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How to Use the Augusta Rule for Tax-Free Rental Income
How to Use the Augusta Rule for Tax-Free Rental Income The U.S. tax code offers unique opportunities for those looking to optimize their tax positions (too bad they don’t teach us about that in school!). One such strategy is the Augusta Rule, which allows homeowners to generate tax-free income...  Read More
Episode #927: Navigating Burnout: “It’s Not A Dead End, It’s A Cul-de-sac”
Dr. Brian Harris of Smile Virtual gets real and raw with Kiera. The topic: burnout, and how Dr. Harris navigated it to boost himself toward success. He talks about what that meant personally, professionally, as well as tackling the reality of finances and production with a practice partner, and...  Read More
Why Regular Dryer Vent Cleaning is Essential for Dental Office Safety and Hygiene
Maintaining a clean and hygienic environment is crucial for any dental office, not only for the health of the patients but also for the safety of the staff. While most people associate cleanliness with surfaces, equipment  and sterilization protocols, there’s one area that often goes overlooked:...  Read More
Categories: Hygiene
The Power of Personal Philosophy (E.141)
“It’s not about working more, because I was working very hard. It’s about working smarter.” ~Dr. Maggie Augustyn In this episode of the Investment Grade Practice Podcast, Dr. Maggie Augustyn shares her journey from burnout to building a thriving, patient-centered practice. She reveals how defining...  Read More
Episode #926: Update Your Ops Manual Without Breaking a Sweat
Tiff and Dana discuss updating your operations manual in a way that doesn’t completely stress you out. They dive into details about each of the following steps: - Establish an ops manual point person - Schedule regular updates - Delegate sections - Set due dates Just because it’s a big deal...  Read More
Understanding the Different Roles in Dentistry
Dentistry is a multifaceted field, requiring a team of professionals working together to ensure patients receive the highest standard of oral care. From the dentist who diagnoses and treats oral health issues to the dental technician who crafts prosthetics behind the scenes, each role plays a vital...  Read More
While there is no strict age limit for dental implants, it is recommended for individuals in their late teens or early adulthood. Around this time frame, the jawbone has been fully developed, and the individuals in question are generally in good overall health. Older adults can benefit from...  Read More
Successfully Implementing SOPs in Your Dental Practice (E.238)
“SOPs are crucial to the success of your business.” ~Dr. Bruce B. Baird They’re your game plan, your playbook. Standard operating procedures. SOPs. I know it sounds like really boring stuff. As soon as I say the word “SOPs” I can see people’s eyes glazing over. But think about it this way: You...  Read More
Avoid Appointment Reminder Mistakes
Office Manager (Dental): We started using a new appointment reminders program last week. Me: That’s Great! Office Manager: Things were going fine until… Office Manager: The program sent a reminder for an already canceled appointment. Me: Oh no... That’s not good. Office Manager: Yeah... the patient...  Read More
What Are Dentophobia and Dental Anxiety? How to Overcome Them
Understanding Dentophobia and Dental Anxiety Dentophobia and dental anxiety are more than just fears of the dentist—they’re common conditions that prevent people from seeking essential dental care. While dental anxiety refers to feelings of nervousness or unease before a dental visit, dentophobia...  Read More
Overcoming Hesitations: 5 Common Dentist Objections to Using VR/AR Glasses in Practice – And How to Address Them
Overcoming Hesitations: 5 Common Dentist Objections to Using VR/AR Glasses in Practice – And How to Address Them As Virtual Reality (VR) and Augmented Reality (AR) technologies enter the dental field, they promise transformative patient experiences and enhanced procedural workflows. However,...  Read More
How to Qualify for Real Estate Professional Tax Status as a Dentist
How to Qualify for Real Estate Professional Tax Status Have you ever heard of a high-income professional who pays little to no taxes? A big part of this could be the . This special tax status allows you to deduct depreciation (passive) losses from real estate properties against your W2 income (even...  Read More
How to Get to the Top of Google: Part 2 – Google Maps
How to Get to the Top of Google: Part 2 – Google Maps   Greetings! Would you like to consistently attract new patients from Google?   , we reviewed how to get your dental website on the first page of Google using Google Ads for dentists. This week, we’ll review how to increase your website...  Read More
The Most Popular Cosmetic Dental Procedures
A radiant smile can significantly impact self-esteem and social interactions, making cosmetic dentistry increasingly popular among people seeking to enhance their appearance. From teeth whitening to more complex procedures, there have been many advancements in dental technology that allow people...  Read More
Strengthening Your Dental Practice’s Growth with Customized Google Ads Campaigns
Effective Dental Marketing Strategies Effective dental marketing requires not just expertise, but a well-thought-out strategy to reach the right audience. At Identity Dental Marketing, founded by Grace Rizza in 2009, the company specializes in ethical and customized marketing solutions designed...  Read More
Episode 48: Steve Anderson on The Bezos Letters
Episode Notes In this episode of The Burleson Box, Dustin Burleson speaks with Steve Anderson about his book The Bezos Letters: 14 Principles to Grow Your Business Like Amazon. Listeners will discover key principles and lessons from Amazon founder Jeff Bezos's annual shareholder letters, breaking...  Read More
Protecting Your Wealth – Fiat Currency, Tangible Assets, and Commodities – Andrew McDannels: Ep #512
Podcast Episode #512: Protecting Your Wealth – Fiat Currency, Tangible Assets, and Commodities – Andrew McDannels Episode #512: Dentist Freedom Blueprint Podcast Protecting Your Wealth – Fiat Currency, Tangible Assets, and Commodities – Andrew McDannels What is real money? And how can you...  Read More
Explore How Expert Dental SEO Can Transform Your Dental Practice
For dental practices striving to improve their online presence, search engine optimization (SEO) is essential. At Identity Dental Marketing, we recognize the unique challenges dental professionals face in standing out in a competitive market. That’s why our specialized SEO services are designed to...  Read More
Episode #925: Rising From Rock Bottom
In this powerful episode, Kiera is joined by John Jackson, executive director of Defy Ventures, Utah. John shares his history as a criminal, the time he spent incarcerated for his crimes, and how he found the power to change. Kiera and John met through a Tony Robbins’ Business Mastery earlier...  Read More
Benefits of Medicare Advantage plan
Medicare Advantage plans, or Medicare Part C, are a popular alternative to Original Medicare. These plans are offered by private insurers approved by Medicare and are designed to provide comprehensive healthcare coverage.  They combine the benefits of Medicare Part A (hospital insurance) and Part B...  Read More
Achieve Practice Growth with Expert Dental SEO Strategies
The Importance of a Strong Online Presence In today’s competitive dental landscape, establishing a strong online presence is essential for attracting and retaining patients. The key to improving visibility on search engines is effective search engine optimization (SEO). At Identity Dental...  Read More
Pay-Per-Click (PPC) Ads for Dentists: Is It Worth It?
If you’re thinking about running a dental PPC campaign to attract more patients to your practice, you may have questions such as: - “Is it effective in attracting new patients?” - “How quickly can I expect to see results?” - “What’s a good budget?” - “How does it compare to flyers?"  In this...  Read More
Categories: Marketing
How Long Does It Take to Rank on the First Page of Google
Getting a website to rank on the first page of Google is one of the primary goals of any medical marketing agency. The timeline to achieve this goal can vary significantly based on numerous factors, from competition to SEO strategy. Whether you’re a dentist or a healthcare provider investing in...  Read More
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