New York, NY — New dental health start-up GoodMouth is introducing its unique subscriptionbased
service at the American Dental Association Annual Session tradeshow this Thursday,
October 31st in New Orleans. Founded from the idea that regularly replacing your toothbrush is an
extraordinarily cost effective way to maintain overall health, GoodMouth is a subscription-based
toothbrush delivery service dedicated to educating people about dental health while also helping those
in need. For dental health professionals, GoodMouth is offering services to help differentiate and
market dental practices.
GoodMouth’s platform is simple. Old toothbrushes are dirty and can cause easily preventable oral
diseases which studies have found correlate to other health concerns such as heart disease and diabetes.
And it’s not just a healthcare problem. Over 164 million hours of work are lost every year due to oral
health issues and dental visits. The solution GoodMouth offers is a subscription-based service that
regularly delivers fresh toothbrushes perfectly suited to your needs right to your doorstep for less
than three dollars a month.
A trip to the dentist usually results in a free toothbrush provided and paid for by the dental practice. With
GoodMouth, patients subscribe to a regular delivery of toothbrushes along with oral hygiene kits and
branded, personalized oral health will continually engage patients and serve as a valuable branding outlet
for dental practices. The bi-monthly, monthly or twice monthly deliveries will keep oral hygiene on the
mind and benefit both the patients and the practice.
Founded by former investment professional and documentary filmmaker Craig Lifschutz and dentist and
entrepreneur Dr. Seth Keiles, GoodMouth also aims to do good through its Giving Goodness program.
For every subscription purchased the Giving Goodness program donates two brushes or the
equivalent in dental care to someone in need through healthcare nonprofits.