The Productive Dentist Podcast
The Productive Dentist Podcast
The Productive Dentist Podcast features Dr. Bruce B. Baird, America's Most Productive Dentist, as he shares the wisdom and knowledge he's gained in 30+ years of dentistry to help dentists become more productive and live better lives.
Productive Dentist Podcast

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Episode 88 - Why Do I Need a Coach?
In my career I’ve brought 9 different coaches in to help me achieve specific goals I had for my practice. But a lot of dentists dig in their heels when coaching is brought up in conversation. So today I’m going to talk to you about:     The pain points that made me seek out coaching     Why I...  Read More
Episode 86 - Foundational Pillars of Success: #7 Achieving Your Plan with Marketing
Marketing is a foundation of all modern dental practices. But your marketing needs vary depending on the type of dentistry you do and where you are in your career. Today, I’m going to talk about having a solid understanding of your business and a marketing strategy supports your long-term goals....  Read More
Episode 85 - Foundational Pillars of Success: #6 Building Your 2-Year Plan
If you want to be successful, then you have to commit to being successful. Yeah there are those out there who are lucky, but I don’t want to depend on my luck for my business. I want to reach my goals with an intentional activity that says, “This is where I want to be next year, and my team and I...  Read More
Episode 84 - So, You Think You Need an Associate
So many docs make mistakes when they bring on an associate. What they need to do is take a step back, because they haven’t really evaluated their business. One of the big problems is most dentists don’t realize that when they add an associate, it usually reduces their productivity and collections....  Read More
Episode 83 - Practice Value
What is your practice really worth? A lot of docs have been asking me questions about how the outside world views the worth of their practice and how they can boost that value. So today I’m digging into what:  - Someone would be willing to pay for your practice  - Your practice is really worth...  Read More
Episode 82 - Foundational Pillars of Success: #5 Risk Tolerance
How much risk do you tolerate in your business? How do you protect yourself? Today, I’m going to share why I don’t mind when problems come to the surface, because it usually shows me that there’s a break in one of the systems I have set up to limit risk. I’m also going to talk about how building...  Read More
Episode 81  - Foundational Pillars of Success: #4 Authenticity in Marketing
Authenticity is the new currency in marketing. So what story is your practice telling? Today, I’m going to walk you through 5 steps you and your team can do to discover and direct your authenticity. I also have a challenge for you.  I’d love to hear what you find from the challenge I gave you. Let...  Read More
Episode 80 - Perfection vs Excellence
This is a tough subject. Most dentists are perfectionists, but the need for perfection causes us a lot of stress. We work our butts off to do the best we can, then inevitably something doesn’t work and we internalize those feelings of frustration and failure. Today, I want to help you take the...  Read More
Episode 79 - Foundational Pillars of Success: #3 The Patient Journey
How does that make the patient feel? Think about your practice and the things that cause patient’s stress. Anything you can do to remove that stress improves the patient journey. Today, we’re talking about how you and your team can give your patients a platinum experience that makes them feel...  Read More
Episode 78 - Foundational Pillars of Success: #2 Team Engagement
  You can have a great philosophy of care, but if you don’t have a team who is engaged with you then it will be extremely difficult to get anything done. It’s about finding the balance and knowing your people. Today I’m going to talk about the critical things you need to know about your team to...  Read More
Episode 77 - Foundational Pillars of Success: #1 Philosophy of Care
Most of us have a philosophy of care, but its important to go a little deeper than most docs usually do with their philosophy. Today, I’m going to talk about the underlying traits that are critical to you crafting a philosophy of care that drives the long-term success of your practice. Have a...  Read More
Episode 76 - Team Alignment and Associates
One thing a lot of doctors are struggling with right now is team alignment. In fact, I know of several docs who are down 50-90% of their pre-COVID team. Many associates are also finding themselves without positions. As productive dentists, we look for the opportunities within those challenges....  Read More
Episode 75 - Team Alignment to Your Goals
Does your team know what your goals are? Have you told them? Do they know why you make the decisions you do? When you spend money on high ticket items or make changes within the practice, it’s so important to enlighten your team about why you’re doing what you’re doing, and how your actions...  Read More
Episode 74 - Step Away from the Cliff
“I want to sell my practice.” I’ve heard a lot of dentists recently who want out but I think for the most part this is premature. Remember, when you’re scared you don’t always make choices that are in your best interest. Step away from the cliff, and let’s talk about a different way of thinking. ...  Read More
Episode 73 - What's Your Why
What’s your why? What gets you through your day? It can be hard to stay motivated as a practitioner and business owner, especially in uncertain times. So, today we’re going to talk about motivation, finding your why, and what to do when circumstances challenge your motivation. Have a question...  Read More
Episode 72 - Life and Dentistry with Special Guest Dr. Joe Blalock
LISTEN TO EPISODE What dentistry really needs right now is leadership. One of the most important lessons I learned was that once I understood my business, I became a much better leader. And once I became a better leader, I realized how important my team was and – guess what – they started...  Read More
Episode 71 - Foundations
I had a very difficult time enjoying dentistry. Once I mastered the foundations, I started to love my work and patients. We’re holding a class on mastering predictive analytics, cultivate a fee-for-service base, uniting a fearless and loyal team, and more and I want to talk a little bit today...  Read More
Episode 70 - Your Questions Answered
I’m dedicating today to answering the myriad of questions I’ve gotten from listeners recently. As we head into today’s episode 70% of dentists are now open, but not operating at 100% production. Let’s dive into how being a productive dentist isn’t about the money; it’s about the freedom and the...  Read More
Episode 69 - Your Second Business
It was like a light bulb went off in my head: I could eliminate risk, stabilize my business, and build up revenue. Today is a little bit of review, but some new information has come in about how financing patient care can protect your practice.  Join in as I run some of the numbers for you so you...  Read More
Episode 68 - Grab Bag
Today we’re looking at one new tool you can implement right now to grow your business. I’ve talked about Grab Bag on the show before, but today I want to give you some steps to implementing it in your office. I personally believe in rewards that are immediate and drive productivity. Grab Bag is...  Read More
Episode 67 - Your Dream and Your Team with Dr. Nikki Green
Your dream and your team are two of the most important things in your practice. If you take care of them, the rest will come. Today, my friend and fellow Texas dentist Dr. Nikki Green joins me as a special guest for a conversation about clarifying your vision and goals, taking care of your team...  Read More
Episode 66 - The New Normal Isn't So Bad
I went into the office and saw patients today for the first time since COVID shut us down. So I’m taking today to share my experience and thoughts on our “new normal”: how we are achieving 90% normal production, how patients are acting, and what might happen with EIDL and PPP loans.   66 - New...  Read More
Episode 65 - Managing Fear and Uncertainty
As states reopen, there is still a lot of uncertainty about the future. We want to go back to work, but you, your team, and your patients all have to manage your fear and uncertainty. Tune in to hear my thoughts on some questions I’ve gotten recently: I got my PPP but we’re not open for...  Read More
Episode 64 - Is That a Light at the End of the Tunnel?
I think we may finally be seeing the light at the end of the tunnel. This is the time to “take the bull by the horns” and make things happen. Today, I’m covering my thoughts on reopening strategies which include: How to charge for additional PPE Tips to be your most productive when your doors...  Read More
Episode 63 – It’s Not Why, It’s What
Listen Here Asking why this is happening is really doing you no good. A better question to ask is “What am I going to do to make things great again?” There are people who aren’t going to survive this because they’re focused on the wrong things. What you need to do right now, is figure out how...  Read More
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