The Tools You Need for Dental Practice Success
The Tools You Need for Dental Practice Success
Let's face it-running a dental practice today is about more than delivering top-notch dental services.
Melanie Ariail

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How Much Does Dental Marketing Cost?
Why Dental Marketing is Essential for Growth We’ve all heard the saying, “You have to spend money to make money.” While it may be overused, it holds true—especially when determining your dental marketing budget. Investing in marketing is vital for the success of any dental practice. However,...  Read More
Top Tips for Utilizing Video Content in Dental Websites to Attract New Patients
Utilizing video content in dental websites has become a game-changer for attracting and engaging new patients. In today’s digital world, people don’t just want to read about your practice—they want to see it in action. Video marketing allows you to introduce yourself, showcase your expertise, and...  Read More
The Importance of Dental Reputation Management: How to Maintain Patient Trust and Grow Your Practice
In today’s digital-first world, your reputation isn't just what patients say about you in the waiting room—it's what they say online. And what they say online has more weight than ever before. That’s why understanding the importance of  isn’t just a marketing afterthought—it’s essential for the...  Read More
Top 22 Dental Marketing Books to Read in 2025
As a dental professional, you stand to gain a lot in business – and in life – by following the examples of the ‘success stories’ who came before you. Many of these stories can be found in this list of dental practice management books, including  books, productivity books, and more, that we’ve...  Read More
Best Practices for Designing Dental Websites with Patient Conversion in Mind
  Designing dental websites isn't just about a sleek and modern design anymore. While design is important, it's no longer enough to drive patients. If your  isn’t pulling its weight when it comes to converting website visitors into new patients, it’s time for a serious check-up. In today’s...  Read More
Best Practices for Keyword Research for Dentists in 2025
Let’s face it—search engine optimization (SEO) can feel like a foreign language to most dentists. You went to dental school, not marketing school, right? But if you want to  strategy? You guessed it: keyword research. Whether you’re focused on attracting patients for , wisdom teeth removal, or...  Read More
Top Strategies for Training Dental Staff for Reputation Management
How to Build a Stellar Reputation & Attract More Patients—Without Burning Out Your Team Let’s be real—running a successful dental practice isn’t just about providing excellent patient care anymore. These days, your online reputation can make or break your growth. Did you know that  when researching...  Read More
Managing Dental PPC Budgets: Strategies for Maximizing ROI
Managing  budgets can feel like a shot in the dark if you’re not sure what you’re doing. One minute you’re running Google Ads to get more patients, the next minute your ad spend is through the roof, and you're wondering if any of it actually worked. If this sounds familiar, you're not alone. PPC...  Read More
Building Trust Through Dental Website Design
  (And Why It’s More Than Just a Pretty Site) If your dental website isn’t building trust from the moment a patient lands on it… you might be losing more patients than you think. In today’s digital landscape, your website is your first impression. It’s often the first place prospective patients go...  Read More
Top 7 Tips on How to Improve Load Speed on Dental Websites
Let’s be real—a slow loading website can be a real turnoff for potential patients. You’ve only got a few seconds to grab someone’s attention online, especially when they’re browsing on mobile devices or juggling five things at once. If your  lags, your competitors are just a click away. Luckily,...  Read More
7 New Dental Marketing Facts That Dentists Need To Know in 2025
  The dental marketing landscape is always evolving, and staying ahead of the latest trends is crucial for practice growth. New research and statistics reveal shifts in how prospective patients search for dental services, engage with dental practices online, and make decisions about their oral...  Read More
Using Social Media to Increase Patient Referrals
Using Social Media to Increase Patient Referrals Why Social Media Matters for Patient Referrals If you're not using social media to increase patient referrals, you could be missing out on one of the most powerful (and cost-effective) ways to grow your practice. Today’s patients don’t just rely on...  Read More
Case Study: Anderson Family Dentist Increases Monthly Revenue by $57,000 with Firegang Dental Marketing
Case Study: Anderson Family Dentist Increases Monthly Revenue by $57,000 with Firegang Dental Marketing Let’s be real for a moment—running a successful dental practice today is about so much more than just being great at dentistry. You can provide top-notch care, have the most advanced equipment,...  Read More
Mastering Competitor Analysis in Dental SEO: How to Outrank the Practice Down the Street
Let’s face it—running a dental practice today is about more than delivering top-notch dental services. You also need to show up where your potential patients are looking: online. That’s where competitor analysis in dental SEO comes into play. If your practice isn’t appearing on the first page of...  Read More
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