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Why Doing Your Own Dental Marketing Could Be Losing You Business
In classic podcast episode 207, Colin warns dentists that they shouldn’t do their own marketing. Hear why in Patient Attraction Podcast 536. For more information on attracting the patients YOU want, go to http://www.smartboxwebmarketing.com. Call Us: 888.741.1413  Read More
Here's How to Multiply your Facebook Likes and New Patients using Lookalike Audiences
If you are a dentist looking to grow your brand and number of new patients, Facebook is an amazing strategy which allows you to share your culture, target those who have similar traits to your patients, and multiply your marketing ROI (return on investment). Facebook is one of the top strategies...  Read More
Esthetic Bonding Techniques with Bud Mopper : Howard Speaks Podcast #135
"I'm still learning. I've been doing this for 45 years and I'm still devleoping new concepts and new ideas in order to make it even easier and better." Stream Audio here:                                        AUDIO - HSP #135 - Bud Mopper                            Watch Video...  Read More
Categories: Cosmetic Dentistry
3 Easy Ways for Dentists to Get Noticed
Get your dental practice noticed by following these 3 steps from classic podcast episode 65. Colin explains more in Patient Attraction Podcast 535. For more information on attracting the patients YOU want, go to http://www.smartboxwebmarketing.com. Call Us: 888.741.1413  Read More
Common Sense Dentistry with Steven Mautner : Howard Speaks #134
Do you have to have the shiniest, glitziest equipment to have a beautiful, respectable practice?  Watch Video here:   Stream Audio here:                                        VIDEO - HSP #134 - Steven Mautner                                                                ...  Read More
How to Leverage Your Dental Degree with Dr. Mark Costes
Podcast Episode #28: How to Leverage Your Dental Degree with Dr. Mark Costes Episode #28: Dentist Freedom Blueprint Podcast What You’ll Learn From This Episode: Mark’s journey of becoming a dentist. ...  Read More
Dentaltown Learning Online...."Success with Zr Removable Telescopic Implant Prosthesis" by Arian Deutsch, CDT.
Dentaltown Learning Online is pleased to present Success with Zr Removable Telescopic Implant Prosthesis by Arian Deutsch, CDT. This CE course can be found here..... Discussion of this CE course can be found here... Telescopic solutions have been a staple in European dentistry for more than...  Read More
5 Ways to Double Your New Patient Base
Many dentists believe that in order to grow their patient base, they need to spend a lot of money. Some spend thousands of dollars on expensive yellow page and newspaper ads hoping that they will get results. The fact is, unless you test and measure, your advertisment spend may be just an...  Read More
Why Dentists Need a Complete Marketing System
In podcast 17, Colin tells dentists that to get results, they need a marketing campaign with a complete system behind it. Patient Attraction Podcast 534. For more information on attracting the patients YOU want, go to http://www.smartboxwebmarketing.com. Call Us: 888.741.1413  Read More
The Future Of Dentistry Is Bright! with Kathleen and Matthew Bickel : Howard Speaks Podcast #133
The highs and lows of being literally married with your career. Stream Audio here:                                         AUDIO - Matthew Bickel - HSP #133                            Watch Video here:                                        VIDEO - Matthew Bickel - HSP...  Read More
It Takes Courage!
Peter Drucker said it best…”The purpose of a business is to create a customer.” I was once asked by a well-known Practice Management Consultant to speak to our peers about building a consulting business. The best statement I shared was not how much to charge or how unique you...  Read More
Tips for Cyber Security in Your Dental Practice
With the risk of a cyber-security breach increasing on a daily basis, below are some tips that will help a dental practice owner maintain the security that they need in order to protect patient information. Establish a Security Culture Build a security-minded organizational culture so that...  Read More
Offer a Guarantee, a Win-Win for you and your Patients
Most dentists are afraid to offer a powerful guarantee to their customers. They are concerned that they won't be able to deliver on what they guarantee, or that everyone will take them up on their offer. Interestingly, studies have shown that only about 1-2% of your customers will take you up on...  Read More
Consultant Tip: Calling to Schedule Recall Appointments
Once you have the patient (or parent) on the phone, set an appointment. Briefly, the sequence for recall dialogue is: 1. Get the patient or parent on the line. 2. In a cheerful, pleasant manner, identify yourself and the office: "Hello, Mr. Jones, this is _______ from Dr. Goodtooth's office!" 3....  Read More
Consultant Tip: Ask the Right Kind of Questions When Scheduling
. 1. As a first or opening question, use one to which the person will readily agree, such as these: "You do want to be put on recall, don’t you?" 2. Then ask follow-up questions that will give you the result you want. By doing this, the patient draws the conclusion which they cannot...  Read More
Consultant Tip: The Attitude of the Scheduler
1. Be optimistic; expect to succeed on every call. Decide you have already succeeded on each call. It works! 2. Be calm, confident and feel good about what you are doing. 3. Your honesty and integrity are easily perceived by the patients and are effective in getting them to follow your...  Read More
Corporate Dentistry vs Private Practice – who will win?
Corporate Dentistry vs Private Practice – who will If you’re even just a little concerned about the pressures on private practice, you’re wise. Doctors across the country tell us every week about the...  Read More
Do’s and Don’ts for Developing a Great Dental Team
A good staff can make or break your dental practice. SmartBox founder Colin Receveur tells you how to build a great team in Patient Attraction Podcast 533. For more information on attracting the patients YOU want, go to http://www.smartboxwebmarketing.com. Call Us: 888.741.1413  Read More
Practice Management & Compliance with Rick Garofolo : Howard Speaks Podcast #132
You've got to learn how to see patients in two or three different rooms. You have to see more patients. It's the only way you're going to maintain profitability. Stream Audio here:                                        AUDIO - Rick Garofolo - HSP #132                            ...  Read More
Biocompatible Though Unretreivable
I have received a few calls and emails recently asking about sealers, particularly the “new” EndoSequence® BC Sealer. It has been marketed as “a revolutionary premixed bioceramic sealer which chemically bonds to both dentin and our bioceramic...  Read More
 5 Top Reasons All Dentists Should take Facebook Seriously
I hear dentists ask all the time, "Should I use Facebook?" or "What's the benefits?" Well I can say that Facebook has revolutionized my practice. We reached 40,000 fans today, so I though that I would reflect on what has been special for us. Facebook sends "A" Patients. These are the...  Read More
Achieving Practice Efficiency with Multi-Disciplinary Care Teams
Introduction In today’s dental practices, it is becoming more difficult to manage the challenges of closing the gap between science research (best practice) and optimum patient care. Many patients still see dentistry as an elective service and not the preventative medicine it truly is. With...  Read More
Balancing PPO Participation
For many practices, PPO participation is their biggest “expense” after staff wages (or even greater than wages in some cases). Historically, practice collection percentages have been 95%+ (of gross production). Now it’s not uncommon to see collection percentages of 70%-80%...and...  Read More
The Dental Dow Jones: 2nd Quarter 2015
Still Cruising Through 2015 Comparing the first half of this year to last year for the sample mature area practices, we find practice production is up 6% and collections are up 5.5%, continuing the trend from the first quarter. Total patient flow (as measured by exams) is up 3.5% with new patient...  Read More
 What is Your Company's Culture?
As you create your Vision for your Company, it is very Important to create the Core Values from which you will develop your culture, your brand, and your business strategies. Why have Core Values? Every practice has an office culture, whether you have designed it, or it has evolved. Do you focus...  Read More
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