Marketing isn’t just ads and social posts—it’s the backbone of your practice’s growth. But just like skipping leg day at the gym, many dental practices skip the real core work that gives marketing its staying power.
In this episode, co-hosts Dr. Chad Johnson and Regan Robertson break down what it means to strengthen your marketing core muscles and why most dentists are working way too hard for too little return.
You’ll Learn How To:
- Diagnose weak spots in your current strategy
- Align internal culture with external messaging
- Convert more high-value patients without chasing trends
- Avoid “shiny object syndrome” and build a system that scales
Key Takeaways:
- Marketing is a system, not a campaign. Get clarity on what your brand actually stands for.
- Strong internal culture = strong external brand. If your team isn’t aligned, your marketing won’t work.
- Simplicity scales. Streamline your message, your offer, and your patient experience.
Your 3-Step Action Plan:
- Audit your brand. Is your message clear, consistent, and patient-centered?
- Align your team. Make sure your staff can deliver the experience you promise.
- Build a marketing system that scales. Focus on what strengthens—not just what sells.
Want to Go Deeper? Download the Case Study:
“From Shrinking Profits to 8x Growth in Half the Chair Time”
Get it now
Listen to more episodes here:
https://productivedentist.com/podcasts/everyday-practices-dental-podcast/
Strengthening Your Marketing Core Muscles (E.290)