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Understanding and Optimizing W-2 Income for Practice Owners
By Practice Integration Advisor Thomas Bodin, CFA®, CFP®  Depending on your entity type or tax election, as a practice owner you have multiple ways of recognizing the profitability of your business:                   Sole proprietors recognize profit as pass-through income...  Read More
It’s Time to Stop Trading Time for Money – Here’s How
Are You Still Getting Paid Just Once for Every Hour You Work? If you’re a doctor, dentist, or other high-income earner—ask yourself: What happens to your income if you stop working tomorrow? That question changed my life. For years, I thought I was doing it right—working hard, earning well, and...  Read More
Considering  is an important decision that can significantly impact your dental health, appearance, and confidence. Whether you're thinking about braces, clear aligners like Invisalign, or other corrective measures, your consultation with a local orthodontist is a critical first step. But how can...  Read More
Categories: Orthodontics
Building Emotional Equity: How Psychology Fuels Exceptional Dental Marketing
In today’s competitive dental landscape, patient loyalty isn’t just about clinical outcomes but emotional connection, trust, and memorable experiences. The best dental marketing agency understands that behavioral psychology plays a powerful role in patient decision-making. By applying these...  Read More
Why a Dividend Investing Strategy Belongs in Your Portfolio
When I first became a, I thought I had made it—good income, steady work, and a clear path forward. But a skiing accident that injured my wrist shook everything. I realized how fragile my financial security was—and that I was only one accident away from being unable to provide for my family. That...  Read More
Using Patient Feedback in Dentistry to Strengthen Your Marketing Strategy
Are you struggling to turn patient feedback into more than just another comment or review on your Google listing? Patient feedback is one of the most valuable resources your practice can leverage, yet many struggle to integrate it effectively into their , leaving powerful insights unused. Are you...  Read More
Categories: Marketing
Future-Proofing Your Practice: Transitions, Associates, and the DSO Decision
In today's ever-evolving dental landscape, planning for your practice's future is no longer optional—it's essential. Whether you're years away from retirement or entertaining DSO offers now, how and when you transition out of dentistry can make or break the legacy you've worked so hard to build. We...  Read More
What You’re Missing by Delaying Wisdom Teeth Removal in Your Twenties
You finally got your braces off and your smile looks perfect. Then, in your mid-twenties, those quiet wisdom teeth start shifting things again. At first, they might not cause any issues. But over time, they can create a ripple effect that touches everything from your bite to your bank account....  Read More
Categories: Public Health
How to Prepare for Retirement, Sale, or the Unexpected
If you own a dental practice, you've likely poured years of time, energy, and financial investment into building it. But have you taken time to plan how you'll eventually step away from it? Whether you're thinking of retiring in five years or just starting your practice, having a clear transition...  Read More
Embracing the Future of Dental Marketing: How Smart Strategy and AI Drive Results
At , we’ve seen firsthand how the right blend of strategy, creativity, and innovation can transform a dental practice. As the best dental marketing agency in the industry, we constantly refine our approach to help clients grow their visibility, connect with more patients, and stay ahead of the...  Read More
How to Build a 7-Figure Dental Practice While Working Only 3 Days a Week
Many dentists assume that scaling their practice means working longer hours, seeing more patients, and sacrificing personal time. However, with the right systems in place, you can create a thriving 7-figure dental practice while working just three days a week. The secret? Operational efficiency, a...  Read More
How to Choose the Right Dental Professional for Your Family
Is your family's oral health in the right hands? Choosing the right dental professional for your family is essential, not only for maintaining your smile but for ensuring long-term health.  A good dentist helps prevent serious health issues, promotes good oral habits, and provides comfort during...  Read More
Categories: Public Health
Harnessing the Power of QR Codes to Revolutionize Dental Marketing
Why QR Codes Matter in Dental Marketing In an increasingly digital world, dental practices need innovative marketing tools to engage patients effectively. QR codes have emerged as a powerful solution, bridging the gap between offline materials and online interaction. These easy-to-scan codes...  Read More
9 Myths About Braces You Should Stop Believing
Orthodontic treatments have long been a staple of modern dentistry, yet many myths still surround braces. Some people think they will ruin their teeth, while others are convinced that only teenagers can use them. These misconceptions can prevent people from making the vital decision to straighten...  Read More
Categories: Orthodontics
Episode #994: Positively Impact Your Numbers By Doing This One Thing
Kiera and Kristy discuss ways your practice can completely “drain the lemon” of juice (aka, financial opportunity) without becoming completely overwhelmed. This happens by identifying a goal and reverse engineering it. Kiera and Kristy give numerous examples of how this works, as well as other...  Read More
Many people dream of a smile that is both straight and bright. Should you be in the midst of orthodontic treatment, you might be questioning whether it is feasible to whiten your teeth simultaneously. The encouraging news is that, in a variety of situations, it is possible. However, the method you...  Read More
Categories: Public Health
In today’s fast-paced world, technology is changing everything—including how we straighten teeth. Traditional metal braces have been used for decades, but they often come with discomfort, long treatment times, and multiple office visits. That’s where 3D printed braces come in. They’re modern,...  Read More
Positioning Dental Practices for Success: Advanced Local Marketing Tactics That Work
When it comes to helping dental practices grow, choosing the best dental marketing agency is more than just a convenience; it's a strategic decision that can transform your visibility, attract high-quality patients, and elevate your reputation. At , we specialize in delivering results-driven local...  Read More
Mental Health in Dentistry: Supporting Dental Professionals Through Wellness and Resilience
Yet, the mental health of dental professionals remains an under-discussed topic in both clinical and academic circles. This article explores the unique emotional challenges of dentistry and emphasizes the urgent need to build a culture of wellness and resilience in the field. The Mental Toll of...  Read More
Categories: Public Health
How AI and Storytelling Are Changing Healthcare (E.287)
“If patients don’t trust the story, they won’t trust the science.” ~ Aleisia Gibson Wright The future of healthcare marketing doesn’t live in algorithms—it lives in the stories we tell. In this episode, Regan Robertson sits down with Aleisia Gibson Wright, founder of GW Health Public...  Read More
The Psychology Behind Dental Signs: How Visual Branding Influences Patient Trust and Choice
When you walk past a dental office, what makes you stop and take notice? What visual elements make you feel comfortable enough to trust a dentist with your oral health?  The psychology behind dental logos and signage plays a crucial role in attracting new patients and building trust.  For dental...  Read More
Categories: Marketing
Uncovering Hidden Gems: Finding Not-So-Obvious Practice Deals
Uncovering Hidden Gems: Finding Not-So-Obvious Practice Deals Looking to buy a practice in 2025 without overpaying? In this episode of The Perfect Place to Put a Practice, we reveal 5 powerful strategies to uncover hidden deals on practices for sale. Learn how to leverage your network, find...  Read More
Bonus Depreciation 2025: Is Full Deduction Coming Back?
 has long been one of the most powerful tools in the tax code for reducing taxable income and increasing cash flow. And while the phase-down continues in 2025, new tax legislation being considered could bring back 100% bonus depreciation, offering a major opportunity for business owners, real...  Read More
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