Dental Marketing Mastery with Howie and Mark
Dental Marketing Mastery with Howie and Mark
In Dental Marketing Mastery, Howard Horrocks and Mark Dilatush discuss the ins and outs of dental marketing they have learned over the past 27 years.
Blog By:
Mark D
Mark D

#48: Multi-Specialty Marketing Plan Example | Dealing with Transitions or a New Practice

#48: Multi-Specialty Marketing Plan Example | Dealing with Transitions or a New Practice

4/6/2017 4:37:55 PM   |   Comments: 0   |   Views: 102

Download

Listen

In this episode of Dental Marketing Mastery, we run through an example marketing plan we did for a multi-specialty practice.

Podcast Highlights

  • Setting the marketing foundation
  • Specialists
  • Dealing with a capacity increase
  • Getting this practice to the “next level”
  • Magazines for a specialized audience
  • Hitting the top 20% of the market
  • Trifolds, Magazines, and multi-niche advertising
  • Setting up online scheduling and review management
  • Setting up lead capture and appointment capture
  • How to promote both the practice AND its niches
  • Marketing as a specialist
You must be logged in to view comments.
Total Blog Activity
997
Total Bloggers
13,451
Total Blog Posts
4,671
Total Podcasts
1,788
Total Videos
Sponsors
Townie Perks
Townie® Poll
Who or what do you turn to for most financial advice regarding your practice?
  
Sally Gross, Member Services Specialist
Phone: +1-480-445-9710
Email: sally@farranmedia.com
©2025 Dentaltown, a division of Farran Media • All Rights Reserved
9633 S. 48th Street Suite 200 • Phoenix, AZ 85044 • Phone:+1-480-598-0001 • Fax:+1-480-598-3450