Podcast Episode #85: Creating Authority in Your Market with Adam Witty
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Episode #85: Dentist Freedom Blueprint Podcast
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Creating Authority in Your Market with Adam Witty
This week on the Dentist Freedom Blueprint Podcast,
we’re excited to bring you this action-oriented interview with Adam
Witty. Adam is the founder and CEO of Advantage Media Group, a prolific
author, and a veritable expert in marketing.
We kick off this conversation by discussing the commodification of
the medical industry by the government, and how dentists and other
medical professionals are adjusting to later retirement and lower
salaries than ever before.
Adam shares his solution: the authority marketing technique. Among
tactics for implementing authority marketing in your own business, Adam
also shares tips for writing a book, the importance of content
marketing, why you should work to become famous in your local community,
and how to establish yourself as the go-to expert in your field.
Finally, Adam shares a complimentary book for our listeners only. This episode is packed with Adam’s expertise, so don’t skip this opportunity!
Download the complete transcript.
Minute Markers:
- 5:20 – Why Adam is the perfect guest to discuss the changes occurring in the medical industry.
- 9:40 – The secret to standing out that smart physicians use to beat the competition.
- 10:50 – The definition of authority marketing, and its two component parts.
- 14:40 – The importance of establishing authority in your local community by creating quality content.
- 17:55 – Key tips to make writing a book easier.
- 21:40 – How medical professionals can build authority in their field.
Featured On The Show: