Industry News

Dentaltown Magazine

ProSites Launches Facebook Ads Solutions
ProSites has launched Facebook Ads solutions for dental practices. Through this offering, practices can increase brand awareness, drive demand for services, increase reach on social media and accelerate new patient acquisition.

Facebook Ads enables practices to promote specific services to targeted individuals. When viewers click the ad they’ll be directed to a webpage to learn more about the practice and the services it provides. Additionally, Facebook Ads can supplement an existing social media marketing strategy because it helps increase brand reach to a wider audience and drive more awareness and interest to potential patients near the practice. ProSites also includes a social media management solution as part of the Facebook Ads offering, to ensure dental practices can leverage an all-encompassing social media strategy.

For more information, visit prosites.com or call 888-932-3644.

3M and Bioclear Announce New Partnership
3M Oral Care and Bioclear have announced a new partnership through which 3M will host hands-on training courses across the country, featuring Bioclear-approved specialists, to amplify education of the Bioclear Method. Kits containing all of the required Bioclear tools, along with 3M’s direct restorative products, will be available to dentists who are implementing the method into their practice.

The Bioclear Method is a minimally invasive procedure that results in long-lasting and aesthetic anterior and posterior composites. Along with providing the tools to perform better composite restorations, Bioclear also focuses on educating dentists through hands-on training sessions at venues throughout the country, including the Bioclear Learning Centers.

For more information, visit 3m.com/bioclearmethod or bioclearmatrix.com.

Sterngold Hires New Director of QA and Regulatory Affairs
Sterngold has announced the recent hiring of its new director of QA and regulatory affairs, Diane Tiernan.

Tiernan previously served as a regulatory consultant to the medical device and combination product industries at DCT. Her role at DCT included providing regulatory guidance to clients with products in any phase of product development, including preparing and filing regulatory submissions and acting as a liaison between the client organization and regulatory authorities. She has more than 30 years of experience in medical device regulatory affairs.

Tiernan began her career as a certified audiologist, working with cochlear implants. She earned a bachelor’s degree in speech pathology from the University of Connecticut and a master’s degree in audiology from Ithaca College. She is a former member of the editorial advisory board of Medical Devices and Diagnostics Industry Magazine and served as an adjunct faculty in Northeastern University’s Master of Science degree program in regulatory affairs. She is a member of the Regulatory Affairs Professionals Society and a former chair of its Boston chapter.

For more information, visit sterngold.com or call 800-243-9942.

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