San Jose, June 29, 2012 — Suni Medical Imaging, the only digital sensor company to
design, manufacture, sell and support digital sensors in the U.S., today announced that it is
expanding its sales operations into China. SuniRay, Suni’s flagship sensor product, has received
official clearance to be marketed throughout China, where digital growth is expected to continue at
a rate of 12% to 15% per year.
“As income levels rise in China, more people will be able to afford dental care and, thus, will
boost demand for professional dental products,” said Paul Tucker, CEO, Suni. “Rising professional
income levels and a larger aging population provide a huge growth opportunity for Suni as it enters
the Chinese market.”
China ranks as the 11th largest market for medical devices and equipment with more than
$16 billion in sales at the end of 2011. Dental practitioners will require more and more
sophisticated tools to diagnose and treat the Chinese population where there is one dentist to every
26,000 patients.
“In 2012, the dental equipment market in China is estimated to reach $321 million, and
consumables will reach $962 million equating to an overall value of more than $1.2 billion,” said
Arya Azimi, Marketing Manager at Suni. “As one of the few companies officially approved to market
its dental sensors in China, Suni is poised to bring its constantly innovative dental technology to this
new and expanding market.”
Suni is currently opening its distribution channel and is seeking distributors within China to
assist in the distribution effort. For more information contact our international sales team at
international@suni.com.