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How the Best Dental Marketing Agency Responds to Google Algorithm Changes
A sudden change in website traffic or search visibility can be concerning for any dental practice. However, reacting too quickly to a Google algorithm update can sometimes cause more harm than the update itself.The   Read More
A failed measurement is not a finding. It is a missing one.
Short answer: When we scanned 527 US dental practice websites between 6 and 26 June 2026, not every check produced a usable reading for every site. Page speed could only be measured on 256 of them. One directory check returned a valid reading for 291 sites; another for just 146. We dropped each...  Read More
Who Leads While the Dentist Treats? (E.337)  Part 2
“You don’t need to have all the answers to ask all the questions.” – Joanne MilesEPISODE OVERVIEWA number drops and the story starts immediately.Patients are leaving. Case acceptance is down. The team is underperforming. Something needs to change.But the number may be telling a different story.In...  Read More
How the Best Dental Marketing Agency Builds Local SEO for a New Dental Practice
Opening a dental practice is only the beginning. Patients also need to discover the practice when they search for a dentist, emergency dental care, cosmetic dentistry, or another service in their area.That is why choosing the   Read More
Episode 48: Dr. Paul Feuerstein on Dental Technology Journalism & the Future of Dental Media
Dental technology journalism has played a major role in shaping how clinicians discover, evaluate, and adopt innovation—and few people have contributed more to that conversation than Dr. Paul Feuerstein. In this episode of The Technology Evangelist Podcast, host Dr. John Flucke sits down with his...  Read More
How the Best Dental Marketing Agency Builds SEO for a New Practice
A new dental practice needs more than an attractive website to become visible online. Search engines must be able to discover, understand, and index the website, while prospective patients need clear reasons to explore the practice and request an appointment.The  Read More
Schema markup will not buy you a citation. It still has a job.
Short answer: Across 527 US dental practice websites in seven metros plus nine smaller nearby towns, scanned between 6 and 26 June 2026, 284 sites — 53.9% — carried no LocalBusiness or Dentist schema at all, and only 18 sites, 3.4%, had the complete configuration we measured. We did not test...  Read More
The Bryan Laskin Podcast Episode 198: The High Cost of Disconnected Systems
Let's face it, while dental practices are clinically more advanced than ever, the workflows surrounding treatment have historically struggled to keep up.In this episode of The Bryan Laskin Podcast, Dr. Bryan Laskin breaks down why dentistry has repeatedly confused isolated features with true...  Read More
How the Best Dental Marketing Agency Launches a New Practice
Opening a dental practice requires more than selecting a location, purchasing equipment, and hiring a team. The practice also needs a clear identity, reliable online presence, patient acquisition strategy, and follow-up process before the first appointment is scheduled.The  Read More
Episode 47: Dr. Bill Simon on Dental Practice Management & Organized Dentistry
Dental practice management is often taught in theory—but Dr. Bill Simon has lived it in every possible real-world scenario. In this episode of The Technology Evangelist Podcast, host Dr. John Flucke sits down with the Chicago-based dentist, organized dentistry leader, and long-time mentor to unpack...  Read More
The most-reviewed group blocked the fewest crawlers. That is not proof reviews caused it.
Short answer: We split 6,497 US local business domains into four bands by review count and read what each one's robots.txt declared about AI and data crawlers. In the lowest band, 13.0% of 1,648 domains blocked at least one of the 13 AI and data crawlers we checked. In the highest band, 8.7% of...  Read More
Who Leads While the Dentist Treats? (E.336)
“If the doctor and the manager are not visibly united, the team will divide them privately.” - Joanne MilesBrief Overview of the EpisodeA strong office manager does more than keep the day moving.Joanne Miles explains why practice leadership requires awareness, accountability, empathy, and the...  Read More
Build a Practice That Markets Itself (E.335) - Part 2
“Marketing to a poor business is not going to work.” - Dr. Devin GironBrief Overview of the EpisodeMarketing can bring attention to a dental practice.What happens next determines whether that investment produces growth or disappears.In Part Two, Dr. Devin Giron joins Regan Robertson and Sara Hansen...  Read More
Your robots.txt says yes. Your server can still say no. We tested 499 dental sites.
Short answer: We took 499 US dental practice websites whose robots.txt already permitted AI crawlers and whose homepages already loaded for an ordinary browser request, then asked each server for the same homepage under real AI crawler identities. On 22 July 2026, 72 of those 499 sites — 14.4% —...  Read More
We read the reviews on 523 dental practices. That still can't tell you whether reviews move ChatGPT's recommendations — and here's why we're not going to pretend otherwise.
Short answer: we don't know, and we're not going to fake a confident answer to sound more authoritative than the data lets us be. In our June 2026 scan of 523 U.S. dental practices, the median practice had 250 Google reviews at a 4.9-star average — and 96.7% already sit at or above 4.3 stars, the...  Read More
No agency can guarantee a ChatGPT citation. Here's what nearly every practice ChatGPT skipped was missing.
Short answer: no agency can guarantee that ChatGPT will name your practice, and I'm not going to pretend otherwise to make a better pitch. AI placement can't be bought — there is no paid slot in an AI-generated recommendation, ours included. What I can give you instead is what we actually measured:...  Read More
Why Roottine is the best Dental patient retention and recall software?
1 app. 9 features. Set it up once. Patients keep coming back without anyone at the practice doing anything after that.WHAT ROOTTINE ACTUALLY DOESHere's exactly what changes for your patientsEvery system below runs on its own clock or calendar date, not a staff member remembering to act, so once...  Read More
How Wellness Branding Helps Dentists Attract Better Patients | Dr. Kevin Faist | 620
One sentence from the latest podcast stuck with me:"People don't want to be convinced. They want to understand."Dr. Kevin Faist shared several ideas that apply far beyond dentistry.A few favorites:-"Cheap attention rarely becomes loyal attention."Not every new customer is the right customer.-...  Read More
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