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The Dental Marketer

From Clinician to CEO: How to Work ON Your Practice Instead of IN It | Lisa Grogan | 567

From Clinician to CEO: How to Work ON Your Practice Instead of IN It | Lisa Grogan | 567

8/7/2025 4:08:34 PM   |   Comments: 0   |   Views: 29
Are patients ghosting your treatment plans... because you're too focused on clinical perfection and not enough on the story you’re telling?

You explain the X-rays. You walk them through the procedure. You even print the estimate. But then… crickets.

Lisa Grogan says it’s not your dentistry... it’s your delivery. And most dentists don’t realize how their tone, timing, and confidence are quietly tanking case acceptance.

In this episode, we break down the small mindset shifts and communication tweaks that get real yeses... without feeling salesy or fake.

If you’ve ever walked out of a consult wondering, “Why didn’t they say yes?” — this episode is your wake-up call.

Listen here: https://thedentalmarketer.site/podcast/567
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