Dentaltown Magazine - January 2012

Articles
by Benjamin Lund, Editor, Dentaltown Magazine
Dentistry's Marketing Maestros
Howard Farran, DDS, MAGD, MBA, DICOI; Publisher, Dentaltown Magazine
This month he writes about retirement and how it shouldn’t be your number-one priority.
Thomas Giacobbi, DDS, FAGD, Editorial Director, Dentaltown Magazine
Dr. Thomas Giacobbi writes about challenges facing dental practices such as playing the blame game with dental labs.
Daniel Haghighi, DDS
A follow-up to Dr. Jay Reznick’s article in a previous issue, Dr. Daniel Haghighi narrows the scope to implant dentistry and why it is important to have experience before performing procedures.
by Gordon J. Christensen, DDS, MSD, PhD
Dr. Gordon Christensen discusses problems, priorities, obstacles and solutions for the dental profession today.
by Douglas Carlsen, DDS
Kids are expensive. Dr. Douglas Carlsen explains how to limit expenses while teaching dependents to be self-sufficient and accountable to their own financial decisions.
Evan Spivack, DDS
Those with special needs often have trouble finding a dentist equipped or able to treat them. Dr. Evan Spivack details his experience working for New Jersey Dental School.
Rhonda Savage, DDS
Dr. Rhonda Savage explains the importance of an efficient recare system and presents a how-to for implementing a practice system.
Carlos Ugalde, DDS, MS and Ashifa Nurani, DDS
Oral cancer is detectable, and dentists play a crucial role in catching it early. Drs. Carlos Ugalde and Ashifa Nurani share their experience and why they take their role in detection seriously.
by Thomas Giacobbi, DDS, FAGD, Editorial Director, Dentaltown Magazine
Dentaltown Magazine Editorial Director Dr. Thomas Giacobbi interviews president and COO of Reality Engineering, Rick Henriksen, to learn more about the software Guru.
Composite/Restorative Procedures. Get a glimpse of your colleagues’ tray set-ups in this awesome, brand new feature.
Hygiene & Prevention
by Trisha O’Hehir, RDH, MS Editorial Director, Hygienetown
Research is Catching Up with Clinical Practice
by Sarah Cottingham, RDH, BS
It Is All Related
Despite scaling, root planing and good oral hygiene, some patients still have bleeding and inflammation, perhaps a sign of poor health beyond the mouth.
In This Issue
Online features for the month of January
If you would like to submit a new product for consideration to appear in this section, please send your press releases to Assistant Editor Marie Leland at marie@farranmedia.com.
Lighthouse 360: Comprehensive Automated Patient Communications
Message Boards
Many general dentists are frustrated by the occasional opportunity to place an SSC (Stainless Steel Crown). Read this discussion and you will look forward to your next opportunity.
Ladies and gentlemen, this is just the beginning of a very complex and important topic in dentistry.
Townie Clinicals
Initially the debate is veneer versus crown, but a more conservative option might be the best choice.

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Sally Gross, Member Services Specialist
Phone: +1-480-445-9710
Email: sally@farranmedia.com
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