My Friend's Dentist Earns B Corporation Certification

My Friend's Dentist Earns B Corporation Certification
Becomes third dental practice in the United States to meet B Lab standards of social and environmental performance, accountability and transparency.
Posted: November 1, 2019
Edited by Dentaltown staff

WILMINGTON, N.C.—My Friend’s Dentist, a growing general, cosmetic and implant dentistry practice in Wilmington, North Carolina, announced that the practice has officially become a Certified B Corporation. Certified B Corporations are defined as businesses that meet the highest standards of verified social and environmental performance, public transparency and legal accountability to balance profit and purpose. They are legally required to consider the impact of their decisions on their workers, customers, suppliers, community, and the environment. 

As the third dental practice in the country—and the only practice in North Carolina—to achieve the standard, My Friend’s Dentist joins the ranks of companies like New Belgium Brewing, Patagonia, Ben & Jerry’s and more than 2,500 Certified B Corporations seeking to use “business as a force for good” across 121 industries and 40 countries.

“At My Friend’s Dentist, we believe that helping to provide healthy, beautiful smiles is about much more than just the importance of oral health,” said Mike DeFee, DMD, Ph.D., lead dentist for the practice. “By using our business to help drive positive change for our communities, the environment and our employees, we believe we can create a better place to work and live.”

Using the B Corporation framework, My Friend’s Dentist has implemented practices that include developing a more inclusive, transparent workplace, offsetting carbon emissions, buying local, monitoring and reducing waste, and contributing resources to local nonprofits like Cape Fear River Watch, The Carousel Center and Nourish NC. The organization’s ‘2019 Annual Benefit Report’ summarizes its practices.

“We’re proud to welcome My Friend’s Dentist as a Certified B Corporation by meeting the highest verified standards of social and environmental performance, transparency, and legal accountability,” said Hannah Munger of B Lab, the nonprofit that certifies B Corps. “B Corps like My Friend’s Dentist demonstrate that businesses can create long term value for all stakeholders—workers, customers, suppliers, community, and the environment. My Friend’s Dentist joins a movement of 3,000 companies across 150 industries and 64 countries, all building an inclusive and sustainable economy that works for everyone.”

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