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You Should Know: Triology

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by Chelsea Knorr, Editor, Dentaltown Magazine

We sat down with the gang at Triology, a healthy plant-based oral care products company, under the NOWsystem, Inc., umbrella, and learned they “turn dentists and hygienists into heroes.” We like that. Read on to see what else they offer and why you should know them.

What is your background in dental?
Dale Winetroub, co-founder & COO: J anice and I co-founded and operated a mouth care center where we provided services to more than 20,000 customers and collected data on the effectiveness of oral care products. We are part of an exceptional team of experts who have worked together to research, develop and test a line of antimicrobial, bioactive oral cleansing products to enhance the outcome of dental procedures.

Tell us about Triology products, and what they provide.
Janice King, co-founder & CEO: Triology is a patent-pending line of debriding rinses and serums that deliver breakthrough oral cleansing. The formulations are powered by Tritiserum, our proprietary blend of biologic ingredients. Tritiserum, in combination with 10% carbamide peroxide, removes bacteria and their toxins, fungi, debris and irritants, both supragingivally and subgingivally. This superior cleansing and balancing of the pH increases the potential for accelerated healing. Studies are currently underway to provide cytotoxicity, proliferation and migration data on the in vitro effects of Triology formulations on human oral cells and fibroblasts. We hypothesize that it isn’t enough to kill oral disease- causing pathogens; they must also be removed along with their byproducts, and the cell environment must be restored to a condition that promotes cell proliferation and migration if healing is to take place.

You are in an elevator. A man asks what your company does. You have 15 seconds before the door opens. What do you say?
Winetroub: We turn dentists and hygienists into heroes. Dental professionals appreciate the predictable results achieved by incorporating Triology into their dental procedures. Patients love the experience during and after their procedure. It cleans better, patients feel better, and oral tissues health faster. It makes people happy.

What is the philosophy at Triology?
King: The team is passionate about helping dental professionals eliminate oral infections. Our mission is to improve the oral health of people with products that are safer for individuals and our planet. We believe in building long-term relationships based on trust and transparency.

What would you consider to be the company’s “best kept secret”?
Jeremy Bowen, DDS, Board of Directors & Advisory Board member: Triology products, when used in conjunction with professional debridement and daily maintenance, show a significant improvement in the oral health of my patients. There is also an overall increase in attachment levels.
Kirk Opdahl, DDS, AACD, Advisory Board member: The system has greatly shortened healing time and increased patient comfort.
James Elias, DDS, AACD, Advisory Board member: Its results are predictable and quickly build a healthy oral foundation so I can go to the next steps in being able to give my patients what they want.
How can a practice begin working with Triology products?
King: The products are sold through dental distributors. Dental professionals can perform their own clinical evaluation by requesting a procedure kit at TriologyCare.com. It’s a great way to examine the products, see the results and hear patients rave about how good their mouth feels during and after the procedure.

What kind of service can dentists or other professionals expect when they pick up the phone and call you?
Winetroub: We provide information based on our fourteen years of research, studies and field testing. Call toll-free 1-800-306-3041 or e-mail us at info@triologycare.com.

Dentaltown Magazine
September 2025
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