Fennessy Named Manager

Fennessy Named as Marketing Manager for Kodak’s Dental Film, Anesthetics, Digital Cameras
Posted: November 30, 2004
ROCHESTER, NY,—Eastman Kodak Company has named Krista Fennessy U.S. & Canada Regional Marketing Manager for KODAK Dental Systems, Film Systems and Anesthetics.

Fennessy will oversee the development and marketing of Kodak’s dental radiography film and chemistry, dental digital cameras, COOK-WAITE brand local injectable anesthetics and other associated products.

Fennessy previously worked as worldwide marketing manager responsible for developing customer loyalty initiatives for Digital & Film Imaging Systems, the Kodak division that serves consumer, professional and advanced amateur photographers.

“My passion is to design customer-driven programs that are both innovative and practical,” Fennessy said. “It’s rewarding work, because when we help dental professionals improve patient care and boost practice productivity, we earn their business and their trust. Additionally in this role I will also be involved in supporting our channel partner marketing which will help to integrate our customer direct marketing and our partner marketing to fully leverage the KODAK brand and portfolio of products.”

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