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How to Create the Perfect Landing Page for Your Dental Website (That Actually Converts)
  Think of your dental landing page as your practice’s digital front door. If it’s not welcoming, informative, and built with intention, prospective patients will walk right past it—and straight into the waiting room of your competitor. At Firegang, we work with dental professionals every day who...  Read More
Unlocking Growth Potential in a Fee-for-Service Dental Model
For fee-for-service dentists, marketing is not just an option; it's a powerful tool that determines long-term success. In a model where patient loyalty is built on trust and perceived value, your marketing strategy should be intentional, targeted, and reflective of your brand’s high-quality care....  Read More
Membership Plans Made Simple (E.299)
“Membership isn’t just revenue, it’s peace of mind for your patients and your team.” – Ryan Corby Brief Overview of the Episode Running a dental membership program often starts with great intentions but quickly gets bogged down in spreadsheets and missed renewals. In this episode, Ryan Corby,...  Read More
Get Found by More Dental Patients with Vosita
In today’s fast-paced digital age, dental professionals face a dual challenge—delivering exceptional care and making sure potential patients can actually find them. The truth is, even the most skilled dentists and clinics can get lost in a sea of online competition without the right visibility...  Read More
The Impact of Artificial Intelligence on Modern Dental Marketing
In today’s competitive landscape, dental practices need more than just a great website and a few social media posts to stand out. They need a connection. Patients are no longer satisfied with generic marketing; they want communications that feel relevant, timely, and tailored to their needs. That’s...  Read More
Know Your Value: Navigating Practice Transitions (E.154)
“Know the terrain before you navigate it. Information is power.” – Matt Zolfo BRIEF OVERVIEW OF THE EPISODE Selling a dental practice is no longer as simple as getting an offer and handing over the keys. The market is shifting, private equity is holding longer, and consolidation is changing...  Read More
Unlocking Long-Term Growth for Private-Pay Dental Practices
For dentists operating outside of insurance networks, the path to sustainable growth lies in strategic, high-level marketing. Success depends on more than just good clinical care; it requires a clearly defined brand, effective online presence, and messaging that speaks directly to patients seeking...  Read More
The Hollywood smile: how the aesthetics of perfect teeth have changed over the last 50 years
Not so long ago, a flawlessly white, straight smile seemed like the unattainable privilege of movie stars. Today, it has become much more accessible. In recent years,  dental treatment has been gaining popularity. Due to relatively low prices and high quality of medical care, many international...  Read More
5 Boxes You Must Check Before Turning on Dental AI in Your Practice
Before activating dental AI, you must secure FDA classification and execute HIPAA-compliant Business Associate Agreements with vendors. Implement end-to-end encryption and role-based access controls to protect patient data from breaches. Validate AI accuracy against diverse diagnostic datasets...  Read More
Staying Ahead in a Shifting Digital Landscape: What Google Updates Mean for Your Practice
In today’s rapidly evolving digital world, staying ahead of Google algorithm updates is key to sustaining your online visibility. These updates affect how dental websites rank, especially as Google prioritizes local search, mobile usability, and content relevance. Practices that ignore these...  Read More
How to Choose Chairs with Sensor-Activated LED Safety?
In today's dental practices, infection control standards are reaching unprecedented heights, pushing clinics to evolve beyond traditional safety measures. Dental clinic owners face a critical challenge: how to invest in advanced safety technology without breaking the bank. Choosing inadequate...  Read More
Have you ever closed your mouth and felt that something just doesn’t… fit? Perhaps your front teeth stick out, or maybe your lower jaw juts forward. You might notice that when you chew, only a few teeth seem to be doing all the work. This sensation of your teeth not aligning properly when you bite...  Read More
Categories: Implant Dentistry
Difficult Patients Are Often Confused Patients (E.254)
"If you do not value your team, they will not value you. Your team is your family, and when patients know that, everything changes."  – Dr. Bruce Baird Dentistry can be one of the most rewarding careers, but it can also be one of the most stressful. Many dentists feel overwhelmed by demanding...  Read More
The Week From Hell… When Leadership Gets Tested (E.298)
"No one wants their leader to walk out, even when you feel like it. The hardest part of leadership is staying when it gets tough." - Dr. Devin Giron What This Episode Reveals Most dentists hide their worst weeks behind the curtain of social media perfection. The reality is that leadership...  Read More
Here’s What Patients Want to See First on Your Dental Website (And How It Impacts Growth)
Your  is often your first shot at making a lasting impression. And when most patients land there, they’re not interested in scrolling endlessly. They want answers. Fast. So here’s the big question: Are you giving prospective patients what they’re looking for the moment they arrive? At Firegang...  Read More
From Survivor Care to Ideal Care (E.153)
WHAT THIS EPISODE REVEALS "Your ideal care will fail without support, without your team being aligned and empowered with systems. Vision alone isn’t enough." – Dr. Braden Baird Most dentists spend their early years in “survivor care,” reacting to broken systems, high stress, and production...  Read More
TN Visa Opportunities for Dental Professionals in the U.S
  What’s behind the TN Visa complexity? On one hand, it’s about protecting borders, maintaining national security, and ensuring that people entering the country meet specific standards—like having the right skills, professional credentials, and intentions. The is also about keeping the system fair...  Read More
Positioning Your Practice for Growth: 5 Marketing Essentials Every Dental Practice Needs to Succeed
Marketing your dental practice in today’s digital-first world requires more than just ads and promotions. It calls for a thoughtful, customized strategy rooted in branding, visibility, and engagement. To compete and thrive, you need the expertise of the best dental marketing agency to guide your...  Read More
Crafting Your Competitive Edge: Why Expertise Matters in Dental Marketing
When it comes to elevating your dental practice, working with the best dental marketing agency isn’t just a smart investment; it’s a strategic necessity. An effective marketing partner does more than make your website look good. They align your digital presence with your practice’s values, patient...  Read More
Improving Dental Clinic Efficiency with EMR-Integrated Patient Engagement Tools
Efficiency is at the heart of any successful dental practice. From managing appointment scheduling to ensuring timely patient follow-ups, every workflow must be streamlined to maximize productivity and deliver excellent care. In recent years, technology has played a crucial role in optimizing...  Read More
Elevating Your Practice with the Right Marketing Partner
Selecting the best dental marketing agency can be the single most important decision in shaping your practice’s success. A well-chosen partner can elevate your brand, attract high-quality patients, and help you dominate your local market. With so many options available, it’s important to look...  Read More
Financial Conversations Don’t Have to Be Awkward (E.253)
“Everyone is price sensitive—until they understand the value. If you don’t shift their mindset, they’ll never say yes.” - Dr. Bruce Baird What This Episode Reveals Most dental teams dread talking about money. But here’s the truth, it’s not the patient, it’s the process. In this episode of...  Read More
Re-Engagement Unlocks Revenue (E.297)
WHAT THIS EPISODE REVEALS “Doctors, you’re likely sitting on $500,000 to $1 million in unscheduled treatment and your team doesn’t have to lift a finger to bring it back.”- Sara Hansen In this episode, Sara Hansen dismantles the myth that growth depends on new patients. She shares how...  Read More
Robots, Revenue & Risk: The Implant Edge That Scales Without You (E.152)
What This Episode Reveals In this episode, Dr. Jon Ehlers shares how implant robotics creates predictable workflows, empowers younger associates, and drives practice scalability. Discover how this technology positions your practice for growth and prepares you for a seamless transition out of...  Read More
Top Tips on How to Optimize Your Google Business Page as a Dentist in 2025
Let’s be honest—running a successful dental practice in 2025 means more than just delivering excellent care. Even the best dentist in town can struggle to get noticed if their practice isn’t  where potential patients are searching. That’s why knowing how to optimize your Google Business page as a...  Read More
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