This electronically delivered self-instructional program is designated for 2 hours of CE credit by Farran Media.
AGD Code: 550.
The fee to view this course is $36. This cost includes the fee to take the exam and claim your CE credits.
The fee to view the entire series is $225. There is an additional fee of $225 to take all exams and claim CE credits for this series.
In the world of effective promotion of dentistry, you have to stay current to squeeze as much as you can from your promotion budget. Howie and Mark have been testing what works and what doesn’t work for more than 25 years. They share their updated knowledge with the audience, along with providing updated tools to use as you develop the promotion for your own practice.
Description of Speaker:
Mr. Howie Horrocks is the author of two dental best sellers, Unlimited New Patients, Volume ONE and Unlimited New Patients, Volume TWO; Trade Secrets of America’s Dental Marketing Guru. He is the founder & CEO of New Patients, Inc., the marketing firm exclusively for dentists.
Mr. Mark Dilatush is the president and partner of New Patients, Inc. Mark is the co-author of Unlimited New Patients, Volume 3 and has spent the past 25 years teaching dentists and their teams how to better promote, manage, and analyze their practice. Mark writes and lectures on the implementation of advanced practice management principles and practice marketing to dental societies and study clubs throughout the nation.
Upon completion of this course, participants should be able to achieve the following:
- Learn where, which media types, which order, and in what volumes to best invest their marketing budgets.
- Be provided updated tools, which can be used to guide whoever is developing attendee practice promotion.
- Uncover/discuss new opportunities and traps that have evolved over the last three years.
- Take part in 30 minutes of opinions with audience participation, in response to the most discussed marketing/ practice management topics on the Dentaltown message boards over the past three years.
The speakers declare that neither they nor any member of their family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing dental education program. They do declare that they have a financial interest in consulting dental professionals on marketing.
Farran Media is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association
to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not
approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards
of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to ADA CERP at
Farran Media is a nationally approved PACE Program Provider by the Academy of General Dentistry.
Approval does not imply acceptance by any regulatory authority or AGD endorsement. The current term of approval extends from 1/1/2019 to 12/31/2022.
Provider ID# 304396
This activity meets the educational criteria required for verifiable Continuing Professional Development under the General Dental Council Lifelong Learning scheme and represents 2 hours of verifiable CPD.
The CE provider (Farran Media) uses reasonable care in selecting and
providing content that is accurate. The CE provider, however, does not
independently verify the content or materials. The CE provider does not
represent that the instructional materials are error-free or that the content
or materials are comprehensive. Any opinions expressed in the materials are
those of the author of the materials and not the CE provider. Completing one or
more continuing education courses does not provide sufficient information to
qualify the participant as an expert in the field related to the course topic
or in any specific technique or procedure. The instructional materials are
intended to supplement, but are not a substitute for, the knowledge, expertise,
skill and judgment of a trained health care professional.
Continuing education credits issued for completion of online CE courses may not apply toward
license renewal in all licensing jurisdictions. It is the responsibility of each registrant
to verify the CE requirements of his/her licensing or regulatory agency.
State CE Requirements:
for CE requirements by state. Please note that this information is current as of the time of listing. This information is subject to change at any time from the state boards. For the most up-to-date information, please contact your state board directly.
There are no refunds for Online CE courses. Please contact technical support if you run into technical difficulty.
For any questions, please contact Howard Goldstein, DMD, Director of Continuing Education