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Scale Back and Work Less Without Killing Your Practice
Many Dental A-Team clients have been able to successfully pull back on days worked while maintaining practice success, and Kiera’s here to tell you how they did it (without feeling guilty). Kiera touches on multiple ingredients to scale back successfully, including developing current associates or...  Read More
Connor Ludlow, CEO of Annie : Dentistry Uncensored w/ Howard Farran #1750
In this episode, Howard Farran sits down with Conner Ludlow, a software engineer and former CTO who now serves as CEO of Annie, an AI platform built specifically for dental teams and practices. Having spent the last decade working with thousands of dental practices — including leading all...  Read More
Can 3 Days Deliver Dental Practice Profitability?
Can 3 Days Deliver Dental Practice Profitability?Imagine finishing your clinical week on Wednesday, with Thursday open for family, travel, or simply breathing room. The practice still needs to cover payroll, serve patients, and pay you well. Dental practice profitability is what makes a shorter...  Read More
How Patient Reviews Improve Dental SEO and Help Attract New Patients
When someone searches for a new dentist, one of the first things they may notice is the practice's Google rating.Before visiting a website, calling the office, or scheduling an appointment, potential patients often read reviews to learn about other people's experiences.These reviews can influence...  Read More
Build a Team That Makes Decisions For You
This episode is about decision fatigue as a leader, and how to inspire your team to answer their own questions. Kiera talks about why practice owners so often create dependency with their teams, and gives specific steps for how to about-face those problems so that they’re being solved without your...  Read More
This Is How You Design an Awesome Referral System
Feeling a too-light schedule load lately? Tiff is joined by DAT podcast first-timer Diana to share the secret sauce for killer referral systems, and how to design one that works for your practice and grows from the patients you already have. Episode resources: and set up a free practice assessment...  Read More
Dr. Alan Stern : Dentistry Uncensored w/ Howard Farran #1749
In this episode, Howard Farran sits down with Dr. Alan Stern, who retired from clinical dentistry after 42 years and now runs the speaking business Better Richer Stronger, working with dentists who want a practice that’s productive and profitable alongside a life that’s genuinely meaningful. He’s...  Read More
Common Dental SEO Mistakes New Practices Should Avoid
Opening a new dental practice comes with many responsibilities, from building your team to attracting your first patients.One important part of establishing your practice is making sure potential patients can find you online.Many new practice owners assume that launching a professional website is...  Read More
How Dentists Can Stay Ahead of Google Algorithm Updates and Protect Their SEO
Google is constantly updating how it ranks websites and local businesses in search results. For dental practices, these changes can influence how easily potential patients find their services online.While major Google algorithm updates often generate concern, many changes reinforce principles that...  Read More
Dental Practice Growth With 5 Thoughtful Touches
A patient leaves a hygiene appointment and tells the front desk, “Everyone here makes me feel so comfortable.” Moments like this can support dental practice growth because patients remember how your team treats them. When that experience stays consistent, recommending your office becomes a natural...  Read More
Dental AI That Crushes Busywork and Saves Time
A colored X-ray may be the first thing that gets attention during an AI demonstration. The bigger opportunity might be everything that happens around it. Dental AI can support patient preparation, clinical documentation, and insurance work, but only when the practice knows which steps the...  Read More
Your Practice’s Fairy Godmother Is Here, and Her Name's AI
Special guest Sheela Roth, director of clinical operations at Pearl AI, is on the show! Sheela talks with Kiera about how practices can best incorporate AI into the patient journey (as a co-pilot, not a human replacement). Whether you’re hesitant or gung-ho about using AI, there are areas in your...  Read More
10 Surprising Facts About Identity Dental Marketing and What Makes Our Agency Different
Choosing a dental marketing agency involves more than comparing prices and services. It's also important to understand how an agency operates, communicates with clients, and maintains the quality of its work.At Identity Dental Marketing, we've developed systems and processes designed to provide...  Read More
Working at Identity Dental Marketing: Company Culture, Benefits, and Career Growth
A successful dental marketing agency depends on more than effective advertising campaigns and strong client relationships. It also requires a team of motivated professionals who feel supported, valued, and encouraged to grow.At Identity Dental Marketing, we believe a positive workplace culture...  Read More
Why Dentists Choose Identity Dental Marketing for Long-Term Practice Growth
Choosing a dental marketing agency is about more than finding someone to manage your website or advertising campaigns. It's about working with a team that understands your practice, communicates clearly, and helps you make informed decisions about your marketing investments.Since 2009, Identity...  Read More
The Real Test of Dental Office Systems
An assistant moves from one doctor's column to another and suddenly struggles to keep up. The procedures are familiar, but the room setup, material preferences, and handoff expectations are different. The issue may not be the assistant's performance; it may be that the practice has never agreed on...  Read More
Top Dental Practices Worry About Being Consistent, Not Perfect
Success doesn’t come from attaining perfection. It comes when you’re looking to improve each day. Kiera talks about specific ways you can improve your practice without expecting perfection every minute of every day. Episode resources:. You do not need to be perfect. You need to be consistent on the...  Read More
The Best Way to Synchronize Your Team’s Communication With Patients
It’s time to stop cringing when your office manager suggests role-playing various client interactions! Tiff and Nikki break down the powerful benefits of role play (or practice simulation) as a team, including:Building muscle memoryGetting comfortable with uncomfortable conversationsCommunicating...  Read More
Drs. Wardah Inam & Natalia Chalmers : Dentistry Uncensored w/ Howard Farran #1748
In this episode, Howard Farran welcomes back Dr. Wardah Inam, MIT PhD and co-founder and CEO of Overjet, five years after her first appearance — joined partway through by Dr. Natalia Chalmers, DDS, PhD, MHSc, Overjet’s Chief Dental Officer and former Chief Dental Officer at the Centers for Medicare...  Read More
Dental Team Coaching for Fearless Conversations
A new dental assistant would not be expected to master an unfamiliar procedure after watching it once. Yet patient communication often gets a different standard. The team discusses the right wording in a meeting, then a patient questions an X-ray recommendation or periodontal treatment and everyone...  Read More
Courtney Wager, RDH : Dentistry Uncensored w/ Howard Farran #1747
In this episode, Howard Farran sits down with Courtney Wager, RDH, a registered dental hygienist with 20 years of clinical experience and the founder of Wager Practice Systems, a consulting company focused on improving the efficiency, productivity, and profitability of hygiene departments. For her...  Read More
How to Increase Dental Practice Revenue Without Adding Patients: Finding the Untapped Revenue Potential You Already Own
How to Increase Dental Practice Revenue Without Adding Patients: Finding the Untapped Revenue Potential You Already OwnEvery day, I come across dentists online expressing concerns about the financial challenges they’re facing in their practices.And almost every time, the explanations sound...  Read More
The 90-Day Culture Turnaround Challenge
Did you know you can change the entire culture of your office in three months by leaning into consistent leadership and clear standards? Kiera shares how to know what truly matters for your practice, including returning to the basics of leadership, future visualizations, and core areas to focus...  Read More
The Cost of Yes in Dental Practice Leadership
A practice can keep every patient appointment on the calendar and still be asking too much of its team. Someone takes leave, the office manager absorbs another task, and the dentist agrees to handle one more decision. Months later, those temporary arrangements have become normal. Dental practice...  Read More
Dr. Deren Flesher : Dentistry Uncensored w/ Howard Farran #1746
In this episode, Howard Farran sits down with Dr. Deren Flesher, founder and CEO of AiroDental. Trained as a dentist, Deren spent enough time on the operations side of the business to conclude that a practice’s success or failure has far less to do with what happens in the operatory than with what...  Read More
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