Podcast/Blog Posts

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Passive Income vs Active Income: What’s the Difference?
The main difference between passive income and active income comes down to one thing, your direct involvement. Active income is money you earn by trading your time and effort for a paycheck, like seeing patients or working an hourly wage. Passive income comes from assets you own, like rental...  Read More
The 20-Minute Audit That Shows You What Your Reports Don't | DIY
The 20-Minute Audit That Shows You What Your Reports Don't | DIY You don't need new software to find out if you're flying blind. You need twenty minutes and three numbers you probably haven't looked at together before. Step 1: Pull your no-show count for the last 90 days (5 minutes) Open your...  Read More
The $47,000 We Didn't Know We Lost | StoryTime
The $47,000 We Didn't Know We Lost | StoryTime   Dr. Reyes found out by accident. His office manager, Priya, was out with the flu for four days. The temp covering the phones didn't know the "system" — which, it turned out, was mostly in Priya's head. So she wrote everything down instead: every...  Read More
Dental Practice Growth Is Not More Everything
Dental practice growth often gets tied to one answer: more. More new patients, more production, more marketing, more hours, more team members. Those moves can help in the right season, but they are not automatically the smartest first move. Sometimes more only makes the real problem louder. More...  Read More
"Cool Story Bro."
So, you’ve received multiple offers from group buyers.   The Total Enterprise Values look positive and maybe even within a reasonable range.  One or two may even stand out as runaway winners on the first pass through. Then, the fine print. The component parts - cash at close, hold-backs, seller...  Read More
The Mid-Year Practice Reset: What Needs to Change Before Q4
Tiffanie and Nikki share what dental practices should be looking at it now that we’re halfway through 2026. Such milestones or touchpoints can include the goals you set at the start of the year, production numbers, the metrics ranges for healthy practices, and so on. From there, Tiff and Nikki...  Read More
Dental KPIs Before Q4 Pressure Hits
Dental KPIs give practice owners a cleaner way to see what is actually happening inside the business before the year is almost over. July is a strong time to pause, review the first six months, and decide what needs to change before Q3 and Q4 move too quickly. This is not about tracking numbers...  Read More
Puckered Up?
“When life gives you lemons, make lemonade.” - Elbert Hubbard, 1908 So, you elected to transition your dental practice(s) into a group (DSO, DPO, DMO, DXO).  The total enterprise value and rollover equity story were just too darn compelling to resist!  Besides, many of your colleagues and...  Read More
The #1 Hiring Mistake
Hiring is hard right now. Kiera talks about a critical mistake offices tend to make when filling new seats: Hiring not just for skill, not just for culture, but both. She walks listeners through aligning your hirees with your core values, requiring a full team assessment, and involving your full...  Read More
The Organic Advantage: Why Dental Practices Must Rank Beyond the Local Pack American dental practices face fierce competition to rank at the top three spots on Google Maps' "Local Pack", making a claim on any one of these spots as their sole goal for patient acquisition. While this focus on Google...  Read More
Inside a Real Mobile Home Park Deal (Why It's So Hard to Find Good Ones)
If you've ever wondered what it actually takes to buy a mobile home park, here's the short version. We hunt for off-market deals from mom and pop owners, we run the numbers until they prove themselves, and we pass on far more parks than we buy. The good ones are hard to find because we may talk to...  Read More
Dental Technology Should Feel Easy
Dental technology should make the patient experience easier and the practice day smoother. The right tools reduce friction, save team time, support collections, and help patients move through scheduling, forms, payments, and communication with less effort. Patients already expect convenience in...  Read More
Building Trust in Dentistry Through ADA Compliance and Accessible Websites
In the dental marketing landscape, ensuring that websites meet accessibility standards is not only a legal obligation but also a critical aspect of building trust with patients. Identity Dental Marketing prioritizes creating websites that are ADA (Americans with Disabilities Act) compliant, which...  Read More
The True Cost of a Real 24/7 Dental Rota: What We Pay to Keep the Lights On at 3am
Let's be honest with each other for a minute, peer to peer. Most practices that put "24/7 emergency dentist" on the website mean something gentler than the words suggest. They mean a voicemail and a callback, or "we'll fit you in first thing." And you know what? That is a perfectly reasonable...  Read More
To Scale or Simplify, That is the Question.
Ever feel like your office doesn’t fit the standard benchmarks for growth? In this episode, Kiera and Dana riff on how to know whether going big or tightening the screws is the best way forward for your practice — including specific questions to ask yourself so you can get started on change...  Read More
Capital Velocity: How to Go From $200,000 a Year to $500,000 a Year as a Practice Owner Without Loans
Capital Velocity: How to Go From $200,000 a Year to $500,000 a Year as a Practice Owner Without Loans Most dentists save money the wrong way. Not because saving is bad — but because saving is the wrong move when you own a business that can multiply what you put into it. A salaried doctor at a...  Read More
Dental Practice Growth Is Not Always Bigger
Dental practice growth is often talked about as if bigger is the automatic goal. More operatories, more providers, more locations, more team members, and more production can sound like the natural next step for a successful dentist. That is not always true. Some practices should scale. Others...  Read More
Negotiate or Terminate? Deciding What to Do With a Losing PPO Contract
Should You Negotiate Your PPO Fees or Drop Insurance Entirely? The Real Answer Depends on One Number Most dentists ask the wrong first question. They ask "should I drop Delta?" before asking "what is the percentage below my fee schedule that the insurance is actually paying me?" As a general...  Read More
Is Your Website Putting You at ADA Compliance Risk? (E.332)
“The whole patient experience starts, you know, before they even walk in your door.”- Dr. Tessa Miller Episode Overview Dr. Tessa Miller shares why she took a closer look at her website after hearing about small businesses being hit with ADA-related website lawsuits. The conversation goes...  Read More
The Bryan Laskin Podcast Episode 195: Dentistry Has Receipts for Billing. Where Are the Receipts for Care?
In this episode, Dr. Bryan Laskin exposes one of the biggest blind spots in dentistry: the lack of care traceability. While practices can prove every dollar collected, most cannot prove what happened after a diagnosis was made.  For dental leaders, DSOs, and practice owners, this creates a costly...  Read More
Tackling Overhead? Look at These 3 Areas First
Tiff and Dana address one of the most popular topics for Dental A-Team consultants: overhead! They talk about what it entails, where to start when looking to reduce it, critical questions to ask yourself about needs versus wants, and more. Episode resources: Transcript: Tiff (00:00) Hello,...  Read More
How to Invest 100K for Passive Income in 2026 as a Dentist
Hitting 100k in investable cash is a milestone most people never reach, and now that you’re staring at six figures, the real question is what to do next so it actually grows. The short answer is that you build a clear investment plan around your financial goals, your time horizon, and how much...  Read More
$5 Million Net Worth Lifestyle: What It Really Looks Like
A $5 million net worth lifestyle looks a lot more normal than most people picture. You’re not buying yachts or filling a garage with sports cars. You’re buying the ability to make decisions without checking your account balance first. In this article, I’ll walk you through what actually changes...  Read More
Dental Overhead Starts With Better Questions
Dental overhead is easy to misunderstand because it often gets treated like one giant number. When profit feels tight, the first reaction is usually to cut something. Payroll gets questioned. Supplies feel too expensive. Marketing looks suspicious. Equipment payments feel heavier than expected....  Read More
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