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The Dental Marketer

How Community Marketing Sparked a 200-Patient Waitlist Before Opening | Dr. Joanna Gamble | 575

How Community Marketing Sparked a 200-Patient Waitlist Before Opening | Dr. Joanna Gamble | 575

10/2/2025 11:02:54 AM   |   Comments: 0   |   Views: 8

What if you could build a 200+ patient waitlist before seeing your very first patient—without running a single ad?

In this episode, Michael sits down with Dr. Joanna Gamble, founder of Wildberry Pediatric Dentistry, to explore her remarkable journey from food truck dreams to launching one of Wake Forest’s most anticipated dental practices. Joanna reveals how grassroots marketing, genuine community involvement, and strategic social media created a buzz long before her chairs were even in place.

She also opens up about the real challenges behind her success—leaky pipes, the daily juggle of staff and patients, and the pressure of building a practice while raising a young family. You’ll hear her honest perspective on designing a family-centered office, her passion for intentional community connections, and the practical hiring approach she developed alongside her HR-savvy husband.

Her story is both inspiring and actionable—a playbook for any dentist who wants to grow differently, blending heartfelt connection with smart systems and relentless dedication.

What you’ll learn in this episode:

        
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    How grassroots marketing drives demand before opening day

        
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    Joanna’s favorite ways to authentically engage families and kids

        
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    Step-by-step tactics for standing out at community events and farmers’ markets

        
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    The real-world struggles (and wins) of launching a new practice

        
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    Joanna’s advice for building workflows that reduce stress and keep you sane

        
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    Why personality and values matter more than technical skills when hiring

        
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    Creative ways to use social media to build trust locally

        
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    Balancing practice growth with family life

        
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    Systems that align your team and keep everyone on track

        

Hit play and discover how authentic connections and creative tactics can turn your startup dreams into reality—right in your own backyard.

Listen here: https://thedentalmarketer.site/podcast/575

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