You Should Know: Comprehensive Finance Kyle Patton, Editorial Assistant, Dentaltown Magazine




What is your back ground in dental?
Porritt: Between the three principal leaders of the company, Dr. Bruce Baird, Dr. Paul Homoly and myself, we have over 90 combined years of experience in business leadership and education in the dental profession. In all that we have done, first and foremost, we are committed to the success of our clients.

Tell me about Comprehensive Finance, and what you provide?
Porritt: Comprehensive Finance offers a suite of patient financing services in a single integrated workflow. In addition to a full-funding credit source, Comprehensive Finance offers a seamless second look solution through its in house offering. For the first time within one platform, you can prescreen and complete patients' applications for a credit account, and if for some reason they do not qualify for the full amount of treatment or are denied, you can quickly see if they meet practice criteria for an in-house financial payment plan. We have four years of successful experience and thousands of patients from hundreds of practices across the country to prove that the program is successful and profitable in all types of practice environments. We have also secured exclusive partnerships with industry leading companies to provide the financing expertise and infrastructure support for our clients that allow us to deliver best-in-class results.

What is the philosophy at Comprehensive Finance?
Baird: By helping more patients to afford the care they need through our program, a practice can experience an increase in productivity and prosperity, and we believe prosperity in the dental office is a prerequisite to offering excellent care. When a dental office is profitable then it's possible to afford the best equipment and facility, hire and retain the finest team, take time off for continuing education/, use the finest laboratories and operate with minimal stress. Under these conditions producing fine dentistry is more predictable. Comprehensive Finance helps make this possible.

What would you consider to be the best-kept secret at your company?
Homoly: During the previous four years we've studied the best practices of dental offices that are the most successful at blending Comprehensive Finance within their case acceptance process. We've learned how to train dental teams, especially ones operating within PPO limitations, to use interest-bearing in-house financing to reduce the negative profit impact of PPO fee schedules.

What kind of service can dentists expect when they pick up the phone and call you?
Porritt: Our program is full service. We take care of all of the details for your practice so your team only has to learn the simple process of how and when to offer the different financing options to patients. We have a team of dedicated account advisors that you and your team can rely on for training and support. Our senior advisors and executive leaders have been with the company from the beginning.

How can a practice begin working with you?
Porritt: A simple phone conversation with one of our expert team members at 866-964-4727 is all it takes to get started. Visit our website for additional information at ComprehensiveFinance.com

Anything else you'd like to add or tell us about Comprehensive Finance?
Baird: We are not a start-up company. Before investing in profession-wide promotions, we wanted to establish best practices relative to improving case acceptance through patient financing and refine our process for helping new clients be successful with the program as soon as possible. We have been very successful at doing this and are now in a position to offer the profession of dentistry the most effective and profitable program of it's kind.
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