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Episode 74 – Empowering Your Team to Lead
“The number one thing that has made it easy for me as a leader, Is being super clear about what characteristics we as a team should embody.” – Regan Robertson Have you ever been frustrated with team members who hide out, forget simple tasks, or downright refuse to take accountability? It comes...  Read More
Identity Dental Marketing Implements Digital Delegation System for Unparalleled Results
Identity Dental Marketing, dentistry’s most trusted marketing agency, utilizes digital delegation workflows to ensure the best possible results. These workflows are updated daily to ensure every service offering is completed fully and reviewed by management. These processes are adjusted as new SEO...  Read More
Dental Marketing Calendars: Planning Marketing Efforts For Your Practice
Let's talk about something that could make dental marketing feel less like pulling teeth and more like a well-coordinated dance – a marketing calendar! This tool will help you in strategizing, implementing, and overseeing your marketing endeavors, guaranteeing a uniform message across campaigns...  Read More
Categories: Marketing
Episode 171: Prioritizing the Why, Instead of the What
“If they want to increase case acceptance, dentists need to do a better job explaining to patients the why behind things happening with their mouth, not the what.” When you look at the freedom productivity allows, it all comes down to great case acceptance. Unfortunately, because so many dentists...  Read More
Episode 1: My Startup Journey from 0 to 4 startup dental offices in 2 years. How we did $2.35 Million at my first startup in our first calendar year. Pearls I learned along the way. Episode 2: How my First Startup got 1,500 Google Reviews in 2 years. Our exact system and verbiage for getting...  Read More
Cracking the Code: SEO Fundamentals for Dental Websites
In the digital age, where every click carries potential, the virtual front door of your dental practice is none other than your website. Yet, a beautifully designed site isn't enough to draw in the influx of potential patients your practice deserves. This is where SEO steps onto the stage. In this...  Read More
Categories: Marketing
Mastering Google's Algorithms: A Deep Dive into SEO Success | Naren Arulrajah | The Dental Brief #231
Mastering Google’s Algorithms: A Deep Dive into SEO   Read More
Categories: Marketing
What's More Important Than Money?
Today I’d like to share a story that happened to a doctor I’ve known for a very long time and who I have a great deal of respect for. Having been in practice for many years, this doctor was in the process of training an associate to take over the practice after their eventual retirement. The two...  Read More
Categories: Marketing
Episode 198 - How to Build a Successful Dental Marketing Strategy
“When we think about marketing we usually think about the external piece – website, ads, etc. But there are internal processes we need to think about too. Can we get them to accept an appointment and treatment?” Do you cringe when you hear the word marketing? If you do, you’re not alone. For many...  Read More
Episode 73 – The Ultimate Retirement Strategy
“We are moving from the short-term am I profitable, to the long term of does someone else see the value of the practice.” – Christine Uhen It sounds simple. It sounds assumed. “Of course I own my dental practice,” you say. “Of course its an asset.” But to this day 9 out of 10 doctors still can’t...  Read More
Episode 170: Training a High-Performance Dental Team
“I just don’t have time to train my team.” I hear this all the time. But that’s like a pro football team never taking time to practice. If you want to produce at the highest levels in dentistry, you’ve got to have a team that is amazingly trained, and trained the way YOU want things to be done. So...  Read More
0090 Beyond Self-Promotion: Leveraging Social Media to Convey Your Personal Brand Effectively with Sarah Ruberg
Welcome back to another exciting episode of The Dental Wealth Nation Show! In today's episode, titled "How to Build Your Personal Brand," we have the pleasure of hosting a very special guest, Sara Ruberg. Sara takes us on a captivating journey as she shares her experiences and insights on...  Read More
Are You Celebrating Your Wins?
Whether you’re running a single dental office or the entirety of a global enterprise like Amazon, there’s a focus on how we can improve and grow our businesses. This is one of the best parts about owning a company and I would never suggest you do otherwise. At my speaking events, in my business,...  Read More
Are You Asking the Right Questions?
 Player   00:00 10:40 Do you work hard to avoid having difficult conversations with your employees? Do you do everything in your power to keep the peace, just accepting some poor behaviors rather than start a confrontation?  Whatever reason you choose to avoid these conversations,...  Read More
Episode 197 - Overthinking vs. Processing
“It isn’t the other person we are defeating. It is simply a matter of overcoming the obstacles he presents. In true competition, no person is defeated. Both players benefit from their efforts to overcome the obstacles presented by the other.” ~Dr. Chad Johnson How often do you find yourself...  Read More
Episode 72 – The Dental Business Accounting Playbook
“Accounting doesn’t matter…until it matters.” -Chris Sands So when does accounting matter? The simple answer is when there’s a significant exchange of money. It matters if you grew you and made money and have a big tax bill. If you’re buying anything or applying for a loan, accounting matters and...  Read More
Why You Shouldn't Ask For Loyalty From Your Employees
Recently I made a post asking the dentists who make up the Facebook group “Dental Marketing with Grace” if they could list only one main core value. The post generated excellent engagement and many members listed values that I easily agreed with and understood. When someone mentioned “loyalty”, my...  Read More
What’s Your Score?
Having a strong website is essential to a thriving and growing practice. It helps patients find you through search easily and it clearly conveys what your practice is about. If you were to quiz yourself on your website’s effectiveness, how would you do?     Is your website modern? Have you...  Read More
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