Dental Marketing Mastery with Howie and Mark
Dental Marketing Mastery with Howie and Mark
In Dental Marketing Mastery, Howard Horrocks and Mark Dilatush discuss the ins and outs of dental marketing they have learned over the past 27 years.
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Mark D
Mark D

#29: NPI Crusader: Online Review and Reputation Management

#29: NPI Crusader: Online Review and Reputation Management

12/1/2016 12:46:51 PM   |   Comments: 0   |   Views: 57

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Online reviews — how do you manage the flow of the good, and address the bad? How can you prevent the bad from even going out in the first place? In this episode of Dental Marketing Mastery, we introduce NPI Crusader. NPI Crusader is review management software that can fully automate the process of getting reviews, posting them to the right places, and addressing bad reviews so that they can be resolved before going out to the public.

Podcast Highlights:

  • The amount of staff needed to run this software (it’s none)
  • Staff interaction is icing on the cake, not the cake
  • Where reviews should be for maximum exposure
  • Email vs. texting to get reviews
  • Practice management software integration
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