Cambridge Dental Consultants
Cambridge Dental Consultants
Dental Practice Management Articles
Blog By:
Kevin Tighe
Kevin Tighe

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DIY Expert Dental SEO Part III: Content
Name, Address and Phone (NAP) NAP should be be on every page of your website and marked-up with a code called "schema". Schema mark-ups improve the way Google and other search engines read and represent your page in search results. .There are specific types of schema markups for local businesses....  Read More
Categories: Marketing
DIY Expert Dental SEO Part II: Backlinks
What is a backlink? From : "A backlink is a link created when one website links to another. Backlinks are also called "inbound links" or "incoming links." Backlinks are especially valuable for SEO because they represent a "vote of confidence" from one site to another." Are all backlinks created...  Read More
Categories: Marketing
DIY Expert Dental SEO Part I: Optimizing Title Tags, Page Titles & Meta Descriptions
Optimizing Title Tags, Page Titles and Meta Descriptions can give your site a nice boost in rankings and traffic. It's easy, but tedious and time consuming. Your webmaster or developer should be able to provide you with a user friendly portal to do edits. Consider assigning this task to a trusted...  Read More
Categories: Marketing
Dental hygienist downtime checklist
This checklist was developed based on the work habits of a hygienist with an “old school”  work ethic who gives her employer an honest day’s work and then some. She doesn’t need to be told what to do when there is downtime. She just does it.  Hygiene downtime happens, (consider  and you have the...  Read More
Categories: Hygiene
Dental office hiring successful actions
HIRING  SUCCESSFUL ACTIONS                                                                                     Hire for ATTITUDE is Golden Rule #1. The right attitude cannot be taught. Everything else can be.                                                                                   ...  Read More
Letter to help educate patients on how dental insurance works
Letter we supply to our clients to assist in educating patients on dental insurance: "Dental insurance" is really more like a . The subject is a complex area that creates confusion for many dental patients. The complexities of dental insurance and the lack of sufficient information provided by...  Read More
How to run a successful staff meeting
AVOIDING INEFFECTIVE MEETINGS A very poor way to run an office is for you and your staff to have meetings infrequently and only when there has been a problem.  Staff meetings should be something that are useful and routine, not something that are called as emergencies because you’re upset or there...  Read More
Advantages to submitting a predetermination: Everyone knows the score. Committed patients will still do the work if denied.  You weed out the "shoppers". Disadvantages to submitting a pre-d: Many patients, if they have to wait, will never schedule.  Recommendations:  1. Thoroughly educate the...  Read More
Dental Office Block Scheduling
Your practice will be rushed, hectic and stressed without a schedule that is well designed. The purpose of blocking scheduling  is to decrease stress, keep production on an even keel from one day to the next while maintaining or increasing production. These are the steps for implementing with...  Read More
The Huddle
THE HUDDLE   The Huddle: The prime purpose of the huddle is for the team to know where the practice stands in relationship to monthly goals, work together to come up with solutions to get on goal when needed and problem solve anticipated problems in advance of the current day. The huddle also acts...  Read More
Dental assistant checklists
DENTAL ASSISTANT CHECKLISTS OPENING PROCEDURES  (edit all checklist as you  see fit) _____  Lower thermostats to 70° _____  Turn on all lights, including carpule warmers and 3 red light switches                                                                             _____  Empty autoclave...  Read More
Ten steps to reduce cancellations and no shows
When it comes to cutting down on cancellations and no-shows, there are similar but different protocols for 1) new patients, 2) patients due for re-care, 3) patients past due for recare, 4) patients scheduled for operative, and 5) patients who broke their appointment for operative. Here are 10 tips...  Read More
Case Acceptance (with scripts): The Four Steps
TREATMENT ACCEPTANCE (WITH SCRIPTS) Four Step Case Presentation Protocol    VALUE  Creating value is key. Value is created by increasing the Dental IQ of your patient through education. The more you SHOW the more you educate. Effective use of is key. TRUST Build trust through communication....  Read More
Dental staff job descriptions
Receptionist The responsibility of the Receptionist is to professionally greet all patients whether on the phone or in person, ensure all forms are properly filled out and direct patients to the treatment area as quickly as possible.  In addition to the above the Receptionist needs to be able to...  Read More
Missed appointment procedure
When a patient misses an appointment or cancels call them asap. If you do not reach the patient let them know you will try back in about a week. Repeat a week later if needed. If still no joy, they go on your normal reactivation protocol. If you do reach the patient say something to the effect of: ...  Read More
Cancel and no-show patient common denominators
An engaged dental team should apply the "laws of probability" to patients who are more likely to cancel or not show up for their dental appointments. It's only smart for the  to be able to identify these patients so that the dental team can confirm their appointments directly. The practice cannot...  Read More
Organization of a dental practice
The organization of a practice is, in essence, composed of ensuring you and your staff know how to efficiently and effectively process: a. New Patients b. Returning Patients c. Emergency Patients When we work with a new client we evaluates where the weak links are in handling new, returning and...  Read More
Financial policy recommendations
1. Insurance: a. Tell the patient how much the insurance company is expected to pay.  b. Tell the patient you will bill the insurance company for that amount. c. Inform the patient they are responsible for that amount if insurance company doesn't pay. d. Collect the balance at the time of service....  Read More
Embezzlement signs and tips
My embezzlement prevention tips: 1. Make sure your deposit slip matches the cash/checks for the day. This is where you are most vulnerable. 2. Signs of embezzlement in end of day are a. Patient refunds b. No cash payments c. Non-approved adjustments/write-offs. 3. Put refund checks in the mail...  Read More
Dental office manager daily checklist
Info: This checklist addresses the basics that a dental office manager should maintain and accomplish on a daily basis. ____1. Be on time for the dental office morning meeting (at least five minutes early). ____2. Start the morning meeting at the exact proper time. ____3. Make sure the  ____4....  Read More
Staying Focused
 advise practice owners NOT to spend a lot of time on management. They should instead focus on servicing patients with the best possible care. Stay focused on helping patients get better; not on the money. The money will come if you stay focused on helping as many people as possible in your...  Read More
Making Patients Comfortable
As your receptionist become familiar with patients she will know a little more about them and will be able to talk to them about their interests, etc. This is very important. She should make a point of bringing up what she talked about last time the patient was in. For instance, if the patient...  Read More
Paid Holidays
The "Paid Holiday" policy I recommend is as follows: Our dental practice provides paid time off on certain holidays to eligible employees. After 90 days of full time employment staff members who are designated as full time employees become eligible for this benefit. Paid holidays are as follows:...  Read More
Handling the New Patient
I recommend that your receptionist: 1. Greet the patient in a warm, friendly and professional manner. Be sure to introduce yourself, including your job title. Offer to hang up the patient’s coat. 2. Ask the patient to complete the necessary forms including signing off on your dental...  Read More
Incoming Phone Calls
Income phone calls may lead your dental receptionist in a number of different directions. I suggest the following steps: Business calls should be forwarded to the appropriate staff member. For example, questions regarding insurance, accounts, collections would go to the Accounts Manager if you...  Read More
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