The Jameson Files
The Jameson Files
The Jameson Files is a podcast that features interviews with inspirational leaders in the field of dentistry. The name "The Jameson Files" is a throwback to a dental journal column written by Dr. John Jameson.
Jameson Management and Marketing

The Jameson Files 117 - Marketing: Are You Putting in the Work to Build the Value?

The Jameson Files 117 - Marketing: Are You Putting in the Work to Build the Value?

10/14/2020 12:03:00 PM   |   Comments: 0   |   Views: 44



"The three things that I always think about with regard to this is: First, the strongest new patient is a referral. So if your existing patients are having a good experience, your chance of attracting new patients is much better. Second, is the patient experience consistent for them across the board - online, on the phone, and on site - or is there dissonance in that experience? Third, it's one thing to get new patients in the door, but are you retaining them? All of those are affected by their experience, by their impression of your practice, the physical building, when they call you what that experience feels like."

Episode 117: Consistent Marketing


For full details and show notes go to the Jameson Management Website.

Category: Marketing
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