Doctor Demographics

I write about where to put a practice, the market conditions that are influencing the places where dentistry works best, and the trends that are helping or inhibiting practice.

Blog By:
Mike Green

Immigrant Trends

By Scott McDonald - Doctor Demographics

As we look at the United States for demographic trends that will help our clients, we have noted on in particular that represents a rising opportunity.  In the next several months, we know that international immigration will be on the rise in a big way.  Certainly, there are people from South and Central America (and Mexico) who are going to be looking at coming to America in any way they can.  The more visible will be from the poorer classes.  But we want to point out that many are quite affluent and well educated.  We don’t seem to notice them as much because they are so well educated.

The patterns of the immigrant population’s lives are not quite the same as we see with native-born Americans.  Their sense of urgency to make the move is on the rise.  And while Latin America will supply many of these immigrants, Europe is in political and economic upheaval as well.  Obviously, Ukraine and Russia as well as other Eastern European countries fall in this category.  But are you aware of the changes due to the French election?  And how about Canada?  The World is on the move.  And the United States is their favorite destination.  I assume that you are aware that Taiwan and Hong Kong are on the edge of serious turmoil.

This episode discusses the ways that you can work with these local and national trends to build a new patient base that is educated and ready to work.  We will discuss the priorities of these migrants, where they might settle, and what you can do to attract them to your practice.  Please be aware that Doctor Demographics can identify where the new immigrant residents are moving, what they want from your practice, and how to attract them.