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Legal Lessons in the Health Industry: What Dental Professionals Can Learn from Consumer Protection Cases
  In the modern, health-conscious society, patients are more knowledgeable and empowered than ever before. Due to the rising tide of consumer protection litigation over unsafe drugs, false health claims, and faulty medical devices, the healthcare environment is experiencing a renaissance of...  Read More
What Your Numbers Say About You (E.155)
“Numbers don’t lie, but they do speak in code. You just have to know how to read them.” - Victoria Peterson Brief Overview of the Episode: Victoria Peterson sits down with Chris Sands, founder of ProFi 2020 and Phase One Dental CPAs, to unpack how a practice’s financials reflect the beliefs...  Read More
Top Tips on How to Design a Dental Website for Multi Location Practices
Running a dental practice is hard enough when you have one office to worry about. Add multiple locations into the mix, and suddenly, things get a whole lot more complicated, especially when it comes to your online presence. Your , the central hub for patient engagement, and the key to ensuring...  Read More
Top Reasons to Visit an Oral Surgeon Today
    The Importance of Specialized Dental Care When it comes to your oral health, not every issue can be solved with a routine dental visit. Some dental problems require advanced care, precision, and surgical expertise. That’s where an  plays a vital role. These specialists are trained to diagnose...  Read More
How the Best Dental Marketing Agency Helps You Get More Google (and Other) Reviews
Building a strong online reputation is one of the most effective ways to attract new patients to your dental practice. Positive reviews not only increase trust but also enhance your visibility in local search rankings. The  understands that a steady flow of genuine, high-quality reviews can make a...  Read More
Why the Best Dental Marketing Agency Recommends SSL Certificates for Every Dental Website
When it comes to standing out online, trust and credibility matter just as much as design and content. For dental practices, creating a secure and professional website isn’t just good practice, it’s essential. According to the , one of the most overlooked yet powerful tools for building that trust...  Read More
The Impact of Vitamin E on Gum and Oral Health: Insights for Dental Care
The Impact of Vitamin E on Gum and Oral Health A smile that is truly healthy goes way beyond the teeth just being white and is actually a result of your overall health. The thing that most people do not realize is nutrition, which is another factor besides brushing, flossing, and dental checkups...  Read More
How Modern Cosmetic Dentistry Is Transforming Patient Confidence
A confident smile has long been associated with happiness, success, and approachability, and today more people are discovering how modern dental solutions can help them achieve that confidence. With advanced technologies, improved materials, and customizable treatment options, cosmetic dentistry...  Read More
Categories: Cosmetic Dentistry
When considering the purchase of dental implants, one can ask how long they last. Having said so, they are a huge investment in your smile and your oral health. The positive news is that the implants are made to last several years or even a lifetime, provided that they are well taken care of....  Read More
The Best Dental Marketing Agency for Authentic Growth on Social Media
In the competitive world of dentistry, your online presence is just as important as your in-office experience. Choosing the  can mean the difference between being overlooked and becoming the go-to dental practice in your community. That’s where Identity Dental Marketing stands apart. Recognized as...  Read More
7 Things No One Tells You About Getting a Tooth Pulled
There are few phrases in dentistry that make grown adults shudder quite like “we’ll have to extract it.” Suddenly, you’re gripping the armrests, picturing medieval pliers and a dramatic slow-motion “NOOO!” moment. But here’s the thing — getting a tooth pulled isn’t nearly as terrifying as your...  Read More
Categories: Cosmetic Dentistry
Crafting a Winning Cosmetic Dentistry Brand: Your Blueprint for Marketing Success
Why Brand Matters in Cosmetic Dentistry Whether you’re launching a new practice or revitalizing an existing one, you’ve likely spent countless hours pondering how to draw in ideal patients. In cosmetic dentistry, the stakes are higher because the services are elective. That means you need to...  Read More
How the Best Dental Marketing Agency Helps Dentists Dominate Local Search
How the  Helps Dentists Dominate Local Search October 24, 2025 Effective local SEO is crucial for dental practices aiming to attract new patients and establish a strong online presence within their communities. Identity Dental Marketing understands the nuances of dental marketing and has developed...  Read More
The True Endgame: Legacy, Leadership & Freedom - Bruce Baird: Ep #559
Podcast Episode #559: The True Endgame: Legacy, Leadership & Freedom - Bruce Baird Episode #559: Dentist Freedom Blueprint Podcast The True Endgame: Legacy, Leadership & Freedom - Bruce Baird What if your biggest breakthrough came not from working harder—but from learning to lead...  Read More
Healthy, Beautiful Smiles Begin with Professional Dental Care in Sunbury
Healthy, Beautiful Smiles Begin with Professional Oral Care in Sunbury A radiant, confident smile has always been a reflection of good health and self-assurance. In Sunbury, the importance of professional oral care goes beyond just keeping teeth clean — it’s about creating lasting confidence and...  Read More
Categories: Cosmetic Dentistry
The Importance of Dental Reputation Management: How to Maintain Patient Trust and Grow Your Practice
In today’s digital-first world, your reputation isn't just what patients say about you in the waiting room—it's what they say online. And what they say online has more weight than ever before. That’s why understanding the importance of , maintaining patient loyalty, and driving practice growth. Why...  Read More
Best Dental Marketing Agency Reveals the Top Google Ads Mistakes to Avoid for Higher ROI
When searching for the , it’s essential to choose a team that understands how to make your Google Ads work harder for you. Many dental practices waste valuable ad spend due to common, but avoidable mistakes. At Identity Dental Marketing, we specialize in helping dentists get measurable results...  Read More
Do Dental Veneers Damage Your Natural Teeth? Myths vs. Facts
Dental veneers are a popular oral treatment used to improve the appearance of teeth by fixing issues like crooked teeth, discoloration, chips, gaps, and bad shape. Many people are choosing veneers to get more attractive, straighter, whiter, and symmetrical teeth without surgery. However, despite...  Read More
Feel the Difference of Personalised Oral Care with Sydney’s Trusted Dentists
Feel the Difference of Personalised Oral Care Right Here in Sydney When it comes to your smile, nothing compares to personalised care delivered by dental professionals who truly understand your needs. In the heart of Sydney, where innovation meets compassion, modern dental practices are...  Read More
Why the Best Dental Marketing Agency Uses Video to Drive Growth
If you're searching for the , you're likely looking for proven strategies that attract more patients, build trust, and drive long-term practice growth. One of the most powerful tools used by top agencies today is video marketing. From patient testimonials and educational content to office tours and...  Read More
Finding Contentment in Dentistry (E.308)
  “Contentment isn’t about happiness. It’s the quiet knowing that you’re finally aligned with yourself.” – Brandi Marzolino Brief Overview of the Episode After nearly two decades in dental leadership and personal development, Brandi Marzolino learned that burnout often hides behind...  Read More
The Rise of Teeth Whitening Franchises: Lessons from The Smile Bar’s Success in Asia
In an era where aesthetics and self-confidence are increasingly valued, the demand for teeth whitening has surged, fueling the growth of the teeth whitening business and the rise of teeth whitening franchises, particularly in Asia. This article explores the factors behind this phenomenon,...  Read More
Last year, 547,000 Americans returned from dental procedures abroad, having spent $2.1 billion on international dental work. Now they're home, and the statistics tell a compelling story: 26.64% will need follow-up care within 90 days. While most practices see these patients as complications to...  Read More
Free Trauma Tests for Dentists and How They Help You Recognize Emotional Burnout
Taking care of your emotional well-being as a dental professional is just as important as maintaining your clinical skills. Dentists often face high-pressure environments, patient anxiety, and the constant demand for perfection — all of which can quietly take a toll on mental health. Sometimes,...  Read More
Categories: Cosmetic Dentistry
The #1 Dental Marketing Book That’s Helping Dentists Grow in 2025
Let’s be real—running a dental practice today takes way more than being a great clinician. You can invest in the latest tech, train your team, and deliver top-notch care, but if patients don’t know you exist (or if the wrong patients keep showing up), growth stalls. That’s the exact pain point...  Read More
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