Empower Patients to Promote Your Practice with Video Testimonials

5/15/2024 10:41:51 AM   |   Comments: 0   |   Views: 13

Turning your satisfied patients into practice ambassadors is simpler than you think. By collecting video testimonials, you can quickly, easily, and affordably showcase real experiences that resonate with prospective patients. But how do you get started?

It's as easy as recording a patient's feedback on a smartphone during their visit and sharing it on your website or social media. Or, you can simply ask patients to record their testimonials at home. For this, a cloud-enabled platform like GetBravo can be handy. It lets you send patients a link to create their own video testimonials effortlessly.

To ensure quality, provide simple prompts or questions to guide patients' feedback. Remember, the video doesn't need to be perfect; authenticity matters more than production value. Assign someone on your team to handle at-home testimonials, aiming for three per week.

For a more polished look, consider professional photo and videography services. Identity Dental Marketing can help organize a professional shoot right in your office, featuring your most enthusiastic patients.

Once you've built a robust collection of testimonials, leverage them across your marketing channels. Embed them on your website, share them on social media, or use them in advertising campaigns. If you need assistance with marketing strategies, including video, social media, and SEO, Identity Dental Marketing is here to help.

To see how our proven expertise can take your dental marketing to the next level, email me directly at grace@identitydental.com.
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