Industry Insights: For the Team by Angela Martinez

Industry Insights: For the Team 

September is Office Management Appreciation Month


by Angela Martinez


This year’s theme for Office Management Appreciation Month (OMAM) is “Accelerate Your Growth Journey—Personally and Professionally.” Everyone’s growth journey is different and often ideas, resources and inspiration come from coaches, mentors, and a community of friends and colleagues—people who are your true partners. It’s key to connect to those who can accelerate your growth because they understand your challenges and opportunities and have shared similar experiences.

To help practices celebrate a team that contributes so much to the practice and patient experience and help accelerate their growth journey, CareCredit, in partnership with American Association of Dental Office Management (AADOM), has given the OMAM website an update to include personal growth tips from the team at AADOM and professional growth strategies from your colleagues and other industry leaders. I spoke with Penny Reed, executive vice president of AADOM, about the monthlong event and why it’s so important to celebrate wins big and small, especially today, when many practices are shorthanded.

Why we celebrate the office management team
Dentists and dental assistants are celebrated in March and hygienists have a whole week of recognition in April. With everything the dental management team contributes, it seemed fitting to appreciate them in September as the practice recovers from back-to-school and gets ready for the end-of-year benefits rush. This year’s theme focuses on growth—personally and professionally, which both CareCredit and AADOM are passionate about. “I think of the phrase ‘you cannot pour from an empty cup,’” Reed said. “Office managers need to be healthy to manage what is often a lot of responsibilities—both at work and at home. For the office management team to be successful and want to stay and contribute to the practice long term, they need to feed their minds, bodies and souls, and feel they are professionally and personally growing and getting better every day.”

Ways for the whole practice to join the celebration
The OMAM site has tips, ideas and resources for the whole practice to help them recognize and celebrate their office management teams. In addition, professionally, CareCredit has a wide variety of resources to help office management team members grow and accelerate practice growth. We’ve even created a new site to make accessing resources easier.

“AADOM has a bunch of resources too, including our online e-campus, live casts, webinars and our annual meeting,” said Reed. “There are many, many opportunities to learn not only from industry experts but from each other! It’s so beneficial building a community with people who know what you go through on a day-to-day basis.”

We would like to invite all dentists, teams and especially those in management roles at practices to celebrate this September.

Visit omam.carecreditvirtual.com to learn more.


This content is sponsored by CareCredit.
For more information, visit carecredit.com.


Author Bio
Angela Martinez is the vice president of strategic associations and dental health policy at CareCredit.

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