Podcast/Blog Posts

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1670 Let’s Talk Lasers, Implants, and More with Dr. Vivian Roknian : Dentistry Uncensored with Howard Farran
Dr. Vivian Roknian, is a Beverly Hills-based dentist known for her expertise in dental implants, laser surgery, and full-arch digital dentistry. At her private practice, she delivers same-day smile transformations using in-house 3D printing and the PerioLase® MVP-7™—her go-to for LANAP®, LAPIP®,...  Read More
How Technology Creates a More Human Connection in Dental Marketing
At , we believe the best dental marketing agency doesn’t just follow trends, it pioneers them. In today’s fast-moving digital landscape, artificial intelligence (AI) has become a powerful tool to enhance how practices connect with patients. Used strategically, AI allows for more personalized,...  Read More
Gone are the days when dental procedures meant gritting your teeth through discomfort and waiting weeks for recovery. Modern laser dentistry is revolutionizing the approach to oral healthcare, offering patients a gentler and more precise alternative to traditional methods. At our , our patients...  Read More
Categories: Laser Dentistry
Preserving Trust and Recognition Through Strategic Rebranding
A dental practice’s name is more than just a title; it represents years of trust, relationships, and reputation. Changing that name can feel like a risk, but with the right strategy, it can actually strengthen your brand. At , our role as the best dental marketing agency is to help practices...  Read More
Video That Converts: A Smart Guide for Dental Practices
At Identity Dental Marketing, our goal is to help practices generate meaningful results through proven strategies. As the  for growth-driven dentists, we guide clients in leveraging cost-effective tools, like DIY video content, to strengthen their brand and attract ideal patients. Video...  Read More
Turning Criticism Into Opportunity: Reputation Management Tips for Growth-Focused Dental Practices
In the digital age, a dental practice’s reputation lives online. A single negative review, especially on high-traffic platforms like Google or Facebook, can influence how prospective patients perceive your office. For practices aiming to grow, managing that perception is vital. Partnering with...  Read More
Innovative Dental Growth: How Forward-Thinking Practices Use Technology to Stay Ahead
When it comes to finding the best dental marketing agency, specialization matters. focuses exclusively on dentistry, giving us an edge in understanding how patients think and how practices grow. Our tailored strategies combine proven marketing techniques with the latest technologies, such as...  Read More
Elevating Your Associate Dentist’s Presence: Strategies for Practice Growth
When it comes to growing your dental practice with the help of an associate dentist, implementing the right marketing strategies is essential, not only for patient trust but also for long-term retention and profitability. At , we excel in helping practices stand out with customized solutions,...  Read More
Smarter Content Strategies for Dental Practice Growth
If you want to grow your practice without relying solely on referrals or discount-driven promotions, you need a content marketing strategy built for long-term success. As the , Identity Dental Marketing provides custom strategies that elevate practices by generating trust, building authority, and...  Read More
The Power of Story: Turning Testimonials Into Your Dental Practice’s Strongest Marketing Tool
Trust drives patient decisions, and nothing earns trust faster than genuine stories from satisfied patients. At , the best dental marketing agency for growth-focused practices, we specialize in helping you harness the full potential of testimonials to elevate your brand, boost patient confidence,...  Read More
Embracing the Future of Dental Marketing: How Smart Strategy and AI Drive Results
At , we’ve seen firsthand how the right blend of strategy, creativity, and innovation can transform a dental practice. As the best dental marketing agency in the industry, we constantly refine our approach to help clients grow their visibility, connect with more patients, and stay ahead of the...  Read More
Reimagining Dental Marketing: The Power of Augmented Reality for Patient Engagement
In the fast-evolving world of dental marketing, practices must continually find new ways to capture attention, build trust, and convert interest into appointments. One of the most promising tools transforming this landscape is augmented reality (AR). Forward-thinking dental practices are now...  Read More
Transforming Patient Feedback into Dental Marketing Success
At , we understand the power of patient reviews in shaping a practice’s reputation and online visibility. In today’s competitive dental market, patient feedback is more than just a testament to quality care, it’s a strategic tool that can elevate your practice's search engine rankings and broaden...  Read More
Unlocking the Future of Dental Marketing: How AI Is Reshaping Success
Why Partnering with the Best Dental Marketing Agency Matters In today’s fast-evolving world, partnering with the best dental marketing agency can make all the difference between staying competitive and falling behind. One of the most important shifts in dental marketing today is the rapid...  Read More
Strategic Growth Essentials for Modern Dental Practices
Choosing the best dental marketing agency is one of the most important decisions a dental practice can make. With the right team, you can increase patient engagement, dominate local search results, and build a trusted brand in your community. Here’s how the most successful practices leverage expert...  Read More
Building the Right Website Starts with the Right Partner
When it comes to attracting new patients and establishing credibility online, your website plays a far bigger role than you might think. It's not just about looking good, it’s about performing well. A high-quality, custom-built website is the foundation of an effective digital strategy, and working...  Read More
Turning Stories into Growth: How Patient Voices Fuel Dental Practice Success
When it comes to finding the , one of the most effective strategies often goes overlooked: the power of real patient experiences. By weaving patient testimonials and case studies into your marketing, your dental practice can build trust, attract the right patients, and ultimately grow faster than...  Read More
Smart Growth Strategies for Multi-Location Dental Practices
Scaling a dental practice across multiple locations is exciting, but it also comes with its own set of marketing complexities. One of the most critical components of sustained growth and visibility is search engine optimization (SEO). The best dental marketing agency will not only understand this...  Read More
Unlock the Full Potential of Your Dental Office with Identity Dental Marketing
Elevate Your Dental Practice: Smart Strategies That Drive Real Growth If you're looking to grow your dental practice, it’s not just about being a great dentist, it's about being found, trusted, and chosen by potential patients. That’s where working with the best dental marketing agency can make...  Read More
Diode Lasers in Periodontal Pocket Therapy by Dr. Bob Convissar Dentists have been using diode lasers for non-surgical periodontal pocket therapy since the 1990s; however, most of the protocols that dentists use for this procedure do not take into account the root causes of periodontal breakdown...  Read More
How to Add New Services Without Chaos
Running a thriving dental practice is no small feat. Many dentists are eager to expand their services—whether it’s Botox, tongue ties, or oral surgery—but struggle to integrate new procedures into an already packed schedule. The key to successfully adding new treatments is strategy, organization,...  Read More
You Don’t Have to Reinvent Dentistry to be a Success  (E.245)
“Dentistry is one of those really wonderful professions where… if you excel, when you go to the courses that you want to go to, and you do the things that you find fun and challenging, it makes your dental career really fun and interesting.” ~Dr. Bruce B. Baird Join us for an insightful episode of...  Read More
 Leadership & Communication in Dentistry (E.244)
“What is needed more in dentistry is communication skills and leadership, but I find that most people want to listen about profit and money.” ~Dr. Paul Etchison In this episode of the Productive Dentist Podcast, Dr. Bruce B. Baird sits down with the renowned Dr. Paul Etchison—host of the Dental...  Read More
Rethinking Expectations in Endodontics with The Laser Advantage: Part 3 by Dr. Justin Kolnick In this final webinar, emphasis will be placed on managing other important treatment challenges, including internal and external resorption. A new concept, "Retro-Dontics," will be introduced, providing...  Read More
The Laser Advantage Part 2: Clinical Applications of Lasers in Endodontics by Dr. Justin Kolnick Although root canal cleaning and disinfection is the primary focus of laser-assisted endodontics, lasers have other significant applications in endodontic therapy. The challenges presented, and...  Read More
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