The Dental Marketer
The Dental Marketer
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The Dental Marketer

#42: How Ground Marketing Provides Easy And Proven Results With Dr. Bill Williams

#42: How Ground Marketing Provides Easy And Proven Results With Dr. Bill Williams

6/27/2017 8:29:18 AM   |   Comments: 0   |   Views: 82

In Episode 42 of The Dental Marketer podcast I talk with one of the pioneers of dental ground marketing. Now you all know I am a ground marketer and it’s something I strongly preach but I want you all to see just exactly how this has worked for Dr. Williams. We dive into “guerrilla marketing”. Where we discuss ways that are the most effective to market your dental practice with the lowest cost points possible. Dr. Williams discusses something called “overlapping curves”, this is very important because this should be done in every marketing plan you implement. Also he gives you his marketing plan as well!

 

We look into the importance of knowing who you are marketing to. I can NOT stress enough that knowing your exact target market is crucial for marketing. You build a campaign around them, if you don’t know your exact avatar (how your ideal patient looks and acts) then your marketing will be off.

 

Dr. Williams is the founder of Suwanee Dental Care and Solstice Dental Advisors.

 

He is The Atlanta cosmetic dentist with over 35 years experience in Implant and Reconstructive dentistry, Orthodontics and TMJ. He has the experience and knowledge to handle the most complex cases.

 

Dr. Bill Williams is also your coach to become a more productive dentist. He helps practices solve problems and grow through (1) Leadership, Entrepreneurship, Service and Implementation.

He has lead mission teams through Africa and Central America.

 

 

BILL WILLIAM’S LINKS:

BILL WILLIAMS LINKEDIN

SOLSTICE DENTAL ADVISORS WEBSITE

 

THE DENTAL MARKETER LINKS:

FACEBOOK

TWITTER

INSTAGRAM (you can talk to me more 1 on 1 here)

 

SPONSORS:

Here’s what you get when you sign up to FB MASTERY:

 

The 7 Core Facebook Training modules (40 videos) covering everything from…

 

… setting up your page the right way

 

… to how to boost posts the right way,

 

… to how to run strategic ad campaigns which target your existing patients, people who have similar demographics and purchasing behaviors to your existing patients, and people who’ve been to your website….

 

Anissa also teaches tons of no cost options to grow your audience and get people to take action and come in ready to start treatment!

 

 

You’ll also get —

 

Free Access to the FBMastery Facebook Group for ongoing support Unlimited Lifetime Access to the Training.

 

And 2 extra bonuses:

 

BONUS #1: A Free Facebook Page Custom Analysis

 

BONUS #2: Free Facebook Messenger Scripts…answer patient’s questions through FB messenger with these simple already done for you scripts.

Click the blue link below to see everything you’ll get when you sign up to this remarkable course.

FB MASTERY COURSE

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