This electronically delivered self-instructional program is designated for 1.5 hours of CE credit by Farran Media.
AGD Code: 550.
The fee to view this course is $36. This cost includes the fee to take the exam and claim your CE credits.
Your patients are on Facebook. Are you? Social media marketing is not only here to stay, but it continues to expand its reach and use within dentistry. Where your patient’s eyes, ears and attention are is where your marketing efforts should be focused. And today, that’s social media.
While social media is an evolving medium, the need to produce quality and consistent content has been a hallmark of successful social media since day one. With a brief introduction to get in the right mindset, Dr. Syrbu discusses 25 essential posts that every office should be using with examples from practices around the country. A method to coordinate and organize your social media efforts is also touched upon through the use of a social media calendar.
Description of Speaker:
John Syrbu is a dentist, author and illustrator. His most recent book, Practical Social Media for Dentists discusses social media marketing techniques and provides 50 posts every office should be taking advantage of. Dr. Syrbu also created Dental Art & Humor, a Facebook page featuring his illustrations and other entertaining dental media, as well as a monthly feature in the “Humor with Bite” section of Dentaltown magazine.
Upon completion of this course, participants should be able to achieve the following:
- Appreciate the power and unique opportunities social media offers
- Apply social media within their overall marketing strategy.
- Understand general characteristics of successful social media content
- Produce quality and consistent content with examples from other offices.
- Develop and implement the use of a social media marketing calendar.
The lecturer declares that neither he nor any member of his family have a financial interest/arrangement or affiliation with any commercial
entities nor have been paid directly by dentists and other health professionals within the field of dentistry or health care.
Farran Media is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association
to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not
approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards
of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to ADA CERP at
Farran Media is a nationally approved PACE Program Provider by the Academy of General Dentistry.
Approval does not imply acceptance by any regulatory authority or AGD endorsement. The current term of approval extends from 1/1/2019 to 12/31/2022.
Provider ID# 304396
This activity meets the educational criteria required for verifiable Continuing Professional Development under the General Dental Council Lifelong Learning scheme and represents 1.5 hours of verifiable CPD.
The CE provider (Farran Media) uses reasonable care in selecting and
providing content that is accurate. The CE provider, however, does not
independently verify the content or materials. The CE provider does not
represent that the instructional materials are error-free or that the content
or materials are comprehensive. Any opinions expressed in the materials are
those of the author of the materials and not the CE provider. Completing one or
more continuing education courses does not provide sufficient information to
qualify the participant as an expert in the field related to the course topic
or in any specific technique or procedure. The instructional materials are
intended to supplement, but are not a substitute for, the knowledge, expertise,
skill and judgment of a trained health care professional.
Continuing education credits issued for completion of online CE courses may not apply toward
license renewal in all licensing jurisdictions. It is the responsibility of each registrant
to verify the CE requirements of his/her licensing or regulatory agency.
State CE Requirements:
for CE requirements by state. Please note that this information is current as of the time of listing. This information is subject to change at any time from the state boards. For the most up-to-date information, please contact your state board directly.
There are no refunds for Online CE courses. Please contact technical support if you run into technical difficulty.
For any questions, please contact Howard Goldstein, DMD, Director of Continuing Education