The Dental Marketer
The Dental Marketer
The Dental Marketer | The Best Business Advice for Your Dental Practice Listen To The Dental Marketer Podcast on iTunes, Spotify, Google Play, or wherever you listen to podcasts!
The Dental Marketer

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DIY Dental Insurance Negotiation: Tips for Taking Control of PPOs | Dana Moss | 561
What if you’ve been underpaid by insurance for YEARS… and never once questioned it? Here’s the hard truth: Most dentists are bleeding money daily because they don’t know the rules of the PPO game — and insurance companies are counting on it. You assume, “That’s just what they pay.” Wrong. It’s...  Read More
Keep Showing Up: The Secret to Ground Marketing Growth | GMS
Is your team sabotaging your referrals by walking away after ONE rejection?  Be honest—when a business says "no," does your ground marketer stop showing up? Because if they do, you're not just losing a lead… you're losing months of compounded ROI.  Here’s the controversial truth: Most successful...  Read More
Categories: Marketing
The Top 8 Traits for Hiring the Ultimate Ground Marketer: And How to Incentivize Them | GMS
Are you letting the wrong person lead your ground marketing… just because you don’t want to hurt their feelings? Here’s the hard truth: Just because someone is loyal doesn’t mean they’re likable outside your practice. Just because they “know your brand” doesn’t mean they can connect with...  Read More
Categories: Marketing
Escaping "Marketing Handcuffs": How Dentists Can Avoid Bad Contracts | Ali Soufi | 559
Are Dental Marketing Agencies Intentionally Trapping You in Contracts You Can’t Escape? ???? . Let’s get real—what if those long-term “growth plans” you signed weren’t built for your success... but to keep your practice paying ?? even when results vanish? . Why do so many dentists feel stuck,...  Read More
Categories: Marketing
The Psychology of Ground Marketing: How Trust and Storytelling Inspire Success | GMS
 Are You Accidentally REPELLING Patients Without Even Realizing It?   . Some patient interactions feel effortless… others fall flat. Why? Is it their attitude—or is it YOURS?  .  Are your first impressions secretly pushing patients away?  Is your “trust-building” strategy actually making...  Read More
Categories: Marketing
Maximize Your Dental Website's Potential: Avoid These Costly Mistakes | Ali Soufi | 542
?? Is Your Website Working For You or Against You? ?? Your website is often the first impression patients have of your practice—but is it actually helping you grow, or just sitting there looking pretty? In this episode, I sit down with Ali Soufi from DocSites to break down simple, actionable...  Read More
Categories: Marketing
Discover the Heartbeat of Pediatric Dentistry with This Startup | Dr. Anthony Brown
What drives a dentist to specialize exclusively in pediatric care? Join us in this insightful episode as Dr. Anthony Brown, founder of New Leaf Pediatric Dentistry, opens up about his heartfelt journey into pediatric dentistry and the origins of his practice. Dr. Brown shares candid stories of...  Read More
Practical AI Solutions for Dental Offices | Conner Ludlow
Imagine an AI assistant handling missed calls to your office, rather than sending patients to voicemail. In this episode, we're bringing on Connor Ludlow, the visionary founder of Annie—a groundbreaking AI-driven front desk assistant tailored for dental practices. Connor delves into how AI...  Read More
Patient Convenience: How We Prevent Staff Burnout While Adding Weekend Hours | Brett Walters
What does it take to turn a single practice into a multi-location success story? In this episode, Brett Walters of Villagio Family Dental in Katy, Texas, unveils the strategy behind their expansion, which wouldn't have been possible without blending technology innovation and quality patient...  Read More
Should You Buy a Practice or a Home First? | Morgan Stump
Trying to decide whether to purchase a practice or a home first? In this jam-packed episode, I sit down with Morgan Stump to unravel this complex decision-making process. With 15 years of diligent industry experience, Morgan delves into a point-by-point comparison of these life-altering choices,...  Read More
The Secret Sauce to Stellar Dental Practice Management | Gene St. Louis
Want to learn how to effectively communicate with your patients and hire the right team for the job? In this episode, I do a deep dive with Gene St. Louis, a seasoned dental practice consultant, to uncover the secrets of exceptional practice management and growth. Gene kicks off with an overview...  Read More
Meeting Modern Patient Expectations in Your Practice | Jennifer Stoll
Have You Ever Considered What Would Happen If We Treated Our Patients Like Consumers Instead of Just Patients? In This Compelling Episode, I'm Sitting Down with Jennifer Stoll, the Vice President of Digital Commerce Excellence at Henry Schein, to Dissect This Transformative Notion. Jenn Dives...  Read More
The Key Components of Building a Community-Focused Dental Practice | Dr. Collin Myrick
How did a small-town dental practice transform into a flourishing five-doctor operation? In this episode, Dr. Collin Myrick unpacks the impressive growth of his dental practice, nestled in DeFuniak Springs, Northwest Florida. Dr. Myrick shares his journey from humble beginnings to a leading...  Read More
Lessons from Running a Family-Owned Luxury Practice | Dr. Bianca Adams
How can you build a practice that feels more like a luxurious spa than a healthcare clinic? This week, Dr. Bianca Adams takes us through her inspiring journey of establishing a uniquely lavish dental practice in Fayetteville, North Carolina, alongside her father, an esteemed oral surgeon. Learn...  Read More
Rise of a Cosmetic Dentist: Balancing Work and Life in Chicago | Dr. Brittany Dickinson
How can you build a flourishing cosmetic practice in a saturated market like Chicago? In this episode, Dr. Brittany Dickinson takes us on her inspiring journey of acquiring a dental practice amidst the vibrant cityscape of Chicago. From her methodical decision to move from Miami to the Windy...  Read More
Can Slowing Down Your Practice Growth Lead to Higher Profitability? | Joshua Scott
Could intentionally limiting your practice's growth be a good thing? In this eye-opening episode, I'm sitting down with Joshua Scott to discuss some unconventional but powerful advice for practice owners. Joshua reveals how focusing on controlled growth can actually protect cash reserves and...  Read More
Mom Facebook Groups: How to Build Credibility Without Being Salesy
How can you genuinely connect in mom Facebook groups without coming off as pushy? In this episode, I'm diving into the art of engaging with these communities effectively while balancing authenticity with subtle self-promotion. We'll start by laying out the fundamentals of understanding group...  Read More
Categories: Marketing
Associate or Owner: Which Path Is Right for You? | Brian Mills
Are you a business-minded or clinical-minded dentist? In this Monday Morning episode, we're bringing on Brian Mills to unpack the true nature of preparing for practice ownership. Brian emphasizes that while clinical skills are vital, being business-savvy is equally crucial. He dives deep into...  Read More
How can you thrive in the dental industry without it consuming your life and identity? In this episode, Dr. Matt Vogt returns to the podcast, sharing his incredible journey from a budding dentist to a successful coach with The Lifestyle Practice (TLP). We dive into Matt's experiences, exploring...  Read More
Go Beyond the Numbers | Dr. Chris Green
Are you thinking about launching a dental startup but don't quite know where to begin? In this episode, I sit down with Dr. Chris Green to dive into the essentials of setting up a new dental practice, beginning with the crucial steps of demographics analysis and site selection. Chris shares his...  Read More
Categories: Marketing, Office Design
Servant Leadership: How to Build Strong Bonds and Efficiency in Dentistry | Dr. Bobby Grossi
How can a servant approach to leadership transform a dental practice? In this episode, Michael sits down with Dr. Bobby Grossi to explore his unique approach to patient care that goes beyond dental health to embrace overall wellness. Dr. Grossi shares his journey from dental school to owning a...  Read More
Game-Changing Dental Insights: A Chat with Jarvis Analytics' CEO | Steven Maroulis
How is data driving the dental industry now more than ever? In this episode, we dive deep with Steven Maroulis, the visionary CEO of Jarvis Analytics, to explore the transformative power of data analytics in the dental industry. Steven takes us on a fascinating journey from his beginnings in a...  Read More
Tips to Build Your Dental Brand Ambassadors | Dr. Anissa Holmes
Could Instagram ads be the key to effectively marketing your practice? In this conversation, Dr. Anissa Holmes uncovers the secrets to leveraging Instagram ads to attract new patients and build a thriving practice. With her expert guidance, you'll learn how creating strategic video content, such...  Read More
Categories: Marketing
Personal, Professional, and the Future of Dentistry | Melissa Turner
Could personal branding and virtual care be the X-factor for your practice? In this episode, I'm sitting down with Melissa Turner, an industry powerhouse affectionately known as @thetoothgirl on Instagram. Melissa unveils her fascinating journey from dental hygiene to co-founding pivotal...  Read More
Categories: Marketing
Why Take a Break Before Starting Your Practice? | Dr. Lara Saleh
Could subbing in multiple offices before starting your own be the key to clarity? In this episode, we're bringing on Dr. Lara Saleh, a seasoned dentist, to reveal some game-changing advice for aspiring practitioners. Dr. Saleh shares her journey from working in various offices to finally opening...  Read More
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Sally Gross, Member Services Specialist
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Email: sally@farranmedia.com
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