The Virtues of Profitable Dentistry – Part 3

The Virtues of Profitable Dentistry
Series View Cost: Free
Course Count: 11
Series Credit Cost: $99
Total Credits: 16
Howard Farran, DDS, MBA, MAGD, The Virtues of Profitable Dentistry – Part 3
Speaker: Howard Farran, DDS, MBA, MAGD
CE Credits: 1.5
Format: MP4 Video
In this course, you will learn how your costs are built into the very core of your business structure, procedures, policies and treatment plans and how to use this information to lower your overhead. ...more
  • Running Time: 1 hour
  • Released: 7/9/2008
  • Expiration Date: 6/30/2022
  • Review Date: 6/30/2019
CE Details
Credit Details
This electronically delivered self-instructional program is designated for 1.5 hours of CE credit by Farran Media.
AGD Code: 550.

There is no fee to view this course. There is a fee of $18 to take the exam and claim CE credits for this course.

In this course, you will learn how your costs are built into the very core of your business structure, procedures, policies and treatment plans and how to use this information to lower your overhead. You will also learn how to recognize your dental office chokepoints so you can measure customer satisfaction in a timely manner.

Description of Speaker:
Dr. Howard Farran DDS, MBA, MAGD is a noted international lecturer on faster, easier, more efficient dentistry. He has captivated audiences around the world with his innovative, informational and entertaining style. In his seminar entitled, “The Virtues of Profitable Dentistry” he gets down to the nitty gritty details of running a thriving family practice. He can show any dental team how they too can achieve their dreams and goals.

Dr. Farran graduated from UMKC dental school in 1987. He earned his MBA from Arizona State University in 1999. He received his MAGD in 1998. He received his Diplomat in the International College of Oral Implantology in 1998.

Dr Farran has received wide-range recognition, such as being named Alumni of the year by the University of Missouri in 1997, Arizona Public Health Dentist of the year award in 1995 by the Arizona Office of Dental Health, and the Arizona Award in 1989 from the Arizona State Dental Association for outstanding contributions made to the profession of dentistry efforts to fluoridate the water of Phoenix.

Dr. Farran is the founder and publisher of Dentaltown and Hygienetown Magazines which are mailed to over 123,000 dentists in 38 countries and over 70,000 hygienists each month. Dr. Farran is also the founder of which includes and where over 82,000 registered dentists and over 17,000 registered hygienists share information with each other daily! In addition to Dentaltown and Hygienetown, Dr Farran is the author of several dental practice management articles and multiple video series. Dr. Farran’s experience ranges from all aspects of practice management, including business planning, operations and finance, to e-commerce business, and Internet marketing.

Educational Objectives:
Upon completion of this course, participants should be able to achieve the following:
  • Learn the fastest, easiest and cheapest way to track consumer demand so you know what you need to learn to supply your patients' needs and wants
  • Learn to stop using Cost + Profit = Price while understanding the benefits of Price - Profit = Budget
  • Understand the macroeconomic trends of the supply of dentists and how this will affect buying or selling a dental practice
  • Learn why you experience production plateaus and how to break through them

Dr. Farran declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing dental education program, nor does he have a financial interest in any commercial product(s) or service(s) he will discuss in the presentation.

CE Policies
American Dental Association (ADA), Continuing Education Recognition Program (CERP) provider
Farran Media is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to ADA CERP at For any questions, please contact Howard Goldstein, DMD, Director of Continuing Education at
American General Dentistry (AGD), Program Approval for Continuing Education (PACE) approved, FAGD / MAGD Credit Farran Media is a nationally approved PACE Program Provider by the Academy of General Dentistry. Approval does not imply acceptance by any regulatory authority or AGD endorsement. The current term of approval extends from 1/1/2019 to 12/31/2022. Provider ID# 304396
This activity meets the educational criteria required for verifiable Continuing Professional Development under the General Dental Council Lifelong Learning scheme and represents 1.5 hours of verifiable CPD.

Legal Disclaimer:
The CE provider (Farran Media) uses reasonable care in selecting and providing content that is accurate. The CE provider, however, does not independently verify the content or materials. The CE provider does not represent that the instructional materials are error-free or that the content or materials are comprehensive. Any opinions expressed in the materials are those of the author of the materials and not the CE provider. Completing one or more continuing education courses does not provide sufficient information to qualify the participant as an expert in the field related to the course topic or in any specific technique or procedure. The instructional materials are intended to supplement, but are not a substitute for, the knowledge, expertise, skill and judgment of a trained health care professional.

Continuing education credits issued for completion of online CE courses may not apply toward license renewal in all licensing jurisdictions. It is the responsibility of each registrant to verify the CE requirements of his/her licensing or regulatory agency.

State CE Requirements:
Click Here for CE requirements by state. Please note that this information is current as of the time of listing. This information is subject to change at any time from the state boards. For the most up-to-date information, please contact your state board directly.

Refund Policy
There are no refunds for Online CE courses. Please contact technical support if you run into technical difficulty.

For any questions, please contact Howard Goldstein, DMD, Director of Continuing Education at
To reap the full benefits of this CE course, the presenters (Howie Horrocks and Mark Dilatush) have agreed to create a marketing plan specifically tailored to your practice and your specific market area. Having your marketing plan printed and open while you view the course material, will greatly individualize your learning experience.
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