choose dental practice management software? The best way we know to choose the right dental practice management software for 2026 is to read...  Read More
S6 E04 - Round 2 - Building a Dental Talent Empire with Morgan Sylvain of Smile and Co.
Please follow the podcast on your preferred podcast platform, link options below. Co-Travel Podcast Intro   Read More
Dental Marketing in Dallas: Why the Best Dental Marketing Agency Makes the Difference
Choosing the  because of its ability to tailor strategies that align with Dallas-specific demographics and patient search behavior. One of the key advantages of working with the  is understanding how neighborhood dynamics influence patient decisions. Dallas communities such as Uptown, Lakewood,...  Read More
S6 E03 - From Spreadsheets to Management with Charlie Beaulieu of Tidal Accounting
Please follow the podcast on your preferred podcast platform, link options below. Co-Travel Podcast Intro   Read More
How the Best Dental Marketing Agency Navigates Google Algorithm Updates for Dental Websites
Partnering with the  is essential in a digital landscape where Google algorithm updates can significantly impact dental website rankings. Google regularly refines its search algorithms to improve user experience, reward high-quality content, and surface the most relevant local results. For dental...  Read More
Growing Through Chart Mergers Without Losing Culture
Buying charts can be one of the most effective ways to grow a dental practice. When done intentionally, chart mergers increase patient flow, strengthen production, and open doors for associate growth while protecting the culture you are working hard to build. This article shares real lessons...  Read More
How the Best Dental Marketing Agency Determines the Minimum Viable Budget for Dental Ads
Working with the  means understanding that successful dental advertising isn’t about spending more, it’s about spending enough to generate real results. One of the most important concepts in dental marketing is the minimum viable budget, or the minimum amount a practice must invest in advertising...  Read More
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