Dentaltown Magazine - August 2012

Articles
Howard Farran, DDS, MAGD, MBA, DICOI; Publisher, Dentaltown Magazine
Dentaltown Magazine Publisher Dr. Howard Farran responds to PBS Frontline’s recently aired
“Dentists and Dollars” program.
Thomas Giacobbi, DDS, FAGD, Editorial Director, Dentaltown Magazine
Dentaltown Magazine Editorial Director Dr. Thomas Giacobbi shares his appreciation of all the people
who work to create Dentaltown Magazine each month… including you!
Jennifer de St. Georges
Jenny de St. Georges discusses how referrals are transforming with the digital age, and how practices can make adjustments to reap the most benefits from this change.
Benjamin Lund, Editor Dentaltown Magazine
Pillars of Prosperity
Dr. Douglas Carlsen
Dr. Douglas Carlsen examines the Four Percent Rule and the Rule of 72, and explains how they relate to your retirement fund.
Chelsea Knorr, Associate Editor, Dentaltown Magazine
Two women. One practice. Dentaltown Magazine explores how their power partnership gets them through each day at Lembo Montgomery Cosmetic & Family Dentistry in Charlotte, North Carolina.
Tom Hopkins
Words create mental images in our minds – and those images directly affect patient behaviors. Tom Hopkins presents the best words to use when selling your dental services to patients.
Dr. Benjamin D. Oppenheimer, DDS
Dr. Benjamin D. Oppenheimer shares an ideal case of how MDIs can be placed quickly and immediately loaded, providing a nearly instantaneous increase in a patient’s quality of life.
Dr. Rhonda Savage
Even planned practice transitions are hard. Dr. Rhonda Savage presents the “Rules of Conduct” in practice-selling transitions for both selling and purchasing doctors.
Hygiene & Prevention
Trisha O’Hehir, RDH, MS Editorial Director, Hygienetown
A Child’s First Dental Visit Should Occur Before Birth
Trisha O’Hehir, RDH, MS Editorial Director, Hygienetown
Hygienetown Editorial Director Trisha E. O’Hehir, RDH, teaches how the natural sugar xylitol provides oral health benefits.
A Townie needs advice on what to include when creating a new restoration risk assessment protocol.
In This Issue
Howard M. Goldstein, DMD, Director of Continuing Education
What’s New in Continuing Education?
August de Oliveira, DDS
Author of the book Guided Implantology Made Easy, Dr. August de Oliveira, offers a course that introduces the steps involved in performing guided implant surgery.
How Punny
Message Boards
A medical emergency can be a very unpleasant event. This story shared leads to many others.
There are many strong materials available as alternatives to the traditional PFM. What are Townies saying about their choices?
Townie Clinicals
Patient has been edentulous for more than 20 years and hates her denture. This doctor shares the process of making a hybrid denture for her.

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Townie® Poll
Who or what do you turn to for most financial advice regarding your practice?
  
Sally Gross, Member Services Specialist
Phone: +1-480-445-9710
Email: sally@farranmedia.com
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