Podcast Episode #284: Adam Witty - How to Differentiate Your Business in an Era of Commoditization
Episode #284: Dentist Freedom Blueprint Podcast
Adam Witty - How to Differentiate Your Business in an Era of Commoditization
How do you make your product or service stand out when the consumer is overwhelmed with choice? Adam Witty, the founder and Chief Executive Officer of Advantage Media Group, specializes in helping entrepreneurs grow their businesses and become the authority in their field, and he joins the show today to share his advice.
Listen in as Adam explains the importance of tracking whether people respond to your ads, no matter what level of marketing you do. You will learn how to generate higher-quality leads and convert more of those leads into patients. If you want to boost your referrals and create life-long clients, this is the episode for you.
Minute Markers:
2:07 – Where Adam started and how he got to where he is today.
6:42 – How to make your business stand out from the crowd.
11:12 – How authority marketing works.
23:06 – Tips on becoming an author.
28:21 – Resources to get started with growing your business now.
Featured on the Show:
Adam Witty: Website | Twitter | LinkedIn
Advantage|ForbesBooks
FREE Authority Marketing
FREE Magnetic Marketing
No B.S. Direct Marketing by Dan S. Kennedy
P.S. Whenever you’re ready, here are some other ways I can help fast track you to your Freedom goal (you’re closer than you think) :
1. Get Your Free Retirement Scorecard:
Benchmark your retirement and wealth-building against hundreds of other practice professionals, and get personalized feedback on your biggest opportunities and leverage points. Go to www.FreedomFounders.com/Scorecard to take the 3 minute assessment and get your scorecard.
2. Attend A Workshop:
If you’re committed to Freedom, but still building a practice, paying down school debt, or growing investment capital, our hands-on Freedom Blueprint Workshops are your entrance ramp onto the fast track! Visit www.freedomfounders.com/workshop to claim your seat!
3. Apply To Visit The Mastermind:
If you’d like to join dozens of dentists, docs, and practice professionals on the fast track to Freedom (5-7 years max), visit www.freedomfounders.com/step-1 to apply for a seat.
4. Want to Work Directly with Me?
If you’d like to work directly with me and a small group of my closest investment colleagues, with direct access to the dealmakers and asset classes that I invest in, just send a message to my Executive Assistant (Lindsey@FreedomFounders.com), and put “Fast Access” in the subject line. Or, call (972) 203-6960 Ext 144 and leave a brief voicemail for Lindsey. Let her know you’re interested in the Fast Access program – we’ll set up a time with you to talk, find out about your goals, and see if there is a fit.