The Dental Marketer
The Dental Marketer
The Dental Marketer | The Best Business Advice for Your Dental Practice Listen To The Dental Marketer Podcast on iTunes, Spotify, Google Play, or wherever you listen to podcasts!
The Dental Marketer

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No Drama, All Integrity: Inside a Truly Patient-Driven Practice | Dr. Lance McGavin | 574
Quick Win for you: Before making your next practice decision, ask yourself: “Does this reflect the values I want my practice to stand for?” Now, imagine starting a practice where every decision is based on doing the right thing for patients AND your team, even when it costs more time, money, or...  Read More
Hot Take: What if the biggest marketing mistake isn’t your ads, scripts, or flyers, but the fact that you walk away after the first ‘no’? Think about it, two practices, same city, same budget. One doctor gets shut down by a gatekeeper and walks away. The other doctor turns that same “no” into a...  Read More
Change is never easy in practice ownership but it’s often the bold decisions that shape the kind of practice (and leader) you become. Dr. Jessica Pushee shares how she: - Took a stand by staying out-of-network with Delta Dental - Turned micromanaging habits into true leadership growth - Learned...  Read More
Small Budget, Big Results: Leveraging Your Community Outreach as a Dental Leader | GMS 32
How do top dental practices fill chairs without burning thousands on ads?  In this episode, we map out how just 90–120 minutes per week of intentional ground marketing can outproduce your digital spend, creating trusted local connections that keep sending patients your way long after you’ve left...  Read More
The Power of Early Learning: Why Dentists Shouldn't Wait to Take CE | Dr. Chad Johnson | 571
The Tech Gamble Every Dentist Faces Should new dentists master the basics first before touching advanced tools or jump straight into cutting-edge tech like implants, lasers, and same-day crowns to get ahead? Dr. Chad Johnson didn’t wait. Right out of school, he invested in advanced CE +...  Read More
Why Ground Marketing Still Wins for Local Dental Practices | Dr. Kapil Kella | GMS
Are you wasting precious hours and money tweaking Facebook ads and SEO campaigns, when the fastest way to fill your schedule might be walking into your local gym or coffee shop? Dr. Kapil Kella reveals how ground marketing not only lowered his practice’s acquisition costs but also: - Brought in...  Read More
How to Avoid Burnout as a New Practice Owner: The Path to a Balanced Leader | Dr. Simone Ellis | 570
Here’s the Hard Question If your dental practice is hitting record revenue but you’re running on fumes is it smarter to double down and keep scaling (risking burnout, broken systems, and staff turnover) OR sell at the peak to protect your health, family time, and long-term career longevity? ...  Read More
The Non-Annoying Referral Approach Every Dental Specialist Needs | Part 2 | GMS
What if I told you that the reason your referrals feel flat or forced isn’t because you’re “bad at asking", but because you’re asking the wrong way? In this episode, we reveal the exact referral scripts that flip awkward cold requests into genuine professional alliances. Imagine: -...  Read More
How Ohana Dental Implant Centers Make Every Patient Feel at Home | Tom Gonzalez | 568
 How do you train your team to treat every implant revision, tough conversation, and follow-up call like they’re caring for their own family and make it happen in every location, every time? Most practices think “patients first” means being friendly and providing great service. But at Ohana...  Read More
From Clinician to CEO: How to Work ON Your Practice Instead of IN It | Lisa Grogan | 567
Are patients ghosting your treatment plans... because you're too focused on clinical perfection and not enough on the story you’re telling? You explain the X-rays. You walk them through the procedure. You even print the estimate. But then… crickets. Lisa Grogan says it’s not your dentistry......  Read More
17X Your Pediatric Practice: Behind-The-Scenes Staffing, Strategy, and Tech | Evelyn Lahiji | 565
 Does growing FAST make you unstoppable… or does it destroy your practice from the inside out?  Evelyn Lahiji built 17 practices in one of the most competitive markets in the country (Los Angeles) and says most owners totally misunderstand what “smart growth” actually looks like. In this...  Read More
Growth Is Expensive! Navigating Construction, Finances, and Hiring in Your Startup | Dr. Katie Mathis | 564
Would you rather start from scratch with $500k in debt… or buy someone else’s “successful” practice and risk inheriting their chaos?  Buying an existing dental practice might seem faster, cheaper, safer... but what if you’re just inheriting years of dysfunction, bad systems, and burned-out staff? ...  Read More
Building Trust at Every Touchpoint: The Patient-Obsessed Practice Blueprint | Santosh Patel | 563
Your patient journey feels fine, right? Website looks good (check) Team’s friendly (check) Office is clean (check) But here’s the real question… Are patients actually feeling that at every step—or just at the parts you can see? In this episode, I sit down with Santosh Patel to talk about:  ...  Read More
Press Start to Innovate: The Dentist Who Coded a Modern Practice from the Ground Up | Dr. Tej Shah | 562
This guy is incredible, Dr. Tej Shah! He was a successful software engineer/coder… left it… and became a dentist… but not for the reasons you think… Then… opened his own start-up practice… and STILL not for the reasons you think… All for one end goal… Listen in to see what it is and how he’s...  Read More
DIY Dental Insurance Negotiation: Tips for Taking Control of PPOs | Dana Moss | 561
What if you’ve been underpaid by insurance for YEARS… and never once questioned it? Here’s the hard truth: Most dentists are bleeding money daily because they don’t know the rules of the PPO game — and insurance companies are counting on it. You assume, “That’s just what they pay.” Wrong. It’s...  Read More
From Volume to Value: How to Boost Your Patient Value and Stop Burnout | Scott Manning | 552
 Are you unknowingly running a high-volume practice that's bleeding money, exhausting your team, and leaving patients less cared for?  Many dentists think being fully booked means they’re winning—but what if that’s the exact reason your profits are flat and your passion’s fading? In this...  Read More
Turn Your Team's Underperformance Around: Proven Strategies for Success | Dr. Sarah Blair
Is your dental practice running smoothly without your constant supervision? In this enlightening episode, we delve into the heart of effective leadership with Dr. Sarah Blair, a seasoned expert in guiding dental practice owners toward efficient and engaged management. Dr. Blair candidly...  Read More
Discover the Heartbeat of Pediatric Dentistry with This Startup | Dr. Anthony Brown
What drives a dentist to specialize exclusively in pediatric care? Join us in this insightful episode as Dr. Anthony Brown, founder of New Leaf Pediatric Dentistry, opens up about his heartfelt journey into pediatric dentistry and the origins of his practice. Dr. Brown shares candid stories of...  Read More
Patient Convenience: How We Prevent Staff Burnout While Adding Weekend Hours | Brett Walters
What does it take to turn a single practice into a multi-location success story? In this episode, Brett Walters of Villagio Family Dental in Katy, Texas, unveils the strategy behind their expansion, which wouldn't have been possible without blending technology innovation and quality patient...  Read More
The Secret Sauce to Stellar Dental Practice Management | Gene St. Louis
Want to learn how to effectively communicate with your patients and hire the right team for the job? In this episode, I do a deep dive with Gene St. Louis, a seasoned dental practice consultant, to uncover the secrets of exceptional practice management and growth. Gene kicks off with an overview...  Read More
How to Make a Lasting Impact in Dentistry | Dr. Bob Dee
How can you, as a dentist, truly make a difference in your profession through organized advocacy? In this episode, Dr. Bob Dee shares vital insights into the inner workings of the American Dental Association (ADA), emphasizing the power of active participation over passive membership. Dive into...  Read More
Meeting Modern Patient Expectations in Your Practice | Jennifer Stoll
Have You Ever Considered What Would Happen If We Treated Our Patients Like Consumers Instead of Just Patients? In This Compelling Episode, I'm Sitting Down with Jennifer Stoll, the Vice President of Digital Commerce Excellence at Henry Schein, to Dissect This Transformative Notion. Jenn Dives...  Read More
Embracing Empathy in Your Career | Dr. Alan Stern
Are you a provider or a healer? In this warm and insightful episode, Dr. Alan Stern shows us the transformative power of leading with love and empathy, seamlessly balancing professional duties with genuine human connection. Dr. Stern shares actionable advice on nurturing compassion in the most...  Read More
The Key Components of Building a Community-Focused Dental Practice | Dr. Collin Myrick
How did a small-town dental practice transform into a flourishing five-doctor operation? In this episode, Dr. Collin Myrick unpacks the impressive growth of his dental practice, nestled in DeFuniak Springs, Northwest Florida. Dr. Myrick shares his journey from humble beginnings to a leading...  Read More
Lessons from Running a Family-Owned Luxury Practice | Dr. Bianca Adams
How can you build a practice that feels more like a luxurious spa than a healthcare clinic? This week, Dr. Bianca Adams takes us through her inspiring journey of establishing a uniquely lavish dental practice in Fayetteville, North Carolina, alongside her father, an esteemed oral surgeon. Learn...  Read More
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