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Episode 9 - Deeper Dive: Balancing Your Equation
“If you find yourself questioning your decisions all the time, then you’re making the decision on an emotional high, and questioning on an emotional low.”  In my interview with Dr. Josh Bower he brought up an incredible theme: is your dental practice a hobby or a business? Am I so focused on my...  Read More
Day 40 of 75… Is your digital quarterback messing up?
  Suppose you were the coach of a football team. Your quarterback suddenly develops a weird habit of throwing the straight at the opposing team. Would you even think twice about replacing him if this happens in 3 games multiple times a game? Chances are high you wouldn’t let this happen for...  Read More
Day #39 of 75 … What matters more, patients' oral health or your oral health business?
Day #39 of 75 … in the #75DaysOfMomentum So, what matters more for a dental practice owner? Taking care of patients’ teeth or growing the business? #75DaysOfMomentum #DentalMarketing #CosmeticDentistry #DentalImplants #DigitalMarketing  Read More
Facebook Tips for Dentists: How to Engage on Facebook
Let’s talk about Facebook, and how to effectively use this platform to grow your dental practice.  Facebook is the most popular social media platform on the planet. , it had amassed 2.8 billion active users. That’s over a third of the earth’s population. If one out of every three people use...  Read More
Categories: Marketing
Episode 102 - It’s the Why, Not the What
“Dentists need to do a better job explaining to patients the why behind things happening with their mouth not the what.” When you look at the freedom productivity allows, it all comes down to great case acceptance. Unfortunately, because so many dentists are tied to insurance companies, they have...  Read More
What Makes a Good Buyer of a Dental Practice
  What Makes a Good Buyer of a Dental Practice Have you read the books, ? Our special guest on this episode, Brian Hanks, MBA, CFP, authored both of those. He is the right guy to sit down with today to talk all about good fit, buyer readiness, common seller mistakes, buyer’s post-sale success,...  Read More
Categories: Marketing
Day #38 of 75… Jay Abraham's secret to consistent referrals
How can you ensure that you're getting a consistent flow of referrals coming into your office month in month out. You take a leaf out of @Jay Abraham’s playbook.  Read More
Day #37 of 75 - Are your helping competitors steal your patients?
Your competitors have a job to do. To make sure as few patients as possible enter your doors. That’s understandable. It’s business. But are you unintentionally helping the competition do their job? I mean, are you helping competitors steal your patients that should be coming to you?...  Read More
TMD Demystified Episode 5: Skepticism and TMD
There is lots of skepticism around TMD both in the dental/medical community as well as among patients. Skepticism is not necessarily bad. Today i'll address, head on, TMD skepticism that's prevalent in the dental and medical community as well as among patients. Today we'll look at skepticism...  Read More
Day #36 of 75 - Where does your story start?
Everybody has a story. Where does the story of your life start? Here is where mine started...  Read More
Day #35 of 75 - Are worthless Digital Real Estate Assets pulling your practice down?
To become the ultimate destination for everything dentistry in a city, a practice’s leadership must commit to building the most compelling portfolio of digital real estate assets. In short… You must become a digital real estate developer.  Read More
Day #34 of 75… Is your marketing confusing patients?
Do you want to guide your prospective patients along an emotionally compelling journey….? From being complete strangers… To full fee-paying patients sitting in your chairs? Then design and deploy marketing funnels for your high-ticket offers.  Read More
Grow Your Dental Practice With Email Marketing
Looking for a new way to grow your dental practice? Look no further than your inbox. Yes, we’re talking about email.  Email is one of the best marketing tools that you’re not using. While you likely use email for simple transactional tasks, such as to confirm upcoming dental appointments, you...  Read More
Day #33 of 75 … What is your One Thing?
Without this one thing, everything you do as a dental practice team will be harder and less effective.   If on the other hand, you have this One Thing figured out, then like  said…   Everything will be easier or altogether unnecessary.   So, what’s your One Thing?  Read More
Day #32 of 75 - Are you sitting on a diamond mine?
Are you stressing yourself over new patients? If you are, as most dentist do, are you aware that there is a diamond mine of new production sitting right in your patients database?  Read More
Day #31 of 75 - Swipe a $12 million a year orthodontist's method
Do you want to take a leaf out of the $12 million/year multi ortho practice power player Dr. Dustin Burleson? Make one of the most pivotal moves he made after his entire team walked out on him in one afternoon. This is a legacy making power move that will free your team to focus on other needle...  Read More
TMD Demystified Episode 4: How Common is TMD?
One of the common questions about TMD is: How common is TMD? In today's podcast i'll do my best to share data regarding TMD and why it's so commonly missed or misdiagnosed. At the end of my podcast i'll also share a simply 3-step self exam anyone can perform in order to see if their TMD joint is...  Read More
Episode 7:  Ashley Whillans on Time Smart
In this episode, Dustin talks with Ashley Whillans about her book, Ashley Whillans on Time Smart: How to Reclaim Your Time and Live a Happier Life. You'll discover why four out of five adults report feeling they have too much to do and not enough time to do it, how these time-poor people...  Read More
Day #30 of 75 - Separate Your Practice Using Video Post Op Instructions
Do you want to separate yourself from the competition? Then wow your patients by sending them video post-op instructions.  How many of your practice owner friends do this?  Read More
Day #29 of 75... 50% of new patients not returning after the 1st visit?
Day #29 of 75 Do you want to 10X the number of new patients who return after the first appointment?   According to the legendary @Fred Joyal, 50% of dental patients never return after the first appointment.   Wanna increase the chances of new patients returning after the first visit?   Then deploy...  Read More
S2 E25 - Evolving and growing for the future with Kevin Wong of EvolveOne Media
Click here for the latest episode: S2 E25 - Evolving and growing for the future with Kevin Wong of EvolveOne Media I always enjoy connecting with Kevin Wong.  He is a good friend and someone I look too for advice when needed.  At this time where we all hope that we are moving forward and leaving...  Read More
Categories: Marketing
S3 E24 - Former NHL Ref discusses how the playoff game has changed and how the Solea All-Tissue Laser is changing Dentistry with Andy Thiessen of Convergent Dental
To listen to the latest episode please click here: S2 E24 - Former NHL Ref discusses how the playoff game has changed and how the Solea All-Tissue Laser is changing Dentistry with Andy Thiessen of Convergent Dental Andy Thiessen used to ref NHL games, now he sells the Solea All-Tissue laser....  Read More
103 - Living Authentically as a Dentist with Dr. Maggie Augustyn
“I began understanding that patient relationships are key, and that me being me is key. And that changed everything, but I had to be me to connect with my patients.”  -Dr. Maggie Augustyn We all have ideas of what a dentist should be – knowledgeable, intelligent, in control.  But with the...  Read More
Episode #49: Charles Biami, Co-Founder of Driven Dental Implant Marketing
  Episode #49 Charles Biami Charles Biami Co-Owner & Chief Marketing Officer of Driven Dental Marketing Stop Generating Leads, Get Patients Instead. We discuss how focusing on high-value dentistry can be a path to a fulfilling and profitable dental career. Charles also explains "The dirty secret...  Read More
Day #28 of 75 - Sending irrelevant messages to patients?
How annoyed do you think 30-year-old millennial Janice would be if she receives a text message from her dentist offering her a 10% discount on dentures? Take your patient experience to the next level by sending procedure targeted follow up or promo campaigns.    Read More
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