Flexitime Impression Material by Heraeus Celebrates 10th Anniversary with special buy 4 get 1 free

Posted: July 30, 2010
Award-Winning Flexitime® Impression Material by Heraeus Celebrates 10th Anniversary with
special buy 4 get 1 free offer

SOUTH BEND, IN, July 29, 2010— Heraeus Kulzer, LLC, the worldwide leader in dental esthetics, announced today the 10th anniversary of its award-winning Flexitime® impression material and is inviting customers to share their love of the brand with a special offer of buy 4 bulks of Flexitime or Flexitime Xtreme and receive 1 free.

Flexitime, one of the industry’s best-selling brands, is popular because it conforms to the way dentists work and offers exceptional accuracy and reliability. The impression material can be used in any situation and takes as little as 30 seconds of working time for routine cases or up to two and a half minutes for cases that are more complex. Overall, it is renowned for its outstanding accuracy, excellent dimensional stability, and full range of viscosities and setting times.

“Flexitime has an ideal working time which results in clear and crisp impressions without pulls or voids. Since using Flexitime, I have had fewer retakes, which saves both time and money" explains Ryan Schwendiman, DMD, MBA, FAGD.

The comprehensive impression system from Heraeus consists of regular and fast set VPS, automatic mixing, and bite registration, and includes the following brands:

• Flexitime - Precise detail for accurate marginal fit every time and now with both Light and Medium Flow, it’s more versatile and better than ever
• Flexitime Xtreme - A berry twist on your single unit impressions
• Flexitime Dynamix - Precise, void-free mixing at the touch of a button
Flexitime Bite – Scannable bite registration material with extremely high shore D hardness

Additionally, with Flexitime’s new advanced microsite it’s now easier than ever for doctors to find the optimal product for any impression. “Visit www.heraeus-flexitime.com and click on ‘Product Navigator’. Then simply choose an indication, preferred working technique, and desired viscosity of the tray material and the Flexitime Product Navigator Tool will suggest the optimal product based on case specific requirements,” explains Amy Loucks, Product Manager for Flexitime.

“The Flexitime brand embodies Heraeus’ mission of transforming lives and
is backed by the Company’s pledge and 150 year history of excellence,” says Chris Holden, President of Heraeus Kulzer. For more information on any products in the Flexitime® suite, please visit Error! Hyperlink reference not valid. or call 800.431.1785.

About Heraeus
Heraeus is a globally active precious metals and technology group with firm roots in Hanau, Germany. The company has been family-owned for more than 155 years with business segments that include precious metals, sensors, dental products and biomaterials, quartz glass, and specialty lighting sources. Heraeus currently holds more than 5,000 patents, and over 350 R&D employees in 25 development centers around the world fuel our innovative engines. In 2008, Heraeus generated approximately €3 billion in product revenue and €13 billion in trading revenue with nearly 13,000 employees in over 110 subsidiaries.

The Heraeus Kulzer Dental Division provides dentists, laboratories and patients with the ultimate in esthetic dental solutions. Interrelated products like Venus Diamond®, Venus White, iBOND®, Gluma®, Flexitime®, AGFA Dentus®, Modern Materials®, and Ivory® offer exceptional diagnosis, treatment, direct and indirect restorative care. Heraeus Kulzer empowers dental professionals to provide patients with the most natural-looking restorations while respecting a healthy and conservative approach to clinical dentistry. Heraeus has also made a commitment to provide access to care for thousands of underserved children through the National Children's Oral Health Foundation. Heraeus is a proud corporate underwriter of this organization and donates a portion of proceeds from the sale of its core products to the Foundation. Heraeus also donates a portion of Venus White sales to support breast cancer research. For more information on Heraeus or its products, call (800) 431-1785 or visit www.heraeusdentalusa.com.
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