Professional Courtesy: The Magical Mystery Office Tour Thomas Giacobbi, DDS, FAGD, Editorial Director, Dentaltown Magazine


 
What’s New in Continuing Education?

by Howard M. Goldstein, DMD, Director of Continuing Education
September is time to go back to school. But at Dentaltown, the school is anywhere and anytime you want with our ever-expanding roster of quality online CE courses!

There have been several new releases added to Dentaltown’s CE course listings in the last couple of weeks.

Understanding Color and Shade Matching in Dentistry
by Lane Ochi DDS, FACD, FICD

Prosthodontist and frequent Dentaltown.com Message Board contributor Dr. Lane (Velogeek) Ochi delves into how one uses color to get that perfect shade match. Color is an integral part of aesthetic dentistry. If the color of a restoration is off, the mistake can be glaringly evident and the result is an unhappy patient. Most dental schools do not do an adequate job in teaching color theory. Color theory is a language that conceptually and perceptually describes the elements of color and their interactions.

Unfortunately, understanding color is tricky. Slight variances in shade play with our eyes, our minds, and, ultimately, our dentistry. The illumination in the dental treatment room, optical illusions, color blindness and fatigue are among the dental professional’s ongoing obstacles to successful shade matching. Dr. Ochi will enlighten the dentist and ceramist on the dimensions of color, the effect of metamerism and other phenomenon using actual examples from his own cases. By being fluent in the language of color, we can sharpen our perception of color, better understand existing color dynamics, make better predictions and communicate more clearly about color.

A review of these concepts as rules and guidelines will be presented in a manner that can be utilized to resolve complex aesthetic problems.

The Power of the Question... How to Move Your Patients from Denial to Action
by Mary Osborne

Internationally known speaker Mary Osborne will help you become a more effective communicator by learning to follow up on difficult questions and comments from patients. You will learn how to check out assumptions; ask clarifying questions; and provide information in a way that is clear, concise and relevant to the needs of each patient.

In spite of our best efforts to educate patients about the need for dental care, many patients delay and avoid treatment that we know can help them. We struggle to understand what gets in their way, and how to motivate them to take action. We sometimes get tired of being seen as the person with the bad news, rather than someone who is there to help them.

The process of making choices about health is complex, but it does not have to be a mystery. This course will provide participants with a sixstep cycle for helping patients make healthy choices. You can help your patients move through this process without using manipulation, fear or nagging. You can learn to ask clarifying questions, and give information that connects with the values of each individual.

This course will help you become a better listener in your personal life, as well as your professional life. It will challenge your assumptions and offer you language that is both authentic and powerful. It will help you develop long-term, trusting relationships with your patients. It will allow you to close the gap between what they think they want from you, and what you know you can do for them.

A couple of months ago we released the best and most popular course on dental marketing there is – Dental Marketing Summit Series by Howie Horrocks and Mark Dilatush.

This series is designed and delivered to assist any dentist with the total understanding necessary to promote dentistry properly, effectively and efficiently. Participants will receive personalized marketing plans and the book Unlimited New Patients – Volume 3 as part of their course material.

And released in January 2012 and rapidly becoming Dentaltown’s most popular CE course – Treating Worn Smiles by John Nosti.

Ever wondered how Dr. John Nosti turns those worn-down teeth back into a beautiful smile as he has shown so many times on our message boards? Join Dr. Nosti as he reviews the main causes of occlusal breakdown in patients and discusses ways to engage your patients and get them enrolled in their treatment, as well as review his treatment protocol from start to finish on these complex cases. Unlike many teaser courses, this one-hour presentation is fast-paced and teaches you what you need to know to start your functional cosmetic practice today!

Enjoy learning from the comfort of your home!



Howard M. Goldstein, DMD
Director of Continuing Education

To search for a course:
  1. Go to the Dentaltown.com CE page at: http://dentaltown.com/onlinece
  2. Enter your keywords in the box at the left
  3. Click the “Search Courses” button (Do not press “Enter” or “Return”)
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