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Why Smart Dental Practice Owners Start Exit Planning Early
Planning Your Exit Strategy: Don’t Wait Until It’s Too Late   Whether you are envisioning a sale, merger, or family succession, planning your exit strategy is not something that you should wait for. In fact, some of the most successful transitions start with preparation years in advance. ...  Read More
Determining Your Dental Marketing Budget: Insights from the Best Dental Marketing Agency
Understanding how much to invest in marketing is one of the most common challenges dental practices face. As the , Identity Dental Marketing emphasizes that setting the right budget isn’t just about spending, it’s about investing strategically to generate measurable ROI. Why Minimum Viable Budget...  Read More
It’s Time to Rewire Your Imposter Syndrome
The Dental A-Team often hears from team members who feel like they’re not good enough. In this episode, Kiera shares with listeners how to switch from harmful self sabotage and comparison to a healthy awareness of growth and positivity. Episode resources: Transcript: Kiera Dent (00:00) Hello,...  Read More
How Dentistry Can Rise Above the Feeling Not Enough
In dentistry, the feeling not enough shows up more often than most people admit. Even the most successful dentists and office managers privately worry that they should be doing more, achieving more, or leading better. This internal pressure builds silently and affects confidence, leadership, and...  Read More
The Patient First Podcast Episode 184: Two Ways to Help More Patients Say “YES” to Treatment (Without Feeling Like You’re Selling)
Co-CEO of Finance Rx® Nancy Kay Coy and I are both enthusiastic entrepreneurs addressing similar problems in the dental industry, but from different angles. I had such a great time interviewing Nancy in this episode of The Patient First Podcast on how her team is helping to bridge gaps between...  Read More
The Benefits of Anonymous Chatting for Mental Health
In a world increasingly connected through digital platforms, individuals are seeking novel ways to address their mental health concerns discreetly. Anonymous chatting has become a popular method for people to share their thoughts and feelings without fear of judgment or social repercussions. With...  Read More
If you want to know what's really going on with organic traffic from Google, it pays to filter out the noise and listen to the person who oversees Google Search herself, Liz Reid, and get the facts directly from her. don't have time to read it, here’s what you need to know:| (Oh, and this is...  Read More
Categories: Marketing
How to Grow Your Dental Practice with Daily Awareness
Growth Requires More Than More Hours Every dentist wants to grow your dental practice, but growth is not always about adding operatories or extending your schedule. Real, sustainable growth comes from awareness, structure, and consistent action. It asks you to look honestly at what is working, what...  Read More
Dental Debt Weighing Heavy?
Are you an individual or group practice owner? A direct lender to dental practices and dental groups (DSOs)? An attorney or CPA advising dental clients? A risk management or workout executive? The dental economy is facing significant challenges in maintaining historical results and achieving...  Read More
Understanding Negative Keywords: Why the Best Dental Marketing Agency Uses Them to Improve Your Google Ads Results
Negative keywords play a major role in successful dental Google Ads campaigns, yet many practices overlook them. These are terms you intentionally exclude so your ads don’t appear for irrelevant searches, such as “free dental jobs” or “dental school info.” By preventing these unrelated clicks,...  Read More
Managing Complex Restorative Cases: When General Dentists Should Partner With Specialty Clinics
Complex restorative cases challenge even the most experienced general practitioners, not because of a lack of skill, but because modern dentistry increasingly overlaps multiple specialties. Full-mouth rehabilitation, advanced implant planning, severe occlusal breakdown, traumatic injuries, and...  Read More
Categories: Cosmetic Dentistry
Improving Patient Trust Through Better Chairside Communication: Practical Tips for Modern Dentists
Building patient trust has become one of the most essential elements of modern dentistry, especially as patients grow more informed, more anxious, and more selective about their care. While clinical expertise will always matter, the way a dentist communicates chairside often shapes a patient’s...  Read More
Categories: Marketing
Creating a Calmer Practice Environment: Techniques That Help Dentists Support Anxious or High-Stress Patients
Patient anxiety is one of the most persistent challenges in dentistry, and it’s something nearly every practitioner sees on a weekly basis. Whether the cause is past trauma, fear of pain, sensory sensitivities, or simple uncertainty, anxiety can influence everything from appointment attendance to...  Read More
Categories: Marketing
Why Flexible Treatment Planning Is Becoming Essential in Family Dentistry
Family dentistry has always required a balance of clinical skill, patient communication, and adaptability. But today’s dental landscape demands an even more personalized approach, one that recognizes that no two patients share the same needs, schedules, financial circumstances, or levels of...  Read More
Categories: Marketing
Best AI Humanizer: Making Dental AI Content Sound Truly Human
Best AI Humanizer: Making Dental AI Content Sound Truly Human Introduction to AI Humanizers AI-generated content is widely used in dentistry today—whether for dental blogs, patient education materials, clinic websites, or marketing content for dental practices. However, even strong AI tools...  Read More
Categories: Orthodontics
Finding the Right Dental Practice with Chris Marsh In this episode of the Dental Boardroom Podcast, host Wes Read, CPA and financial advisor at Practice CFO, and Chris Marshall break down some of the most important warning signs dentists should watch out for when evaluating a dental practice...  Read More
Welcoming New Movers as Loyal Patients With This Realtor Strategy | GMS
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Categories: Marketing
Best Dental Marketing Agency: Why Identity Dental Marketing Leads the Industry
Finding the  can feel overwhelming, especially with today’s rapidly evolving digital landscape. Dental practices need more than generic marketing, they need industry-specific expertise, proven strategies, and a partner who understands the patient journey. That’s where Identity Dental Marketing, led...  Read More
Private Equity and Dentistry What It Means for Practice Owners
In recent years, private equity (PE) investment has surged across the healthcare landscape—and dentistry is no exception. Dental practice consolidation, group affiliations, and multi-location growth strategies have made the industry a prime target for PE-backed firms.   For dental practice owners,...  Read More
Selling to a DSO: Essential Pros and Cons for Dental Practice Owners
Thinking about selling your dental practice or partnering with a DSO… but not fully sure if it’s the right move? With everything changing quickly in the dental industry, it’s normal to feel uncertain about what to do next. Selling a practice is one of the most significant decisions a dental...  Read More
Christmas Parties of Christmas Past
Avoiding a Griswold Christmas Party: What Dental Offices Should Know Before December Hits Every dental practice has a Christmas party story — the sweet ones, the funny ones, and the ones everyone silently agrees never to speak of again. Sometimes it's wholesome: potlucks, ornament swaps, and...  Read More
Dental Care Financing Options Patients Commonly Rely on in 2026
The cost of dental care continues to be a significant obstacle for many people in the United States. As treatments become more advanced and prices rise, patients look for financial strategies to reduce out-of-pocket expenses and avoid delaying necessary dental procedures. In recent years, a growing...  Read More
How Dental Offices Can Reduce Patient Anxiety With Small Environmental Changes
Dental anxiety prevents many patients from attending regular care, even when they maintain good oral hygiene. The physical environment of a dental office is as important as sedation or communication in reducing stress. The practice’s design and ambiance shape patient comfort from the moment they...  Read More
Blotter Paper for Dental Use – Precision & Clean Handling
In dental practices, small details often make the biggest difference. Blotter paper has become a quiet hero in many clinics because it keeps work areas dry and clean without leaving behind lint or residue. Dentists and hygienists reach for  for dental use when they need fast moisture control...  Read More
Categories: Endodontics
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