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How Substance Abuse Impacts Dental Health
Substance Abuse Wrecks Your Teeth - Here’s How Substance abuse doesn’t just mess with your head, it trashes your mouth too. Drugs, booze, smokes - they all hit your dental health like a wrecking ball. Think cavities, gum disease, even tooth loss. I’ve seen it firsthand: neglect plus nasty chemicals...  Read More
Categories: Hygiene
Elevate Your Practice with Expert Video Scripts
Why Storytelling Matters in Dental Marketing Standing out in the crowded dental industry requires more than just quality care; it demands a compelling narrative that resonates with potential patients. Yet, even the most exceptional practices can struggle to communicate their story effectively....  Read More
Choosing the Best Dental Marketing Agency: Why Identity Dental Marketing Stands Out
Selecting the right dental marketing agency can be a game-changer for practices looking to expand their patient base and ensure long-term success.  sets itself apart as a top-tier partner, delivering customized strategies, measurable outcomes, and deep industry knowledge to help dentists enhance...  Read More
7 Proven Strategies to Grow Your Practice Without Spending a Dime
At , we are dedicated to helping dental practices thrive with ethical, results-driven marketing strategies. As a leading dental marketing agency, we know that attracting new patients can be challenging, especially when working within a tight budget. The good news is that there are powerful,...  Read More
Powerful SEO Strategies to Expand Your Practice and Strengthen Local Visibility
To grow their patient base and stand out in a competitive market, dental practices need a strategic approach to local visibility. Working with our top-tier  can make all the difference. At Identity Dental Marketing, we craft tailored local SEO strategies that not only boost online presence but also...  Read More
How to Gain More Google Reviews and Elevate Your Practice
In today’s digital world, a dental practice’s online reputation is a crucial factor in attracting new patients and building credibility. One of the most effective ways to enhance your online presence is by increasing your Google reviews. A high volume of authentic, positive reviews can improve...  Read More
Episode #960: The New Hygienist Landscape
Kiera and Britt continue their conversation from episode 958, , by discussing the shifting landscape of hygiene. This includes the pros and cons of assisted hygiene, shortened appointments, practices without hygienists, and more. Episode resources: Transcript: Kiera Dent (00:00.73) Hello,...  Read More
The Savvy Approach to Dental Marketing Excellence
In today's fiercely competitive dental landscape, choosing the best dental marketing agency is essential to grow your practice and attract new patients. With shifting patient behaviors and rising online competition, your practice needs a robust, tailor-made marketing strategy.  has established...  Read More
Assisted Hygiene and Shorter Appointments in your Practice
Hiring and retaining hygienists has been a major challenge for dental practices in recent years. With rising salaries, hygiene shortages, and insurance reimbursements not keeping up with inflation, many practices are looking for ways to maintain profitability while providing high-quality patient...  Read More
Episode #958: Hiring Hygienists in Today’s Economy
Kiera and Britt have a deep discussion on the ins and outs of hygiene right now, including what’s on hygiene grads’ minds, the right ranges for skill sets, how different practices are staying scrappy amid the dearth of hygienists, and more. Episode resources: Transcript Kiera Dent...  Read More
How to Hire and Retain the Right Hygienists
One of the biggest challenges dental practices face today is to hire and retain great hygienists. With rising wages, increasing demand, and shifting expectations, many practices find themselves in a difficult position—how do you attract top-tier hygienists while maintaining practice profitability?...  Read More
Episode #952: This Practice Has No Hygienist (and is Successful!)
Kiera is joined by Mike and Stephanie Walton of Walton Family Dentistry in Bardstown, Kentucky. For the past almost year, the Waltons have not had a hygienist in their office. They talk with Kiera about why they were struggling to keep one staffed, what led them to stop having one in the first...  Read More
The Patient First Podcast Episode 160: The Surprising Advantages of Expanded Practice Hygiene and Teledentistry—Interview with Lisa Balint, MPH, EPDH
Have you heard about the expanded practice dental hygiene model in which hygienists practice remotely and utilize teledentistry to provide their patients with exams? Many practice owners believe this arrangement is impractical or that it essentially ‘robs’ them of new patients. Lisa Balint, MPH,...  Read More
#52 - Colonel Nathan R. Jessep and Fluoride
Colonel Nathan R. Jessep (A Few Good Men) is a defender of freedom and has a strong exterior. Fluoride is a defender of teeth and provides teeth with a strong exterior. Join Star Wars School of Dentistry on Episode 52 to learn about the benefits of fluoride, types of fluoride, and fluoride delivery...  Read More
Strategies for Working Smarter, Not Harder in Your Dental Practice
In the fast-paced world of dentistry, where each minute counts, the mantra "work smarter, not harder" resonates deeply. But what does this truly mean for dental practitioners? Here, we delve into real-world insights from dental professionals, exploring various strategies to enhance efficiency,...  Read More
Best Electric Toothbrush and Water Flosser Combo: A Wise Choice for Healthy Teeth
Speaking of oral hygiene, we must consider the importance of the tools being used. An electric toothbrush and water flosser combination is the best option for cleaning the mouth. Using them together boosts your daily routine. Electric toothbrushes clean better, especially with a water flosser for...  Read More
Categories: Hygiene
Episode #930: Getting To That 10% More
Tiff and Dana are here to gameplan your goals for 2025 by starting big and breaking it into smaller and more attainable pieces. They discuss aspects to consider, such as profitability, time management, tracking systems, and more. Episode resources: Transcript: The Dental A Team (00:01.106)...  Read More
Why Regular Dryer Vent Cleaning is Essential for Dental Office Safety and Hygiene
Maintaining a clean and hygienic environment is crucial for any dental office, not only for the health of the patients but also for the safety of the staff. While most people associate cleanliness with surfaces, equipment  and sterilization protocols, there’s one area that often goes overlooked:...  Read More
Categories: Hygiene
Successfully Implementing SOPs in Your Dental Practice (E.238)
“SOPs are crucial to the success of your business.” ~Dr. Bruce B. Baird They’re your game plan, your playbook. Standard operating procedures. SOPs. I know it sounds like really boring stuff. As soon as I say the word “SOPs” I can see people’s eyes glazing over. But think about it this way: You...  Read More
Episode #921: Why Perio Calibration Matters (Even When You Think It Doesn’t)
This one's for the doctors and hygienists. Tiff and Britt discuss why perio calibration matters, how accountability on top of that improves practice-wide success, the right percentages your hygiene department should be reaching, and more. Episode resources: Transcript: The Dental A Team...  Read More
Prevent Gum Disease Before It Starts: Expert Dental Tips
Many people worry about getting gum disease. Brushing twice a day helps keep it away. Our blog shares tips to stop gum disease early. Keep reading for expert advice. Understanding Gum Disease Gum disease comes in two stages: gingivitis, the early stage, and periodontitis, the advanced stage....  Read More
Categories: Hygiene
Why Routine Septic Pumping is Crucial for Dental Practices: A Guide for Local Clinics
The Role of Septic Systems in Dental Clinics These systems are required in dental clinics to treat wastewater from sinks used in washing, patient wash rooms, sterilizing stations etc. These systems build up sludge and solid waste over time and land mass, which becomes a problem such as bring...  Read More
Categories: Hygiene
The Soft Food Diet: Pizza Please Please Me
"God, I want pizza..." Ugh. "I know I can’t just have pizza. Ok, how can I make something that’s divine and satisfies like pizza but is soft and healthy enough for me to eat?" What to do... I’m doing low-carb right now, and I can’t chew well, so crust is out, but cauliflower is in! I love meat, but...  Read More
Requested Replay: Staying In Relationship With Your Patients (E.137)
“In this scenario, your treatment coordinator could pull in an additional $30,000 per month based on treatment that you’ve already recommended.”  ~ Dr. Victoria Peterson Over the last two episodes of the Investment Grade Practice podcast, we discovered the most important metric in your practice to...  Read More
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