
One of the most valuable and lasting improvements any
dentist can contribute to a successful practice is an investment
in great office design. Whether remodeling an existing office or
creating a brand new facility from scratch, there are several
essential elements to focus on in designing an office that will
help create a more productive, comfortable, quiet and userfriendly
practice. Clearly, dental office design is an individual
matter based on one’s needs and budget. Nevertheless, the following
key issues are common to any office: aesthetics; the
empowerment of key personnel; controlling noise; and creating
rapid access to key equipment and materials. Here are eight elements
essential to your success that will provide you with what
you need to know – from creating a sense of excitement to the
effortless integration of high-tech equipment into your practice.
1. Size Your Practice
The new office should be large enough to comfortably accommodate
the needs of your personnel and patients. This statement
seems quite obvious, but many dentists hire consultants for office
designs that, upon evaluation of the practice and its future, reveal
plans that are significantly under or oversized. A careful assessment
of the practice numbers including a procedure analysis will
provide a good indicator of the appropriate targets. The goal is to
create a patient flow that allows high efficiency while preventing
system bottlenecks.
2. Centralize Sterilization and Resupply
Sterilization and resupply are the clinical hub of your production
terminal. Make sure this area is central and fully
equipped to both sterilize and restock the entire facility. If you
are creating a facility with fewer than 10 treatment areas, don’t
even consider multiple sterilization locations – centralize. Also,
don’t waste money on a pre-made so-called “sterilization center.”
They are too compact for most offices and do not provide
a good cost-to-benefit ratio. The design details of your sterilization
area are crucial. Frequently doctors are sold sterilizing
equipment that is faster and therefore supposedly more efficient.
Simply stated, an entire process will flow no more quickly than its slowest step will allow.
Proper layout, ease of use and
durability should be the key to
purchasing decisions here (Fig. 1).
3. Make Inventory Easy
Centralize all of your storage,
not just your bulk purchases.
Consolidate your active storage for
rapid room resupply as well. Far
too many offices are burdened with
tens of thousands of dollars of supplies
scattered throughout the
office, making control of purchasing
and rotation of stock impossible, thus inhibiting the adoption
of new generations of products and allowing product outdates to
occur. Your resupply system should be hidden from patient view
yet immediately accessible to clinical staff for both rapid access
and ease of just-in-time inventory control. Products should not be
hidden to the staff. Products should not be allowed to remain in
their bulky promotional containers and should not, when possible,
be stacked vertically (Fig. 2).
4. Control Costs
Have you ever heard of a construction project where the
final price was less than the contractor’s initial estimate? I didn’t
think so! Whether it’s new construction or remodeling, once you
have committed to your objectives in writing, prioritize them
into must-haves, really-wants, and hope-fors. In the enthusiasm
of creating a new future for your practice, don’t lose sight of the
written goals. Although an office should be a comfortable place to enjoy one’s work, it ultimately must serve as a profit center.
The military estimates that as much as 60 percent of a
structure’s cost results from long-term maintenance – not
the original construction costs. Your plan must include ease
of maintenance. An office is not a monument, art project or
the world’s greatest real estate investment. The building of
any new office should be grounded on a sound dental business
opportunity.
5. Create Compact Treatment Rooms
Save money in the purchase of your core equipment so
that you’ll be able to spend your dollars on the high-technology
products that you need – and patients want – for the
future. Relentlessly pursue the consolidation of treatment
rooms. Efficient room organization and three-dimensional
planning for true ergonomic function allows comfortable,
efficient and attractive treatment room pairs in as little as 16
feet of width including wall space. Consolidated spacing
leads to a proportional decrease in plumbing and electrical
costs per room. With efficient treatment room layouts, sterilization
becomes truly centralized and hygienists are not
wandering the corridors in search of a doctor. Often, these
space and cost savings are great enough to fit in and fully pay
for an additional treatment room (Fig. 3).
6. Embed Technology
While patients are impressed by care, concern, privacy, and
yes, even technology, their emotional support for the practice
can be easily eroded by cluttered, cabinet-filled, claustrophobic
treatment areas that offer little privacy. Design your office for
simple and inexpensive equipping. Embed core technology
within your delivery system, don’t purchase equipment that
forces you to “patch on” the tools that you use every day.
Additionally, it does not make economic sense to save a
small amount of money on design and construction that
results in the need to lease or purchase expensive cabinet room
dividers and head walls. Even if you rent your office space, the
tax savings gained by leasing a $1,000 cabinet will never exceed
the economy and privacy of simple and inexpensive solid-wall
room dividers, which, in addition to their economy, are far
more easily maintained by the reapplication of paint or wallpaper
as your years of practice progress.
7. Mobilize High Technology
After you have embedded your basic technology such as
curing lights and computers, put your single-unit specialty
equipment such as air abrasion, electrosurgery and high-tech
endo on wheels, not walls. Later, when today’s expensive technology
becomes more affordable, embed these specialty products
directly into your delivery system. A classic example of
this is the transition of light curing units. A decade ago, these
were shuttled from operatory to operatory. Now, that the technology
and price have stabilized, they have become an integrated
part of the modern armamentarium (Fig. 4).
8. You’ve Got to Have “Wow”!
Last, but certainly not least, the new office should make a
definite statement. New patients in particular are forming
immediate and lasting impressions of you as they consider
placing an extreme amount of trust in your clinical and aesthetics
skills. Your office doesn’t have to make a bold or glitzy
statement, but an appropriate level of quality must be apparent
from the instant patients reach your door (Fig. 5).
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