by Benjamin Lund, Editor, Dentaltown Magazine
Think really hard: When was the last time “dentures”
and “innovative” ever appeared in the same sentence?
Probably when dentures were first introduced to the public,
right? Well Global Dental Science (GDS) is changing that
and has put innovation back into the manufacturing of
dentures. This new company, headquartered in Scottsdale,
Arizona, is revolutionizing dentures by automating the
entire process and taking inconsistencies and human
error out of the equation. The result? A true
two-appointment, form-fitting denture.
Dentaltown Magazine sat down with GDS
President and CEO Tim Thompson to
learn more about the company and it’s
game-changing technology.
Tim, thank you for spending
some time with us. First off,
can you tell me a little about
Global Dental Science and
how it was formed?
Thompson: Our mission at
Global Dental Science is to be
the premier dental innovations
company, dedicated
to improving dental outcomes through process automation. Global Dental Science was
formed in 2009 and we have spent the last few years creating
AvaDent digital dentures based on a revolutionary, digital platform
that is changing removable dentistry forever. The removable
dentistry field has been largely unchanged in the last 50
years, but we are changing that. AvaDent incorporates 21st century
measurement technology to capture a patient’s digital
record, with advanced CAD/CAM processing to bring precision,
aesthetics, speed and profitability to removable dentistry. Now it
is possible for dentists to offer their patients a precise fitting, aesthetic
AvaDent in just two appointments while giving their
patients a level of convenience, security and ongoing care never
before possible.
What exactly is AvaDent?
Thompson: We have been kicking around the idea for
automating denture design for the last seven years or so. The
time was finally right to get it done. AvaDent is a digital platform
for removable dentistry, which allows us to fabricate AvaDent
digital dentures in a fully automated fashion. Unlike other socalled
digital processes, with AvaDent we never pour a stone
model or use other traditional removable procedures such as wax
rims or hand packing, all of which create opportunities for
errors. With AvaDent’s procedure we can maintain digital
CAD/CAM precision throughout the fabrication process. The
missing piece of the puzzle up until now has been getting all the
records in an initial appointment. We solved this with our
patented Anatomical Measurement Device (AMD). The AMD is
a clever piece of engineering developed by our team to capture all
the necessary clinical measurements. Once the measurements are
taken our process can create a final prosthesis to the doctor’s precise
specifications.
Tell me about the AvaDent process from start to finish.
How do you go from impressions to a finished denture?
Thompson: The key to AvaDent being a two-appointment
denture is capturing all the required clinical information in the
first visit. To do that we have created a clinical process that can be
completed with two easy steps in just one appointment.
The first step is to create a final impression. To do this we
have refined a simple technique. Using AvaDent thermoplastic
trays, border molding material and impression material, the
doctor can now create a precise final impression at the first
appointment. So, the final impression is actually the only
impression the doctor needs to take!
Step two is to capture all of the measurements necessary to
create an AvaDent using our AMD. After stabilizing the AMD
with AvaDent bite registration material, the dentist is able to
determine the correct vertical height, centric relation, lip support,
bite plane, midline, smile line and central incisal line.
The clinician then specifies the tooth mold and shade, and
sends the impressions, the AMD and the prescription. Using
the shipping label provided, ships the impressions and AMD
to our Scottsdale, Arizona, facility. There they are scanned
into our proprietary AvaDent software and an AvaDent is digitally
created. Within the AvaDent software, traditional setup
principles are used, through complex algorithmic calculations,
to provide optimal tooth selection, design and occlusion for
each case. Based on the specific instructions provided on the
prescription, AvaDent digital dental technicians are able to
incorporate characteristics the dentist feels are necessary for
clinical success.
Everything the doctor would need and want in a finished
denture can be achieved through the AvaDent software. We have
total control down to individual tooth position and arrangement
and customized acrylic contouring. Following the design,
a dentist might request a digital preview via e-mail or even on
difficult case setups, he or she can actually arrange to participate
in the design with one of our technicians via computer.
Once the digital design phase is complete, the permanent
AvaDent digital design files are then uploaded into a milling
machine and bases are precision milled from a base material of
the doctor’s choice of popular acrylics.
AvaDent’s patented process for creating milling pucks from
well-known acrylic manufacturers eliminates the possibility of
any post-processing shrinkage or distortion. Additionally, this
puck manufacturing process virtually eliminates the growth of
fungus on the denture.
Through this precise milling process, the base will have perfect
fit, tissue retention and accuracy. It re-creates precisely what
is captured in the impression including the patient’s natural rugae.
The next step is to bond the selected teeth into the precisely
milled pockets of the bases. The completed AvaDent is then rescanned
and quality control checked for overall accuracy to the
original digital design files. It is then polished and sent back to
the dentist for insertion on the second appointment. All of this
is completed in 10 days (this includes a total of four days shipping
to/from our headquarters in Scottsdale, Arizona).
The complete digital process eliminates the room for error and
inconsistency. AvaDent is the platform from which removable dentistry
will evolve and make treating denture patients enjoyable and
rewarding again. The process is simple and complete.
Compare an AvaDent denture to other dentures –
where does it stand out?
Thompson: AvaDent digital dentures offer a number of
benefits to both the patient and the dental office.
For the patient, AvaDent offers reduced chairtime, a superior
fit, a permanent record (security, dentures for life) and a
more bio-hygienic denture (no denture breath).
For the doctor, AvaDent offers a process that is easier, faster
and more profitable. It is easier since there are no stone models
or bite rims to deal with, and no more back and forth appointments
with confusing high-tech procedures to learn. It’s faster
since it’s delivered in two appointments and it’s more profitable
since there is no capital investment.
One of AvaDent’s greatest benefits is a digital record is created
and stored in a database. What this means is that in the
event an AvaDent is lost or accidentally broken, we can quickly
and easily produce another to its original clinical specification.
The digital record also allows you to retain these patients and
stores the information you need for treatment plans of future
services, such as implant-supported AvaDent.
We stand out on several points:
-
- We never make a stone model and therefore all the inaccuracies
and error build-up of stone are eliminated.
- We have a process of making our acrylic pucks that
results in a zero porosity disk (fungus has been virtually
eliminated in these dentures).
- There is no material shrinkage since we mill a preshrunk
disk, leading to better fit and increased comfort
for the patient.
- The denture is delivered in just two appointments.
- We are using industry-accepted materials and teeth from
leading manufacturers.
- Our product is made exclusively in the USA at our
Scottsdale, Arizona, facility.
- We take no clinical shortcuts; all of our protocols have
been developed by key prosthodontists.
- Precision CAD/CAM results in exquisite quality and
repeatability.
- Using materials that are industry-proven and wellaccepted,
we have developed a tooth bonding process
that exceeds all ADA standards.
- All of our work is done without any of the traditional
laboratory processes previously associated with making
a denture.
Is there any training involved for customers when
they decide to work with you?
Thompson: Yes, we require the dentist to be trained on the
process, but the new process is very simple and uses conventional
principles that all dentists know. In addition, we are
encouraging the dentist’s staff to attend the training since a significant
percentage of the work can be easily delegated. We have
several ways the dentist can learn the AvaDent system: hands-on
seminar training, Webinars and in-office hands-on training. We
currently offer a Webinar specifically for prosthodontists and are
in the process of creating additional Web-based educational programs
for all dentists.
What sort of support can an AvaDent customer
expect during the process?
Thompson: We are committed to clinical excellence and
have a very strong group of clinical support people on staff
including Certified Dental Technicians (CDTs) and customer
service representatives. In addition, we have a number of communication
tools that we can use to give the doctor an up-close
view of any issues we might have with the case, and allow the
dentist to decide on the best outcome for the patient.
What are you most proud of at GDS?
Thompson: We have a world-class set of people, very skilled
in all aspects of this market. This has allowed us to quickly build
our 27,000-square-foot facility in Arizona into a world-class
dental laboratory. We have recently added an operatory for
training and process validation, and have a CBCT on site to further
our R&D of implant-supported and implant-retained dentures.
This is not your father’s lab; we have the systems in place
to create a high-quality AvaDent every time.
What do you do to make your customers feel at ease?
Thompson: Being a young company in the marketplace we
communicate with our customers often to try and ease any
apprehension about who we are. We are also very pleased to have
a strong team of key opinion leaders from the removable field
working with us. We also have an incredible customer support
group at the company and an elite outside sales organization
focused on client satisfaction.
What do you find most appealing about working
with dentists?
Thompson: I have worked directly with dentists for more
than 15 years and I absolutely love it. They are a highly educated
and talented group who generally embrace new ideas
and are continuously focused on better outcomes for their
patients. I have always considered the dental field the last of
the true entrepreneurial small type of businesses that can
make their business decisions quickly, which makes our job of
helping to implement new technology and process improvements
a lot easier.
The economy is on the mind of many clinicians.
How does AvaDent alleviate any financial pressure
for dentists?
Thompson: The timing couldn’t be better for the introduction
of our products. With one of the benefits of AvaDent being
that we save the doctor a tremendous amount of time doing a
case, dentists immediately see the benefit of switching to our
product to improve their bottom line. We have had a lot of folks
that had given up doing dentures return to the fold just because
the business case is so compelling. Additionally, AvaDent offers
the patient a superior product in less than half the chairtime of
traditional dentures. This means less expense in terms of transportation
and less time off from their work.
Tell me about your own global view of dentistry. How
does AvaDent fit into that?
Thompson: The AvaDent platform is a very scalable system.
We have big plans for extending our reach into other markets.
Our laboratory is a 24/7 facility with fully automated operations.
We will be launching outside the U.S. shortly.
Why should a dentist start offering AvaDent?
Thompson: This product is extremely easy to use, follows
100 percent of clinical-correctness, reduces chairtime
and requires no capital equipment to begin using it. I think
this is why we have had so many doctors join this revolution
in dentistry.
What is the best way for a dentist to incorporate
AvaDent into his or her practice?
Thompson: We are launching several ways that the dentist
can begin using the AvaDent. First we have a seminar training
program that is in 55 cities in 2012. Next we have a Web-based
training system for prosthodontists that we have recently
launched. Additionally, our sales team is well trained to provide
hands on training in a dentist’s office. We also have a “Can’t
Wait” training program that we run two weekends a month out
of our new Scottsdale facility that has been wildly popular.
Furthermore, once the dentist is trained, we have created an
exclusive marketing campaign that AvaDent practices can use to
increase patient awareness of its new offering.
What can we expect to see from AvaDent in
the future?
Thompson: AvaDent is a platform for removable dentistry,
and as such allows the dentist to further treat the patient
through the digital record of the patient. This record is the cornerstone
to all future procedures and allows the dentist (with
very little effort) to create a timeline to recall the patient and
provide the next level of care to the patient. We are really elevating
removable dentistry. The dentist has the anatomical record
in perfect occlusion and from there the next step is just a short
one. We’re excited that we introduced Single Arch AvaDent and
AvaDent-Over-Implants at the Chicago Dental Society
Midwinter Meeting and that’s just the beginning of what is on
the horizon. The future is here, it’s true CAD/CAM dentures,
and it’s called AvaDent.
To learn more about Global Dental Science and
AvaDent, visit www.avadent.com, call 855-282-3368
or e-mail info@globaldentalscience.com.
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