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Episode 163 - The Three Ways Successful Dental Practices Integrate Core Values
“Can you see how exciting this is for HR? You now have tangible behaviors that the team can say here is an example of how I was delivering our core values.” ~Regan Robertson Are you struggling with team retention? Or not seeing your team exhibit the behaviors you want in your practice?  If so...  Read More
Urban, Rural, and Suburban Practice Sites. What works for YOU? - Doctor Demographics
This episode has so much detail, we do not have a "Short Version." I had to be complete. I define the differences between these types of sites. In a nutshell, it is important to make the distinction early on that it is more than population size and growth rate. The rural sites are not necessarily...  Read More
Episode 40 - The Ultimate Guide to Dental Team Recruitment with Dr. Maggie Augustyn
“I don’t know how many will agree with me, but I will stand up for every one of my team members. I will put them ahead of my patients because they’ve earned it.” – Dr. Maggie Augustyn Team turnover is devastating to your practice. It undermines team morale and can wipe out any financial gains...  Read More
The Patient First Podcast Episode 70: STOP Marketing Your Dental Practice Like This
Dental practice marketing is broken. In this episode of The Patient First Podcast, I explain what's wrong with modern dental practice marketing and introduce an alternative that actually works. I'm Dr. Bryan Laskin, author of "The Patient First Manifesto," and a dentist who believes that putting...  Read More
Episode 136: The #1 Way to Get Dental Patients to Take Ownership of Their Risks
“I hold patients’ feet to the fire on this because I won’t replace dentistry that’s not my fault.” ~Dr. Bruce B. Baird We all have them…the patients who are frustrated with dentists becuase the work is always breaking down and needed to be replaced.. But these are the patients who deal with the...  Read More
Episode 135: Requested Replay - Biomechanical Risk
“We need to fix the root of the problem. Otherwise we’re just mechanics replacing a part that will continue to go wrong.” ~Dr. Bruce B. Baird A lot of patients walk into your office frustrated before they even meet you. It’s not you, it’s dentists in general and why wouldn’t they be frustrated?...  Read More
Episode 161 – Understanding Your Increase in Acceptance Rate with Christine Uhen
“Case acceptance as a percentage is misunderstood, and often set unfairly high in order to measure success.” ~Christine Uhen As a dentist you know what case acceptance is, but unfortunately it’s one of the most misunderstood numbers in dentistry. If taken at face value, it can make you feel like...  Read More
Episode 37 - Requested Replay: What Makes a Valuable Dental Practice with Vincent Cardillo
“The value of your practice goes beyond you…you’re creating something that will be valuable in the future.”   Your focus as an independent dental practice owner is creating value in your practice; you should be building a practice that other people want to buy. But do you know what actually makes...  Read More
The Patient First Podcast Episode 69: Grow Your Practice Margin with This Ancient Advice
Grow Your Profit Margin with This Ancient Advice What's holding your dental practice back? In the words of famed stoic Marcus Aurelius, “what stands in the way becomes the way.” In this episode of The Patient First Podcast, I show you how to identify the obstacles in your practice and turn...  Read More
Episode 162 - Stop the Micromanagement!: How the Power of Your Leadership Mindset Can Empower Your Team with Dr. Danny Nguyen
“I said I trusted them. But did I really trust them?” ~Dr. Danny Nguyen Are you feeling burned out? Is your team causing you extra stress and headache? Do you feel like you have to constantly hover over them and tell them what to do…and they still don’t get it right? It’s exhausting and...  Read More
Niche Practice Locations
As spaces for ideal practices become more difficult to locate (not to mention more crowded and expensive) finding a place that will serve all patient-bases is a growing challenge.  Rather than locate the perfect place, doctors are encouraged to create practices that will meet the needs of more...  Read More
Episode 39 – What You Don’t Know with Dr. Bruce B. Baird
“I wish I knew then what I know now, because maybe things would have been different.” – Dr. Bruce B. Baird Do you want to live life on your terms? Of course you do! But in order to do that, you need to know what opportunities are available to you and your dental practice.  The reality is, the...  Read More
Benchmark Conversion Rates for Doctors and Dentists
Marketers are constantly questioned on how the success of a campaign is measured. With numerous data sources, we have more information than ever to evaluate marketing campaigns. However, even with all the collected data, how do we know it's an effective marketing campaign? Data Collection Is...  Read More
The Patient First Podcast Episode 68: How Sam Walton’s Idea Earned My Dental Practice Millions
 I’m Dr. Bryan Laskin, author of “The Patient First Manifesto,” and advocate for moving dentistry into the future. In this episode of the Patient First Podcast, I share the guiding principle I learned that helped my dental practice make millions. I also explain how it can guide your business...  Read More
8 Content Marketing Tips for Dental Practices
8 Content Marketing Tips for Dentists Content marketing is one of the most effective strategies for building trust and authority and getting targeted traffic to your website. Blogs, videos, social media posts, podcasts, and other content help you position yourself as an industry expert and...  Read More
The Complete Guide to Upgrading Your Dental IT Infrastructure
    To run a successful dental practice, you will need a high-quality IT infrastructure and cohesive dental IT services that enable you to stay connected and work more efficiently.  The right dental IT solutions and services can go a long way in streamlining, automating, and improving...  Read More
Categories: Marketing
Episode 38 – Requested Replay: Building Value in the Dental Practice with Dr. Bruce B. Baird
“Value is at the heart of building an Investment Grade Practice. Top practices must hold their value for new buyers.” If you’re anything like me, you look at your practice and think, “Man I should be further down the line than this.” Building value in your practice takes time, care, intent, and...  Read More
Episode 134: Requested Replay - Periodontal Risk
“We have to look at the foundational issue of periodontal disease in patients. I want to make sure if we build something, it’s on a good foundation.” ~Dr. Bruce B. Baird I have said it before and I will say it again: it’s not your fault. Your patient’s periodontal disease is not your fault. But,...  Read More
The WealthAbility Show #124 - The Value of Sleep w/ Dr. Michael Breus
The Value of Sleep - The WealthAbility Show The WealthAbility Show #124: Many successful people claim they sleep less to achieve more. Is this really something we should be striving for? Healthy amounts of sleep can be attributed to success in almost every area of your life, especially your...  Read More
The WealthAbility Show #123 - Midterms & Your Wallet w/ Brian Riedl
Midterms & Your Wallet - The WealthAbility Show The WealthAbility Show #123: Biden is giving the IRS an additional $80 billion in his budget. They claim that services will be improved, but how much weight does that really carry? Are you more likely to get audited now? In this episode, Brian Riedl...  Read More
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