The results will help us shape your magazine in 2018. It seems that most readers are pleased with what we are doing; however, we have duly noted requests and comments!
Sixty percent of people who responded receive and read the magazine mainly via their free email subscription from www.dentaltownuk.com.
You can also find DentaltownUK on the most popular social media channels: Facebook, Twitter, LinkedIn and Instagram.
Thirty percent said that they use the Dentaltown.com message board forums and the job boards (classified ads). While social media groups have the advantage of ease of access, the Dentaltown forums are dedicated and organised message boards for dental professionals. It is secure, and it’s easy to access current and past posts and information. We highly recommend that you sign up, take a look around and get on board. (It’s free to join, so why wouldn’t you?) Many dentists cite the Dentaltown forums as one of their main inspirations and sources of information. Check it out for yourself at www.dentaltown.com.
Eighteen percent of responders expressed no preference between print and electronic for their dental magazines, while 48 percent preferred electronic, and 34 percent preferred print. Twenty-five percent admitted to not opening some print magazines. Fifty percent say they use mobile phones as their main way to access DentaltownUK.
When asked about the content of DentaltownUK, 44 percent said that the balance is close to perfect. Twenty-five percent want more business content and 31 percent would like to see more clinical articles and case studies. Forty-eight percent said that they’d specifically like to see more videos.
We will take it all on board! We actually acted on the last one straight away, and at the recent British Academy of Cosmetic Dentistry conference, we interviewed several BACD board members, dentists and exhibitors.
These are some exclusive interviews, including one with the outgoing BACD president, Andrew Chandrapal, and incoming BACD president Donald Sloss. These interviews give a great insight into a friendly, growing society that has clear objectives for the future. It was a pleasure to speak with so many positive established dentists, young dentists and dental students.
As 2017 draws to a close, everyone at DentaltownUK would like to thank all of our honorary editors, contributors, sponsors and of course you, our readers, for the support we have had this year. We are looking forward to 2018, and hope you enjoy what we have in store for you!