UnAdvertising: New Patient Marketing
UnAdvertising: New Patient Marketing
Helmut Flasch, founder of the Un-Advertising marketing concepts, provides insights on how to increase new patients without relying on traditional advertising and without spending a lot of time. http://www.UnAdvertise.com
Helmut Flasch

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The Importance of Marketing Principles versus the Mechanics of Marketing Steps
Certain basic laws or principles govern the universe, and that includes our bodies and our businesses etc. The law of gravity is such a principle that cannot be ignored. The blood having to circulate inside a body in order to keep the body alive is another fundamental, which should never be...  Read More
You Can’t Do Business Sitting On Your...
Below is an excerpt from marketing guru Daniel Kennedy. It highlights the basic attitude of doing business which sometimes get forgotten. I have included my comments below -- I welcome yours as well! Excerpt: “YCDBSOYA” “My father has a pair of cufflinks – he’s had...  Read More
Figuring Out Marketing Steps and Marketing Budget
First of all you really do need to decide THAT you want to succeed!! I know it sounds crazy to have to tell someone that he must decide to succeed in order to succeed, and some doctors might well be putting this issue aside right here with the comment, "Gee, another kind of philosophical garbage." ...  Read More
Leaders Who Win the Respect of Others...
“Leaders who win the respect of others are the ones who deliver more than they promise, not the ones who promise more than they can deliver.” By Mark A Clement ************* Flasch Point: We strive to achieve just that every day, all the time. We sometimes fail. How do we do with you?...  Read More
Does Price-Cutting Work To Get New Customers?
High price or low price -- frankly, there is no exact formula on how prices should be set for what you sell. High price may work for one business owner and yet may fail for another one in the same industry, in similar geographical areas. However, the idea that cutting down prices mean getting...  Read More
How to Attract Qualified Patients
Targeting the type of patients you want is a lot simpler than it looks - even though it does require some effort and some understanding of how to accomplish this exactly. Simple – yes. Easy? Not necessarily; but much more rewarding than only going after the masses with advertising eating up...  Read More
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